Percussion instrument Audience in United States

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Percussion instrument has an estimated audience of 9,663,120 people in United States. 39.6% are female, 60.4% are male, average age 36.7. Top regions: California, Texas, Florida. Top brand affinities: Electronic musical instrument, Harmonica, Music school, Instrumental, Popular music.

The average Percussion instrument fan in United States is 36.7 years old, more male, and lives primarily in California. The audience is concentrated in California, Texas, Florida. Top brand affinities include Electronic musical instrument, Harmonica, Music school, with strongest over-indexing on Electronic musical instrument (9.01× the country average). Demographically, the Percussion instrument audience skews more male with an average age of 36.7, and over-indexes on personality traits such as Early Adopter Mentality, LGBTQ+ Identity. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Music & Radio · Type: Topic

Demographics of Percussion instrument fans

Demographic split for Percussion instrument audience in United States
MetricValue
Female39.6%
Male60.4%
Average age36.7
Estimated audience size9,663,120

Audience persona

The typical Percussion instrument fan in United States is more male, around 36.7 years old, with strong Early Adopter Mentality tendencies and a notable affinity for Electronic musical instrument.

Top regions in United States

Top regions ranked by reach for Percussion instrument in United States
RegionReachAffinity
California1,200,4331.13×
Texas969,3091.17×
Florida633,6000.97×
New York561,3801.04×
Illinois351,4421.09×
Georgia337,6301.13×
Pennsylvania325,0571×
North Carolina303,1341.04×
Ohio295,1570.99×
New Jersey266,7791.09×
Michigan254,5381.01×
Virginia248,7871.06×
Washington204,7121.06×
Tennessee199,3791.03×
Massachusetts197,0091.03×
Indiana188,6821.07×
Maryland182,9751.1×
Arizona176,2720.89×
Missouri159,6261.02×
Alabama150,5891.12×
Wisconsin147,8011.02×
Colorado145,3430.95×
South Carolina142,9970.98×
Minnesota141,1561.02×
Louisiana133,3281.07×
Kentucky125,5621.04×
Oklahoma114,7211.07×
Oregon112,8761.02×
Connecticut98,6181.02×
Utah94,5601.09×
Mississippi93,3631.17×
Arkansas91,0031.14×
Nevada81,0600.87×
Iowa79,6851×
Kansas79,0211.04×
Idaho49,1491.01×
Hawaii45,2121.09×
Nebraska44,8510.93×
New Mexico43,6680.9×
West Virginia40,6080.9×
New Hampshire34,2710.9×
Maine33,3860.96×
Washington, District of Columbia26,6710.92×
Rhode Island26,5060.86×
Delaware25,9840.97×
Montana22,9790.86×
South Dakota20,9880.94×
North Dakota17,6340.89×
Alaska16,1310.78×
Vermont13,5750.8×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Percussion instrument audience
BrandAffinityCategory
Electronic musical instrument9.01×Music & Radio
Harmonica8.89×Music & Radio
Music school6.13×Music & Radio
Instrumental4.64×Music & Radio
Popular music2.76×Music & Radio
Guitar amplifier6.02×Music & Radio
Vocal music5.74×Music & Radio
G&L Musical Instruments9.58×Music & Radio
Music education5.1×Music & Radio
Recording studio4.03×Music & Radio
Shred guitar8.86×Music & Radio
Gaming5.57×Games
Effects unit8.44×Technology & Electronics
Acting2.47×Business & Career
Drums3.23×Music & Radio
Pokémon (video game series)4.14×Games
Otaku3.91×Literature
Ukulele8.92×Music & Radio
The Sims7.44×Games
Fingerstyle guitar6.52×Music & Radio

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Percussion instrument audience
TraitClusterScore
Early Adopter MentalityPOWER1.56
LGBTQ+ IdentityOPEN1.35
ExtroversionTHRILL1.29
Sports ActivityPOWER1.28
SustainabilityBALANCE1.27
SpiritualityBALANCE1.26

Worldwide distribution

Worldwide audience distribution share by country for Percussion instrument
CountryShare
United States25.6%
Brazil5.1%
Italy4.9%

See Percussion instrument audiences in other countries

More Music & Radio audiences in United States

Frequently asked questions

How many fans does Percussion instrument have in United States?

Percussion instrument has an estimated audience of 9,663,120 people in United States, concentrated in California and Texas.

What is the gender split and age of Percussion instrument fans?

39.6% of Percussion instrument fans are female, 60.4% are male, with an average age of 36.7 years.

Which brands do Percussion instrument fans like most?

Percussion instrument fans show strongest brand affinity for Electronic musical instrument (9.01×), Harmonica (8.89×), and Music school (6.13×) over the country average.

Where do Percussion instrument fans live in United States?

Percussion instrument fans in United States are most concentrated in California (reach 1,200,433), Texas (reach 969,309), and Florida (reach 633,600). These three regions account for the largest share of the active audience.

What other brands do Percussion instrument fans also like?

Beyond Percussion instrument itself, the audience over-indexes on Harmonica (8.89×), Music school (6.13×), Instrumental (4.64×), and Popular music (2.76×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Percussion instrument. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.