A data profile of the people who buy, follow and care about Bursa in Germany — modelled from more than twelve digital signal sources. Bursa has an estimated audience of 1,175,415 people in Germany.
The average Bursa fan in Germany is 39.6 years old, more female, and lives primarily in Nordrhein-Westfalen.
The audience is concentrated in Nordrhein-Westfalen, Baden-Württemberg, Bayern.
Top brand affinities include Çaykur Rizespor, Kayseri, Ekşi Sözlük, with strongest over-indexing on Çaykur Rizespor (87.81× the country average).
Demographically, the Bursa audience skews more female with an average age of 39.6, and over-indexes on personality traits such as Quality Awareness, Design Affinity.
Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.
The typical Bursa fan in Germany is more female, around 39.6 years old, with strong Quality Awareness tendencies and a notable affinity for Çaykur Rizespor.
The key figures that characterise the Bursa profile in Germany.
56.1% are female, 43.9% are male, average age 39.6.
| Metric | Value |
|---|---|
| Female | 56.1% |
| Male | 43.9% |
| Average age | 39.6 |
| Estimated audience size | 1,175,415 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 16% | |
| 20-29 | 18% | |
| 30-39 | 24% | |
| 40-49 | 28% | |
| 50+ | 14% |
of the worldwide Bursa audience comes from Germany.
| Country | Share |
|---|---|
| Turkey | 24.2% |
| Germany | 6.3% |
| United States | 3.8% |
Where the Bursa audience in Germany is strongest.
| # | Region | Reach | Affinity | × |
|---|---|---|---|---|
| 01 | Hessen | ~100K | 1.65× | |
| 02 | Baden-Württemberg | ~200K | 1.55× | |
| 03 | Nordrhein-Westfalen | ~400K | 1.48× | |
| 04 | Bremen | ~10K | 1.40× | |
| 05 | Hamburg | ~30K | 1.31× | |
| 06 | Berlin | ~70K | 1.30× | |
| 07 | Bayern | ~200K | 1.18× | |
| 08 | Rheinland-Pfalz | ~60K | 0.98× | |
| 09 | Niedersachsen | ~100K | 0.91× | |
| 10 | Saarland | ~10K | 0.85× | |
| 11 | Schleswig-Holstein | ~30K | 0.81× | |
| 12 | Thüringen | ~20K | 0.61× | |
| 13 | Sachsen | ~30K | 0.59× | |
| 14 | Brandenburg | ~20K | 0.59× | |
| 15 | Mecklenburg-Vorpommern | ~10K | 0.57× | |
| 16 | Sachsen-Anhalt | ~20K | 0.55× |
The strongest cross-interests of the Bursa audience — brands, topics and people combined.
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | Çaykur Rizespor | Sports | 87.81× | ||
| 02 | Kayseri | Travel & Leisure | 52.13× | ||
| 03 | Ajda Pekkan | Movies & TV | 45.95× | ||
| 04 | Ekşi Sözlük | Internet & Social Media | 44.37× | ||
| 05 | Kayserispor | Sports | 35.56× | ||
| 06 | Burak Özçivit | Fashion & Accessoires | 29.20× | ||
| 07 | Star TV (Turkey) | Movies & TV | 22.24× | ||
| 08 | TRT Haber | Movies & TV | 22.03× | ||
| 09 | Hürriyet | News | 18.96× | ||
| 10 | Kate Beckinsale | Movies & TV | 16.99× | ||
| 11 | Trabzonspor | Sports | 15.35× | ||
| 12 | Sözcü | News | 13.96× | ||
| 13 | Alanya | Travel & Leisure | 13.24× | ||
| 14 | Cumhuriyet | News | 12.04× | ||
| 15 | Fanatik | News | 9.85× | ||
| 16 | Fenerbahçe S.K. | Sports | 9.29× | ||
| 17 | Beşiktaş J.K. | Sports | 9.10× | ||
| 18 | Süper Lig | Sports | 8.94× | ||
| 19 | SunExpress | Travel & Leisure | 8.19× | ||
| 20 | Netto Marken-Discount | Shopping | 3.65× |
Values above 1.00× are above the country average, values below 1.00× below it.
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Quality Awareness | PREMIUM | 1.70× | |
| Design Affinity | PREMIUM | 1.50× | |
| Luxury Orientation | PREMIUM | 1.49× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Patriotism | CONSERVATISM | 0.84× | |
| Mindfulness | BALANCE | 0.87× | |
| Tradition | CONSERVATISM | 0.93× |
Bursa has an estimated audience of 1,175,415 people in Germany, concentrated in Nordrhein-Westfalen and Baden-Württemberg.
56.1% of Bursa fans are female, 43.9% are male, with an average age of 39.6 years.
Bursa fans show strongest brand affinity for Çaykur Rizespor (87.81×), Kayseri (52.13×), and Ekşi Sözlük (44.37×) over the country average.
Bursa fans in Germany are most concentrated in Nordrhein-Westfalen (reach ~400K), Baden-Württemberg (reach ~200K), and Bayern (reach ~200K). These three regions account for the largest share of the active audience.
Beyond Bursa itself, the audience over-indexes on Kayseri (52.13×), Ekşi Sözlük (44.37×), Trabzonspor (15.35×), and Star TV (Turkey) (22.24×) compared to the Germany average.
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in Germany who actively search for Bursa. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
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