Habertürk Audience in Germany
Habertürk has an estimated audience of 1,559,460 people in Germany. 50.4% are female, 49.6% are male, average age 40.8. Top regions: Nordrhein-Westfalen, Baden-Württemberg, Bayern. Top brand affinities: Cumhuriyet, Milliyet, Fanatik, Sabah (newspaper), TRT Haber.
The average Habertürk fan in Germany is 40.8 years old, balanced, and lives primarily in Nordrhein-Westfalen. The audience is concentrated in Nordrhein-Westfalen, Baden-Württemberg, Bayern. Top brand affinities include Cumhuriyet, Milliyet, Fanatik, with strongest over-indexing on Cumhuriyet (49.41× the country average). Demographically, the Habertürk audience skews balanced with an average age of 40.8, and over-indexes on personality traits such as Design Affinity, Price Sensitivity. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.
Category: News · Type: Website / Newspaper / Magazine
Demographics of Habertürk fans
| Metric | Value |
|---|---|
| Female | 50.4% |
| Male | 49.6% |
| Average age | 40.8 |
| Estimated audience size | 1,559,460 |
Audience persona
The typical Habertürk fan in Germany is balanced, around 40.8 years old, with strong Design Affinity tendencies and a notable affinity for Cumhuriyet.
Top regions in Germany
| Region | Reach | Affinity |
|---|---|---|
| Nordrhein-Westfalen | 657,675 | 1.93× |
| Baden-Württemberg | 412,305 | 1.94× |
| Bayern | 278,441 | 1.11× |
| Hessen | 191,371 | 1.61× |
| Niedersachsen | 129,362 | 0.85× |
| Berlin | 125,102 | 1.79× |
| Rheinland-Pfalz | 83,425 | 1.07× |
| Hamburg | 53,921 | 1.53× |
| Schleswig-Holstein | 42,897 | 0.77× |
| Bremen | 23,085 | 1.73× |
| Sachsen | 16,461 | 0.22× |
| Brandenburg | 15,909 | 0.33× |
| Sachsen-Anhalt | 9,668 | 0.24× |
| Mecklenburg-Vorpommern | 8,204 | 0.28× |
| Saarland | 8,056 | 0.42× |
| Thüringen | 7,585 | 0.19× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Cumhuriyet | 49.41× | News |
| Milliyet | 50.64× | News |
| Fanatik | 35.43× | News |
| Sabah (newspaper) | 52.82× | News |
| TRT Haber | 41.22× | Movies & TV |
| Star TV (Turkey) | 29.08× | Movies & TV |
| Galatasaray S.K. | 9.5× | Sports |
| Yeni Şafak | 55× | News |
| Halk TV | 52.77× | Movies & TV |
| Mavi Jeans | 40.72× | Fashion & Accessoires |
| Kanal D | 24.05× | Movies & TV |
| Show TV | 22.46× | Movies & TV |
| Hürriyet | 49.63× | News |
| Sözcü | 43.19× | News |
| NTV Spor | 60.02× | Music & Radio |
| Süper Lig | 15.11× | Sports |
| Trabzonspor | 13.12× | Sports |
| Fenerbahçe S.K. | 11.89× | Sports |
| CNN Türk | 34.33× | Movies & TV |
| Beşiktaş J.K. | 10.33× | Sports |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Design Affinity | PREMIUM | 1.65 |
| Price Sensitivity | PREMIUM | 1.49 |
| Quality Awareness | PREMIUM | 1.44 |
| Urban Lifestyle | OPEN | 1.36 |
| Sports Activity | POWER | 1.24 |
| Individualism | JOY | 1.17 |
Worldwide distribution
| Country | Share |
|---|---|
| Germany | 2.3% |
| France | 0.4% |
| China | 0.3% |
See Habertürk audiences in other countries
More News audiences in Germany
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- YouTube (24,030,137)
- Bild (23,266,420)
- Spiegel Online (19,266,000)
Frequently asked questions
How many fans does Habertürk have in Germany?
Habertürk has an estimated audience of 1,559,460 people in Germany, concentrated in Nordrhein-Westfalen and Baden-Württemberg.
What is the gender split and age of Habertürk fans?
50.4% of Habertürk fans are female, 49.6% are male, with an average age of 40.8 years.
Which brands do Habertürk fans like most?
Habertürk fans show strongest brand affinity for Cumhuriyet (49.41×), Milliyet (50.64×), and Fanatik (35.43×) over the country average.
Where do Habertürk fans live in Germany?
Habertürk fans in Germany are most concentrated in Nordrhein-Westfalen (reach 657,675), Baden-Württemberg (reach 412,305), and Bayern (reach 278,441). These three regions account for the largest share of the active audience.
What other brands do Habertürk fans also like?
Beyond Habertürk itself, the audience over-indexes on Milliyet (50.64×), Fanatik (35.43×), Sabah (newspaper) (52.82×), and TRT Haber (41.22×) compared to the Germany average.
How to read this data
Audience size is the estimated number of people in Germany who actively search for Habertürk. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.