Rascasse Audience Intelligence

Effects unit Audience in United States

A data profile of the people who buy, follow and care about Effects unit in United States — modelled from more than twelve digital signal sources. Effects unit has an estimated audience of 4,978,022 people in United States.

#3802among Topic in United States#293in Technology & Electronics

The average Effects unit fan in United States is 34.3 years old, more male, and lives primarily in California.

The audience is concentrated in California, Texas, Florida.

Top brand affinities include Clarinet, Cello, Bass guitar, with strongest over-indexing on Clarinet (9.82× the country average).

Demographically, the Effects unit audience skews more male with an average age of 34.3, and over-indexes on personality traits such as Patriotism, Tradition.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical Effects unit fan in United States is more male, around 34.3 years old, with strong Patriotism tendencies and a notable affinity for Clarinet.

Category: Technology & Electronics · Type: Topic

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Effects unit profile in United States.

Audience size
5M
in United States
Gender
29.4%♀
70.6% male
Age
34.3
average years
Country rank
#6728
Topic in United States
Fig. 01

Search interest · 12-month trend

-66%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Effects unit fans

29.4% are female, 70.6% are male, average age 34.3.

Fig. 02

Gender split

29.4%
Female
70.6%
Male
Demographic split for Effects unit audience in United States
MetricValue
Female29.4%
Male70.6%
Average age34.3
Estimated audience size4,978,022
Fig. 03

Age distribution

Ø 34.3
average years
Age distribution of the Effects unit audience in United States
Age bracketShare%
16-1938%
20-2918%
30-3914%
40-4915%
50+16%
Fig. 04

Worldwide distribution

37.7%

of the worldwide Effects unit audience comes from United States.

Worldwide audience distribution share by country for Effects unit
CountryShare
United States37.7%
Japan6.5%
United Kingdom6.4%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Effects unit audience in United States is strongest.

Fig. 05

Top regions by affinity

Effects unit fans by region: top regions in United States
#RegionReachAffinity×
01North Dakota~10K1.29×
02Vermont~10K1.28×
03Rhode Island~20K1.26×
04Montana~20K1.20×
05West Virginia~30K1.12×
06New Hampshire~20K1.10×
07Maine~20K1.10×
08Delaware~20K1.10×
09Hawaii~20K1.08×
10Alaska~10K1.07×
11Idaho~30K1.05×
12Washington, District of Columbia~20K1.04×
13New Mexico~30K1.03×
14Nebraska~30K1.02×
15South Dakota~10K1.02×
16Arkansas~40K1.01×
17Mississippi~40K1.01×
18Louisiana~60K0.99×
19Kansas~40K0.99×
20Kentucky~60K0.98×
21Nevada~50K0.98×
22Iowa~40K0.98×
23Oklahoma~50K0.97×
24Alabama~70K0.96×
25Utah~40K0.96×
26Connecticut~50K0.95×
27South Carolina~70K0.94×
28Oregon~50K0.94×
29Missouri~70K0.93×
30Wisconsin~70K0.92×
31Indiana~80K0.91×
32Minnesota~70K0.91×
33Tennessee~90K0.90×
34Maryland~80K0.90×
35Colorado~70K0.90×
36Arizona~90K0.89×
37Washington~90K0.88×
38Massachusetts~90K0.88×
39Michigan~100K0.87×
40New Jersey~100K0.86×
41Virginia~100K0.86×
42Georgia~100K0.85×
43Ohio~100K0.85×
44North Carolina~100K0.85×
45Pennsylvania~100K0.83×
46Illinois~100K0.82×
47Florida~300K0.76×
48New York~200K0.75×
49Texas~300K0.71×
50California~400K0.66×
Fig. 06

Affinity by region

Affinity by region — Effects unit, United States
0.66×1.00×1.29×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Effects unit audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Effects unit audience
#·InterestCategoryAffinity×
01ArturiaMusic & Radio23.92×
02Taylor GuitarsMusic & Radio23.59×
03Guitar CenterMusic & Radio16.66×
04Resident AdvisorMusic & Radio15.84×
05SennheiserTechnology & Electronics14.47×
06Digital audio workstationTechnology & Electronics12.47×
07ClarinetMusic & Radio9.82×
08UkuleleMusic & Radio9.73×
09CelloMusic & Radio9.49×
10High-end audioTechnology & Electronics9.33×
11SaxophoneMusic & Radio8.93×
12Percussion instrumentMusic & Radio8.44×
13ViolinMusic & Radio6.62×
14PianoMusic & Radio5.46×
15Bass guitarMusic & Radio5.17×
16Acoustic guitarMusic & Radio4.94×
17OtakuLiterature4.15×
18Folk musicMusic & Radio4.15×
19Musical instrumentMusic & Radio4.09×
20Electric guitarMusic & Radio4.09×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Effects unit audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by Effects unit audience · What stands out
TraitClusterDeviationScore
PatriotismCONSERVATISM2.23×
TraditionCONSERVATISM1.99×
Risk AppetiteTHRILL1.55×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by Effects unit audience · Rather not
TraitClusterDeviationScore
CreativityOPEN0.70×
Healthy LifestyleBALANCE0.75×
Quality AwarenessPREMIUM0.76×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

How many fans does Effects unit have in United States?

Effects unit has an estimated audience of 4,978,022 people in United States, concentrated in California and Texas.

02

What is the gender split and age of Effects unit fans?

29.4% of Effects unit fans are female, 70.6% are male, with an average age of 34.3 years.

03

Which brands do Effects unit fans like most?

Effects unit fans show strongest brand affinity for Clarinet (9.82×), Cello (9.49×), and Bass guitar (5.17×) over the country average.

04

Where do Effects unit fans live in United States?

Effects unit fans in United States are most concentrated in California (reach ~400K), Texas (reach ~300K), and Florida (reach ~300K). These three regions account for the largest share of the active audience.

05

What other brands do Effects unit fans also like?

Beyond Effects unit itself, the audience over-indexes on Cello (9.49×), Bass guitar (5.17×), Taylor Guitars (23.59×), and Piano (5.46×) compared to the United States average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

More Technology & Electronics audiences in United States

See Effects unit audiences in other countries

How to read this data

Audience size is the estimated number of people in United States who actively search for Effects unit. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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