Vox (musical equipment) Audience in United States

Vox (musical equipment) has an estimated audience of 3,092,573 people in United States. 29.2% are female, 70.8% are male, average age 33.9. Top regions: California, Texas, New York. Top brand affinities: Autism Awareness, Diabetes mellitus awareness, Microblogging, Singer-songwriter, JBL.

The average Vox (musical equipment) fan in United States is 33.9 years old, more male, and lives primarily in California. The audience is concentrated in California, Texas, New York. Top brand affinities include Autism Awareness, Diabetes mellitus awareness, Microblogging, with strongest over-indexing on Autism Awareness (19.03× the country average). Demographically, the Vox (musical equipment) audience skews more male with an average age of 33.9, and over-indexes on personality traits such as Risk Appetite, Sustainability. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Music & Radio · Type: Topic

Demographics of Vox (musical equipment) fans

Demographic split for Vox (musical equipment) audience in United States
MetricValue
Female29.2%
Male70.8%
Average age33.9
Estimated audience size3,092,573

Audience persona

The typical Vox (musical equipment) fan in United States is more male, around 33.9 years old, with strong Risk Appetite tendencies and a notable affinity for Autism Awareness.

Top regions in United States

Top regions ranked by reach for Vox (musical equipment) in United States
RegionReachAffinity
California296,2020.87×
Texas202,4640.76×
New York184,8721.07×
Florida151,0930.72×
Pennsylvania117,0731.12×
Illinois115,0841.12×
Ohio96,4941.01×
North Carolina91,9050.99×
Washington86,5161.39×
Michigan83,6361.03×
Virginia81,5791.08×
Massachusetts79,4531.3×
Georgia73,8800.78×
New Jersey73,3480.93×
Colorado61,1631.25×
Minnesota59,3671.34×
Maryland56,0091.05×
Arizona55,8060.88×
Wisconsin55,6051.2×
Indiana52,3420.93×
Tennessee51,8940.84×
Oregon51,4041.45×
Missouri48,7750.98×
South Carolina37,1090.8×
Kentucky34,3230.89×
Connecticut33,7181.09×
Alabama29,7370.69×
Oklahoma29,0830.85×
Louisiana27,4400.69×
Utah26,5910.96×
Kansas23,0470.95×
Iowa22,9840.9×
Nevada21,6380.72×
Arkansas21,4590.84×
New Mexico16,4021.06×
Maine15,3351.38×
Idaho14,9210.96×
Washington, District of Columbia14,5771.57×
Mississippi14,3180.56×
New Hampshire14,1681.16×
Nebraska13,8790.89×
West Virginia11,9170.83×
Hawaii10,8120.81×
Rhode Island10,1511.03×
Montana9,1541.07×
Delaware8,1860.96×
Vermont7,9281.46×
Alaska7,3451.11×
South Dakota6,5060.91×
North Dakota5,8240.92×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Vox (musical equipment) audience
BrandAffinityCategory
Autism Awareness19.03×Health
Diabetes mellitus awareness12.48×Health
Microblogging12.67×Technology & Electronics
Singer-songwriter5.51×Music & Radio
JBL18.76×Technology & Electronics
Income tax13.19×Business & Career
Glam rock21.34×Music & Radio
Clarinet9×Music & Radio
Cello8.1×Music & Radio
Digital audio workstation11.7×Technology & Electronics
Saxophone8.02×Music & Radio
Björk18.1×Music & Radio
Day trading9.87×Business & Career
Indianapolis Motor Speedway11.36×Sports
Blended whiskey9.79×Food & Beverages
Bass guitar3.92×Music & Radio
Zoom!5.56×Business & Career
Horoscope7.05×Health
Charles, Prince of Wales18.87×Politics & Society
Violin5.08×Music & Radio

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Vox (musical equipment) audience
TraitClusterScore
Risk AppetiteTHRILL2.14
SustainabilityBALANCE1.65
Luxury OrientationPREMIUM1.46
Early Adopter MentalityPOWER1.39
PatriotismCONSERVATISM1.37
TraditionCONSERVATISM1.29

Worldwide distribution

Worldwide audience distribution share by country for Vox (musical equipment)
CountryShare
United States31.8%
Saudi Arabia8.5%
Japan6.0%

See Vox (musical equipment) audiences in other countries

More Music & Radio audiences in United States

Frequently asked questions

How many fans does Vox (musical equipment) have in United States?

Vox (musical equipment) has an estimated audience of 3,092,573 people in United States, concentrated in California and Texas.

What is the gender split and age of Vox (musical equipment) fans?

29.2% of Vox (musical equipment) fans are female, 70.8% are male, with an average age of 33.9 years.

Which brands do Vox (musical equipment) fans like most?

Vox (musical equipment) fans show strongest brand affinity for Autism Awareness (19.03×), Diabetes mellitus awareness (12.48×), and Microblogging (12.67×) over the country average.

Where do Vox (musical equipment) fans live in United States?

Vox (musical equipment) fans in United States are most concentrated in California (reach 296,202), Texas (reach 202,464), and New York (reach 184,872). These three regions account for the largest share of the active audience.

What other brands do Vox (musical equipment) fans also like?

Beyond Vox (musical equipment) itself, the audience over-indexes on Diabetes mellitus awareness (12.48×), Microblogging (12.67×), Singer-songwriter (5.51×), and JBL (18.76×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Vox (musical equipment). Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.