Rascasse Audience Intelligence

Turkish cuisine Audience in Germany

A data profile of the people who buy, follow and care about Turkish cuisine in Germany — modelled from more than twelve digital signal sources. Turkish cuisine has an estimated audience of 1,504,545 people in Germany.

#14among Cuisine in Germany#2405among Topic in Germany#218in Food & Beverages

The average Turkish cuisine fan in Germany is 40.9 years old, more female, and lives primarily in Nordrhein-Westfalen.

The audience is concentrated in Nordrhein-Westfalen, Baden-Württemberg, Bayern.

Top brand affinities include Fenerbahçe S.K., Habertürk, Trabzonspor, with strongest over-indexing on Fenerbahçe S.K. (9.38× the country average).

Demographically, the Turkish cuisine audience skews more female with an average age of 40.9, and over-indexes on personality traits such as Quality Awareness, Spirituality.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.

The typical Turkish cuisine fan in Germany is more female, around 40.9 years old, with strong Quality Awareness tendencies and a notable affinity for Fenerbahçe S.K..

Category: Food & Beverages · Type: Topic · Subtype: Cuisine

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Turkish cuisine profile in Germany.

Audience size
1.5M
in Germany
Gender
61.8%♀
38.2% male
Age
40.9
average years
Country rank
#4445
Topic in Germany
Fig. 01

Search interest · 12-month trend

-35%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Turkish cuisine fans

61.8% are female, 38.2% are male, average age 40.9.

Fig. 02

Gender split

61.8%
Female
38.2%
Male
Demographic split for Turkish cuisine audience in Germany
MetricValue
Female61.8%
Male38.2%
Average age40.9
Estimated audience size1,504,545
Fig. 03

Age distribution

Ø 40.9
average years
Age distribution of the Turkish cuisine audience in Germany
Age bracketShare%
16-1913%
20-2920%
30-3922%
40-4926%
50+19%
Fig. 04

Worldwide distribution

6.5%

of the worldwide Turkish cuisine audience comes from Germany.

Worldwide audience distribution share by country for Turkish cuisine
CountryShare
United States12.7%
Turkey8.0%
Germany6.5%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the Germany average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Turkish cuisine audience in Germany is strongest.

Fig. 05

Top regions by affinity

Turkish cuisine fans by region: top regions in Germany
#RegionReachAffinity×
01Berlin~100K1.73×
02Bremen~20K1.26×
03Nordrhein-Westfalen~400K1.18×
04Hamburg~40K1.18×
05Baden-Württemberg~200K1.11×
06Niedersachsen~200K1.10×
07Hessen~100K0.97×
08Schleswig-Holstein~50K0.97×
09Brandenburg~40K0.93×
10Rheinland-Pfalz~70K0.92×
11Saarland~20K0.92×
12Sachsen~70K0.90×
13Bayern~200K0.88×
14Sachsen-Anhalt~30K0.84×
15Mecklenburg-Vorpommern~20K0.83×
16Thüringen~30K0.79×
Fig. 06

Affinity by region

Affinity by region — Turkish cuisine, Germany
0.79×1.00×1.73×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Turkish cuisine audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Turkish cuisine audience
#·InterestCategoryAffinity×
01Portuguese cuisineFood & Beverages26.00×
02Moroccan cuisineFood & Beverages24.05×
03TRT HaberMovies & TV14.04×
04HabertürkNews13.93×
05MilliyetNews11.11×
06SözcüNews10.64×
07TRT 1Movies & TV10.57×
08TrabzonsporSports9.73×
09Show TVMovies & TV9.61×
10CumhuriyetNews9.44×
11Fenerbahçe S.K.Sports9.38×
12Turkey national football teamSports9.09×
13FanatikNews8.75×
14Beşiktaş J.K.Sports7.65×
15Fenerbahçe Men's BasketballSports7.57×
16Süper LigSports7.43×
17AnkaraTravel & Leisure6.38×
18SunExpressTravel & Leisure4.46×
19BeveragesFood & Beverages3.15×
20ClothingFashion & Accessoires2.08×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Turkish cuisine audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by Turkish cuisine audience · What stands out
TraitClusterDeviationScore
Quality AwarenessPREMIUM1.44×
SpiritualityBALANCE1.27×
Family OrientationCONSERVATISM1.25×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by Turkish cuisine audience · Rather not
TraitClusterDeviationScore
ExtroversionTHRILL0.76×
SustainabilityBALANCE0.81×
IndividualismJOY0.82×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

How many fans does Turkish cuisine have in Germany?

Turkish cuisine has an estimated audience of 1,504,545 people in Germany, concentrated in Nordrhein-Westfalen and Baden-Württemberg.

02

What is the gender split and age of Turkish cuisine fans?

61.8% of Turkish cuisine fans are female, 38.2% are male, with an average age of 40.9 years.

03

Which brands do Turkish cuisine fans like most?

Turkish cuisine fans show strongest brand affinity for Fenerbahçe S.K. (9.38×), Habertürk (13.93×), and Trabzonspor (9.73×) over the country average.

04

Where do Turkish cuisine fans live in Germany?

Turkish cuisine fans in Germany are most concentrated in Nordrhein-Westfalen (reach ~400K), Baden-Württemberg (reach ~200K), and Bayern (reach ~200K). These three regions account for the largest share of the active audience.

05

What other brands do Turkish cuisine fans also like?

Beyond Turkish cuisine itself, the audience over-indexes on Habertürk (13.93×), Trabzonspor (9.73×), Portuguese cuisine (26×), and Sözcü (10.64×) compared to the Germany average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

More Cuisine audiences in Germany

See Turkish cuisine audiences in other countries

How to read this data

Audience size is the estimated number of people in Germany who actively search for Turkish cuisine. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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