Rascasse Audience Intelligence

Marmaris Audience in Germany

A data profile of the people who buy, follow and care about Marmaris in Germany — modelled from more than twelve digital signal sources. Marmaris has an estimated audience of 517,665 people in Germany.

The average Marmaris fan in Germany is 41.5 years old, balanced, and lives primarily in Nordrhein-Westfalen.

The audience is concentrated in Nordrhein-Westfalen, Baden-Württemberg, Bayern.

Top brand affinities include Bodrum, Alanya, SunExpress, with strongest over-indexing on Bodrum (30.6× the country average).

Demographically, the Marmaris audience skews balanced with an average age of 41.5, and over-indexes on personality traits such as Quality Awareness, Travelling.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.

The typical Marmaris fan in Germany is balanced, around 41.5 years old, with strong Quality Awareness tendencies and a notable affinity for Bodrum.

Category: Travel & Leisure · Type: POI · Subtype: City

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Marmaris profile in Germany.

Audience size
518K
in Germany
Gender
54.9%
45.1% male
Age
41.5
average years
Country rank
#11414
POI in Germany
Fig. 01

Search interest · 12-month trend

-25%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Marmaris fans

54.9% are female, 45.1% are male, average age 41.5.

Fig. 02

Gender split

54.9%
Female
45.1%
Male
Demographic split for Marmaris audience in Germany
MetricValue
Female54.9%
Male45.1%
Average age41.5
Estimated audience size517,665
Fig. 03

Age distribution

Ø 41.5
average years
Age distribution of the Marmaris audience in Germany
Age bracketShare%
16-1913%
20-2917%
30-3922%
40-4927%
50+21%
Fig. 04

Worldwide distribution

5.6%

of the worldwide Marmaris audience comes from Germany.

Worldwide audience distribution share by country for Marmaris
CountryShare
Turkey25.0%
United Kingdom8.6%
Germany5.6%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the Germany average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Marmaris audience in Germany is strongest.

Fig. 05

Top regions by affinity

Marmaris fans by region: top regions in Germany
#RegionReachAffinity×
01Hessen~60K1.51×
02Nordrhein-Westfalen~200K1.49×
03Bremen~6K1.33×
04Hamburg~20K1.30×
05Baden-Württemberg~90K1.23×
06Sachsen-Anhalt~20K1.18×
07Niedersachsen~50K1.07×
08Berlin~20K1.06×
09Bayern~80K1.00×
10Schleswig-Holstein~20K0.97×
11Rheinland-Pfalz~20K0.94×
12Saarland~5K0.81×
13Sachsen~20K0.77×
14Thüringen~8K0.60×
15Brandenburg~10K0.59×
16Mecklenburg-Vorpommern~6K0.56×
Fig. 06

Affinity by region

Affinity by region — Marmaris, Germany
0.56×1.00×1.51×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Marmaris audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Marmaris audience
#·InterestCategoryAffinity×
01ParosTravel & Leisure36.34×
02Ekşi SözlükInternet & Social Media33.73×
03Ajda PekkanMovies & TV31.16×
04BodrumTravel & Leisure30.60×
05AlanyaTravel & Leisure27.95×
06D&RTechnology & Electronics23.31×
07Star TV (Turkey)Movies & TV21.83×
08HabertürkNews20.41×
09Pegasus AirlinesTravel & Leisure20.20×
10Kate BeckinsaleMovies & TV19.23×
11SözcüNews17.50×
12MilliyetNews15.51×
13CumhuriyetNews15.41×
14FanatikNews13.74×
15Kanal DMovies & TV13.06×
16SunExpressTravel & Leisure11.93×
17Turkish AirlinesTravel & Leisure10.04×
18TrabzonsporSports7.39×
19KitchenwareHome & Garden6.56×
20PillowHome & Garden6.32×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Marmaris audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

What stands out
The strongest tendencies
Top personality traits over-indexed by Marmaris audience · What stands out
TraitClusterDeviationScore
Quality AwarenessPREMIUM2.18×
TravellingTHRILL1.63×
IndividualismJOY1.58×
1.00× baseline
Rather not
The weakest tendencies
Top personality traits over-indexed by Marmaris audience · Rather not
TraitClusterDeviationScore
PatriotismCONSERVATISM0.85×
Pet OwnershipJOY0.91×
CreativityOPEN1.00×
1.00× baseline
Section 06

Frequently asked questions

01

How many fans does Marmaris have in Germany?

Marmaris has an estimated audience of 517,665 people in Germany, concentrated in Nordrhein-Westfalen and Baden-Württemberg.

02

What is the gender split and age of Marmaris fans?

54.9% of Marmaris fans are female, 45.1% are male, with an average age of 41.5 years.

03

Which brands do Marmaris fans like most?

Marmaris fans show strongest brand affinity for Bodrum (30.6×), Alanya (27.95×), and SunExpress (11.93×) over the country average.

04

Where do Marmaris fans live in Germany?

Marmaris fans in Germany are most concentrated in Nordrhein-Westfalen (reach ~200K), Baden-Württemberg (reach ~90K), and Bayern (reach ~80K). These three regions account for the largest share of the active audience.

05

What other brands do Marmaris fans also like?

Beyond Marmaris itself, the audience over-indexes on Alanya (27.95×), SunExpress (11.93×), Sözcü (17.5×), and Habertürk (20.41×) compared to the Germany average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

How to read this data

Audience size is the estimated number of people in Germany who actively search for Marmaris. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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