Halk TV Audience in Germany
Halk TV has an estimated audience of 350,105 people in Germany. 49.2% are female, 50.8% are male, average age 42.0. Top regions: Nordrhein-Westfalen, Baden-Württemberg, Hessen. Top brand affinities: Therme Erding, Faculty of Medicine, Chulalongkorn University, Hockenheim, CAC 40, Electrolyte.
The average Halk TV fan in Germany is 42.0 years old, balanced, and lives primarily in Nordrhein-Westfalen. The audience is concentrated in Nordrhein-Westfalen, Baden-Württemberg, Hessen. Top brand affinities include Therme Erding, Faculty of Medicine, Chulalongkorn University, Hockenheim, with strongest over-indexing on Therme Erding (19.35× the country average). Demographically, the Halk TV audience skews balanced with an average age of 42.0, and over-indexes on personality traits such as Price Sensitivity, Design Affinity. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.
Category: Movies & TV · Type: TV Channel
Demographics of Halk TV fans
| Metric | Value |
|---|---|
| Female | 49.2% |
| Male | 50.8% |
| Average age | 42.0 |
| Estimated audience size | 350,105 |
Audience persona
The typical Halk TV fan in Germany is balanced, around 42.0 years old, with strong Price Sensitivity tendencies and a notable affinity for Therme Erding.
Top regions in Germany
| Region | Reach | Affinity |
|---|---|---|
| Nordrhein-Westfalen | 170,879 | 2.23× |
| Baden-Württemberg | 81,867 | 1.71× |
| Hessen | 56,414 | 2.11× |
| Bayern | 51,534 | 0.92× |
| Berlin | 27,756 | 1.77× |
| Niedersachsen | 19,584 | 0.58× |
| Schleswig-Holstein | 16,447 | 1.31× |
| Hamburg | 15,777 | 1.99× |
| Rheinland-Pfalz | 12,212 | 0.7× |
| Bremen | 3,708 | 1.24× |
| Sachsen-Anhalt | 2,541 | 0.28× |
| Brandenburg | 2,502 | 0.23× |
| Sachsen | 2,450 | 0.14× |
| Saarland | 2,147 | 0.5× |
| Thüringen | 1,242 | 0.14× |
| Mecklenburg-Vorpommern | 985 | 0.15× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Therme Erding | 19.35× | Travel & Leisure |
| Faculty of Medicine, Chulalongkorn University | 42.46× | Business & Career |
| Hockenheim | 15.95× | Travel & Leisure |
| CAC 40 | 2.62× | Business & Career |
| Electrolyte | 14.55× | Health |
| Isha Yoga | 14.25× | Sports |
| Erdek | 23.53× | Travel & Leisure |
| Erdemli | 17.41× | Travel & Leisure |
| Baiersbronn | 7.21× | Travel & Leisure |
| Emil Nolde | 4.36× | Arts & Culture |
| Jack White | 1.59× | Movies & TV |
| Jaripeo | 20× | Sports |
| Hope Springs (2012 film) | 9.93× | Movies & TV |
| Home Delivery | 2.13× | Food & Beverages |
| The Guild | 23.6× | Movies & TV |
| Natural rubber | 1.57× | Cars & Mobility |
| Video izle | 2.12× | |
| Cachorro | 2.09× | Pets & Animals |
| Fat-tailed sheep | 11.5× | Pets & Animals |
| Solo climbing | 2.09× | Sports |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Price Sensitivity | PREMIUM | 1.89 |
| Design Affinity | PREMIUM | 1.84 |
| Quality Awareness | PREMIUM | 1.5 |
| Sports Activity | POWER | 1.39 |
| Family Orientation | CONSERVATISM | 1.32 |
| Individualism | JOY | 1.3 |
Worldwide distribution
| Country | Share |
|---|---|
| Germany | 5.1% |
| Turkey | 0.7% |
| France | 0.7% |
See Halk TV audiences in other countries
More Movies & TV audiences in Germany
- ZDF (11,817,984)
- Sport1 (Netherlands) (11,468,333)
- Netflix (9,224,186)
- RTL Television (8,157,870)
- QVC (7,551,798)
Frequently asked questions
How many fans does Halk TV have in Germany?
Halk TV has an estimated audience of 350,105 people in Germany, concentrated in Nordrhein-Westfalen and Baden-Württemberg.
What is the gender split and age of Halk TV fans?
49.2% of Halk TV fans are female, 50.8% are male, with an average age of 42.0 years.
Which brands do Halk TV fans like most?
Halk TV fans show strongest brand affinity for Therme Erding (19.35×), Faculty of Medicine, Chulalongkorn University (42.46×), and Hockenheim (15.95×) over the country average.
Where do Halk TV fans live in Germany?
Halk TV fans in Germany are most concentrated in Nordrhein-Westfalen (reach 170,879), Baden-Württemberg (reach 81,867), and Hessen (reach 56,414). These three regions account for the largest share of the active audience.
What other brands do Halk TV fans also like?
Beyond Halk TV itself, the audience over-indexes on Faculty of Medicine, Chulalongkorn University (42.46×), Hockenheim (15.95×), CAC 40 (2.62×), and Electrolyte (14.55×) compared to the Germany average.
How to read this data
Audience size is the estimated number of people in Germany who actively search for Halk TV. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.