Rascasse Audience Intelligence

Sabah (newspaper) Audience in Germany

A data profile of the people who buy, follow and care about Sabah (newspaper) in Germany — modelled from more than twelve digital signal sources. Sabah (newspaper) has an estimated audience of 492,976 people in Germany.

The average Sabah (newspaper) fan in Germany is 38.5 years old, balanced, and lives primarily in Nordrhein-Westfalen.

The audience is concentrated in Nordrhein-Westfalen, Baden-Württemberg, Bayern.

Top brand affinities include Fanatik, Cumhuriyet, Sözcü, with strongest over-indexing on Fanatik (54.92× the country average).

Demographically, the Sabah (newspaper) audience skews balanced with an average age of 38.5, and over-indexes on personality traits such as Quality Awareness, Spirituality.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.

The typical Sabah (newspaper) fan in Germany is balanced, around 38.5 years old, with strong Quality Awareness tendencies and a notable affinity for Fanatik.

Category: News · Type: Website / Newspaper / Magazine

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Sabah (newspaper) profile in Germany.

Audience size
493K
in Germany
Gender
49.1%
50.9% male
Age
38.5
average years
Country rank
#11881
Website / Newspaper / Magazine in Germany
Fig. 01

Search interest · 12-month trend

-4%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Audience demographics of Sabah (newspaper)

49.1% are female, 50.9% are male, average age 38.5.

Fig. 02

Gender split

49.1%
Female
50.9%
Male
Demographic split for Sabah (newspaper) audience in Germany
MetricValue
Female49.1%
Male50.9%
Average age38.5
Estimated audience size492,976
Fig. 03

Age distribution

Ø 38.5
average years
Age distribution of the Sabah (newspaper) audience in Germany
Age bracketShare%
16-1916%
20-2922%
30-3925%
40-4926%
50+12%
Fig. 04

Worldwide distribution

1.7%

of the worldwide Sabah (newspaper) audience comes from Germany.

Worldwide audience distribution share by country for Sabah (newspaper)
CountryShare
Germany1.7%
Malaysia0.4%
Saudi Arabia0.3%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the Germany average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Sabah (newspaper) audience in Germany is strongest.

Fig. 05

Top regions by affinity

Sabah (newspaper) fans by region: top regions in Germany
#RegionReachAffinity×
01Nordrhein-Westfalen~200K2.31×
02Bremen~8K1.96×
03Hamburg~20K1.82×
04Baden-Württemberg~100K1.52×
05Berlin~30K1.52×
06Hessen~60K1.51×
07Rheinland-Pfalz~30K1.13×
08Bayern~80K1.07×
09Niedersachsen~40K0.94×
10Schleswig-Holstein~10K0.85×
11Saarland~3K0.54×
12Sachsen-Anhalt~4K0.30×
13Brandenburg~4K0.29×
14Mecklenburg-Vorpommern~3K0.29×
15Thüringen~3K0.27×
16Sachsen~5K0.22×
Fig. 06

Affinity by region

Affinity by region — Sabah (newspaper), Germany
0.22×1.00×2.31×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Sabah (newspaper) audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Sabah (newspaper) audience
#·InterestCategoryAffinity×
01MilliyetNews66.02×
02CumhuriyetNews65.28×
03FanatikNews54.92×
04SözcüNews54.04×
05HabertürkNews52.82×
0624 (TV series)Movies & TV37.04×
07Strapless dressFashion & Accessoires35.34×
08Ekşi SözlükInternet & Social Media34.30×
09Kanal DMovies & TV33.12×
10TrabzonsporSports28.95×
11Süper LigSports26.32×
12Fenerbahçe S.K.Sports22.56×
13Beşiktaş J.K.Sports22.11×
14HürriyetNews22.06×
15TRT HaberMovies & TV21.73×
16TRT 1Movies & TV16.82×
17Star TV (Turkey)Movies & TV14.67×
18Turkish cuisineFood & Beverages13.36×
19BodrumTravel & Leisure12.14×
20SunExpressTravel & Leisure9.36×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Sabah (newspaper) audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

What stands out
The strongest tendencies
Top personality traits over-indexed by Sabah (newspaper) audience · What stands out
TraitClusterDeviationScore
Quality AwarenessPREMIUM1.83×
SpiritualityBALANCE1.68×
IndividualismJOY1.62×
1.00× baseline
Rather not
The weakest tendencies
Top personality traits over-indexed by Sabah (newspaper) audience · Rather not
TraitClusterDeviationScore
SustainabilityBALANCE0.76×
Pet OwnershipJOY0.85×
Career OrientationPOWER0.89×
1.00× baseline
Section 06

Frequently asked questions

01

How many fans does Sabah (newspaper) have in Germany?

Sabah (newspaper) has an estimated audience of 492,976 people in Germany, concentrated in Nordrhein-Westfalen and Baden-Württemberg.

02

What is the gender split and age of Sabah (newspaper) fans?

49.1% of Sabah (newspaper) fans are female, 50.9% are male, with an average age of 38.5 years.

03

Which brands do Sabah (newspaper) fans like most?

Sabah (newspaper) fans show strongest brand affinity for Fanatik (54.92×), Cumhuriyet (65.28×), and Sözcü (54.04×) over the country average.

04

Where do Sabah (newspaper) fans live in Germany?

Sabah (newspaper) fans in Germany are most concentrated in Nordrhein-Westfalen (reach ~200K), Baden-Württemberg (reach ~100K), and Bayern (reach ~80K). These three regions account for the largest share of the active audience.

05

What other brands do Sabah (newspaper) fans also like?

Beyond Sabah (newspaper) itself, the audience over-indexes on Cumhuriyet (65.28×), Sözcü (54.04×), Milliyet (66.02×), and Habertürk (52.82×) compared to the Germany average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

How to read this data

Audience size is the estimated number of people in Germany who actively search for Sabah (newspaper). Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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