Vox (musical equipment) Audience in Germany

Vox (musical equipment) logo

Vox (musical equipment) has an estimated audience of 385,951 people in Germany. 39.1% are female, 60.9% are male, average age 37.7. Top regions: Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities: Dog breed, Israel, Goosebumps (film), Home construction, KLIX (AM).

The average Vox (musical equipment) fan in Germany is 37.7 years old, more male, and lives primarily in Nordrhein-Westfalen. The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities include Dog breed, Israel, Goosebumps (film), with strongest over-indexing on Dog breed (4.87× the country average). Demographically, the Vox (musical equipment) audience skews more male with an average age of 37.7, and over-indexes on personality traits such as Early Adopter Mentality, Sustainability. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.

Category: Music & Radio · Type: Topic

Demographics of Vox (musical equipment) fans

Demographic split for Vox (musical equipment) audience in Germany
MetricValue
Female39.1%
Male60.9%
Average age37.7
Estimated audience size385,951

Audience persona

The typical Vox (musical equipment) fan in Germany is more male, around 37.7 years old, with strong Early Adopter Mentality tendencies and a notable affinity for Dog breed.

Top regions in Germany

Top regions ranked by reach for Vox (musical equipment) in Germany
RegionReachAffinity
Nordrhein-Westfalen88,4421.05×
Bayern62,3671.01×
Baden-Württemberg50,2760.95×
Niedersachsen41,9341.12×
Hessen29,8951.02×
Rheinland-Pfalz19,6731.02×
Sachsen19,2601.02×
Berlin16,5680.96×
Schleswig-Holstein15,4341.11×
Brandenburg11,7190.98×
Thüringen10,3671.05×
Sachsen-Anhalt9,3680.94×
Hamburg8,0840.93×
Mecklenburg-Vorpommern7,9281.08×
Saarland4,3910.93×
Bremen2,8690.87×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Vox (musical equipment) audience
BrandAffinityCategory
Dog breed4.87×Pets & Animals
Israel7.12×Travel & Leisure
Goosebumps (film)31.37×Movies & TV
Home construction2.01×Home & Garden
KLIX (AM)4.6×Music & Radio
Mo Hayder26.25×Literature
Progressive rock2.7×Music & Radio
Circular economy8.67×Business & Career
Neon Genesis Evangelion (manga)9.86×Literature
Artistic inspiration1.7×Arts & Culture
Natural rubber2.97×Cars & Mobility
Pediatric Hematology and Oncology11.27×Health
Hudson, New York6.81×Travel & Leisure
Hobby Lobby7.45×Home & Garden
Screed16.16×Home & Garden
Palestine Polytechnic University11.26×Business & Career
Brian "Head" Welch14.23×Music & Radio
Corona (band)2.14×Music & Radio
Kodi (software)2.5×Technology & Electronics
Google Analytics2.05×Internet & Social Media

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Vox (musical equipment) audience
TraitClusterScore
Early Adopter MentalityPOWER1.68
SustainabilityBALANCE1.53
TraditionCONSERVATISM1.45
Urban LifestyleOPEN1.44
Sports ActivityPOWER1.4
Design AffinityPREMIUM1.32

Worldwide distribution

Worldwide audience distribution share by country for Vox (musical equipment)
CountryShare
United States31.8%
Saudi Arabia8.5%
Japan6.0%

See Vox (musical equipment) audiences in other countries

More Music & Radio audiences in Germany

Frequently asked questions

How many fans does Vox (musical equipment) have in Germany?

Vox (musical equipment) has an estimated audience of 385,951 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.

What is the gender split and age of Vox (musical equipment) fans?

39.1% of Vox (musical equipment) fans are female, 60.9% are male, with an average age of 37.7 years.

Which brands do Vox (musical equipment) fans like most?

Vox (musical equipment) fans show strongest brand affinity for Dog breed (4.87×), Israel (7.12×), and Goosebumps (film) (31.37×) over the country average.

Where do Vox (musical equipment) fans live in Germany?

Vox (musical equipment) fans in Germany are most concentrated in Nordrhein-Westfalen (reach 88,442), Bayern (reach 62,367), and Baden-Württemberg (reach 50,276). These three regions account for the largest share of the active audience.

What other brands do Vox (musical equipment) fans also like?

Beyond Vox (musical equipment) itself, the audience over-indexes on Israel (7.12×), Goosebumps (film) (31.37×), Home construction (2.01×), and KLIX (AM) (4.6×) compared to the Germany average.

How to read this data

Audience size is the estimated number of people in Germany who actively search for Vox (musical equipment). Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.