Alanya Audience in Germany

Alanya has an estimated audience of 1,259,171 people in Germany. 57.7% are female, 42.3% are male, average age 42.0. Top regions: Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities: Antalya, Bodrum, İzmir, Galatasaray S.K., Fenerbahçe Men's Basketball.
The average Alanya fan in Germany is 42.0 years old, more female, and lives primarily in Nordrhein-Westfalen. The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities include Antalya, Bodrum, İzmir, with strongest over-indexing on Antalya (19.36× the country average). Demographically, the Alanya audience skews more female with an average age of 42.0, and over-indexes on personality traits such as Quality Awareness, Sports Activity. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.
Category: Travel & Leisure · Type: POI · Subtype: City
Demographics of Alanya fans
| Metric | Value |
|---|---|
| Female | 57.7% |
| Male | 42.3% |
| Average age | 42.0 |
| Estimated audience size | 1,259,171 |
Audience persona
The typical Alanya fan in Germany is more female, around 42.0 years old, with strong Quality Awareness tendencies and a notable affinity for Antalya.
Top regions in Germany
| Region | Reach | Affinity |
|---|---|---|
| Nordrhein-Westfalen | 364,750 | 1.32× |
| Bayern | 172,869 | 0.85× |
| Baden-Württemberg | 171,454 | 1× |
| Niedersachsen | 149,969 | 1.23× |
| Hessen | 117,806 | 1.23× |
| Berlin | 61,664 | 1.1× |
| Rheinland-Pfalz | 59,633 | 0.95× |
| Sachsen | 54,077 | 0.88× |
| Schleswig-Holstein | 46,228 | 1.02× |
| Hamburg | 35,912 | 1.26× |
| Brandenburg | 31,691 | 0.81× |
| Thüringen | 26,870 | 0.84× |
| Sachsen-Anhalt | 26,519 | 0.81× |
| Mecklenburg-Vorpommern | 21,590 | 0.9× |
| Bremen | 11,598 | 1.08× |
| Saarland | 11,326 | 0.73× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Antalya | 19.36× | Travel & Leisure |
| Bodrum | 19.19× | Travel & Leisure |
| İzmir | 19.13× | Travel & Leisure |
| Galatasaray S.K. | 6.76× | Sports |
| Fenerbahçe Men's Basketball | 9.54× | Sports |
| Marmaris | 27.95× | Travel & Leisure |
| SunExpress | 9.03× | Travel & Leisure |
| Kuşadası | 26× | Travel & Leisure |
| Bursa | 13.24× | Travel & Leisure |
| Sunexpress | 6.11× | Travel & Leisure |
| Fenerbahçe S.K. | 7.55× | Sports |
| Cumhuriyet | 9.99× | News |
| Süper Lig | 9.2× | Sports |
| Trabzonspor | 7.78× | Sports |
| Beşiktaş J.K. | 6.92× | Sports |
| TRT Haber | 15.34× | Movies & TV |
| Habertürk | 10.09× | News |
| Google News | 5.49× | News |
| Milliyet | 10.55× | News |
| Kanal D | 10.47× | Movies & TV |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Quality Awareness | PREMIUM | 1.47 |
| Sports Activity | POWER | 1.46 |
| Design Affinity | PREMIUM | 1.44 |
| Price Sensitivity | PREMIUM | 1.42 |
| DIY Mentality | THRILL | 1.3 |
| Travelling | THRILL | 1.24 |
Worldwide distribution
| Country | Share |
|---|---|
| Turkey | 20.4% |
| Germany | 7.9% |
| Uzbekistan | 3.8% |
See Alanya audiences in other countries
More City audiences in Germany
- Munich (13,817,934)
- Cologne (11,127,236)
- Düsseldorf (9,799,850)
- Bar, Montenegro (9,526,743)
- Berlin (8,392,974)
Frequently asked questions
How many fans does Alanya have in Germany?
Alanya has an estimated audience of 1,259,171 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.
What is the gender split and age of Alanya fans?
57.7% of Alanya fans are female, 42.3% are male, with an average age of 42.0 years.
Which brands do Alanya fans like most?
Alanya fans show strongest brand affinity for Antalya (19.36×), Bodrum (19.19×), and İzmir (19.13×) over the country average.
Where do Alanya fans live in Germany?
Alanya fans in Germany are most concentrated in Nordrhein-Westfalen (reach 364,750), Bayern (reach 172,869), and Baden-Württemberg (reach 171,454). These three regions account for the largest share of the active audience.
What other brands do Alanya fans also like?
Beyond Alanya itself, the audience over-indexes on Bodrum (19.19×), İzmir (19.13×), Galatasaray S.K. (6.76×), and Fenerbahçe Men's Basketball (9.54×) compared to the Germany average.
How to read this data
Audience size is the estimated number of people in Germany who actively search for Alanya. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.