Marmaris Audience in Germany

Marmaris has an estimated audience of 517,665 people in Germany. 54.9% are female, 45.1% are male, average age 41.5. Top regions: Nordrhein-Westfalen, Baden-Württemberg, Bayern. Top brand affinities: Electrolyte, Rossmann, Hockenheim, Therme Erding, CAC 40.
The average Marmaris fan in Germany is 41.5 years old, balanced, and lives primarily in Nordrhein-Westfalen. The audience is concentrated in Nordrhein-Westfalen, Baden-Württemberg, Bayern. Top brand affinities include Electrolyte, Rossmann, Hockenheim, with strongest over-indexing on Electrolyte (32.73× the country average). Demographically, the Marmaris audience skews balanced with an average age of 41.5, and over-indexes on personality traits such as Price Sensitivity, Sports Activity. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.
Category: Travel & Leisure · Type: POI · Subtype: City
Demographics of Marmaris fans
| Metric | Value |
|---|---|
| Female | 54.9% |
| Male | 45.1% |
| Average age | 41.5 |
| Estimated audience size | 517,665 |
Audience persona
The typical Marmaris fan in Germany is balanced, around 41.5 years old, with strong Price Sensitivity tendencies and a notable affinity for Electrolyte.
Top regions in Germany
| Region | Reach | Affinity |
|---|---|---|
| Nordrhein-Westfalen | 178,781 | 1.58× |
| Baden-Württemberg | 91,710 | 1.3× |
| Bayern | 88,088 | 1.06× |
| Hessen | 61,538 | 1.56× |
| Niedersachsen | 53,691 | 1.07× |
| Berlin | 27,396 | 1.18× |
| Rheinland-Pfalz | 25,388 | 0.98× |
| Sachsen | 18,948 | 0.75× |
| Schleswig-Holstein | 18,089 | 0.97× |
| Hamburg | 15,671 | 1.34× |
| Brandenburg | 8,722 | 0.54× |
| Sachsen-Anhalt | 8,310 | 0.62× |
| Thüringen | 6,705 | 0.51× |
| Bremen | 5,855 | 1.32× |
| Saarland | 4,965 | 0.78× |
| Mecklenburg-Vorpommern | 4,354 | 0.44× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Electrolyte | 32.73× | Health |
| Rossmann | 1.62× | Shopping |
| Hockenheim | 16.46× | Travel & Leisure |
| Therme Erding | 9.28× | Travel & Leisure |
| CAC 40 | 2.72× | Business & Career |
| Progressive rock | 2.84× | Music & Radio |
| Jaripeo | 29.16× | Sports |
| Erzberg Rodeo | 13.95× | Sports |
| Natural rubber | 2.21× | Cars & Mobility |
| Isha Yoga | 9.18× | Sports |
| Nationality | 2.57× | Politics & Society |
| Humans (TV series) | 4.38× | Movies & TV |
| Home Delivery | 2.33× | Food & Beverages |
| Faculty of Medicine, Chulalongkorn University | 10.62× | Business & Career |
| Corfu (regional unit) | 2.45× | Travel & Leisure |
| Fabriano | 14.7× | Travel & Leisure |
| Elina Svitolina | 4.52× | Sports |
| The Guild | 21.6× | Movies & TV |
| Standing rib roast | 5.44× | Food & Beverages |
| Nurse education | 1.68× | Kids & Family |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Price Sensitivity | PREMIUM | 1.95 |
| Sports Activity | POWER | 1.91 |
| Quality Awareness | PREMIUM | 1.8 |
| Design Affinity | PREMIUM | 1.53 |
| Travelling | THRILL | 1.49 |
| Mindfulness | BALANCE | 1.36 |
Worldwide distribution
| Country | Share |
|---|---|
| Turkey | 25.3% |
| United Kingdom | 8.7% |
| Germany | 5.7% |
See Marmaris audiences in other countries
More City audiences in Germany
- Munich (13,817,934)
- Cologne (11,127,236)
- Düsseldorf (9,799,850)
- Bar, Montenegro (9,526,743)
- Berlin (8,392,974)
Frequently asked questions
How many fans does Marmaris have in Germany?
Marmaris has an estimated audience of 517,665 people in Germany, concentrated in Nordrhein-Westfalen and Baden-Württemberg.
What is the gender split and age of Marmaris fans?
54.9% of Marmaris fans are female, 45.1% are male, with an average age of 41.5 years.
Which brands do Marmaris fans like most?
Marmaris fans show strongest brand affinity for Electrolyte (32.73×), Rossmann (1.62×), and Hockenheim (16.46×) over the country average.
Where do Marmaris fans live in Germany?
Marmaris fans in Germany are most concentrated in Nordrhein-Westfalen (reach 178,781), Baden-Württemberg (reach 91,710), and Bayern (reach 88,088). These three regions account for the largest share of the active audience.
What other brands do Marmaris fans also like?
Beyond Marmaris itself, the audience over-indexes on Rossmann (1.62×), Hockenheim (16.46×), Therme Erding (9.28×), and CAC 40 (2.72×) compared to the Germany average.
How to read this data
Audience size is the estimated number of people in Germany who actively search for Marmaris. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.