Arturia Audience in United States

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Arturia has an estimated audience of 559,649 people in United States. 15.7% are female, 84.3% are male, average age 38.5. Top regions: California, Texas, New York. Top brand affinities: Logistics (musician), Synthesizer, Vox (musical equipment), Effects unit, APEX.

The average Arturia fan in United States is 38.5 years old, more male, and lives primarily in California. The audience is concentrated in California, Texas, New York. Top brand affinities include Logistics (musician), Synthesizer, Vox (musical equipment), with strongest over-indexing on Logistics (musician) (60.28× the country average). Demographically, the Arturia audience skews more male with an average age of 38.5, and over-indexes on personality traits such as Early Adopter Mentality, Sustainability. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Music & Radio · Type: Brand

Demographics of Arturia fans

Demographic split for Arturia audience in United States
MetricValue
Female15.7%
Male84.3%
Average age38.5
Estimated audience size559,649

Audience persona

The typical Arturia fan in United States is more male, around 38.5 years old, with strong Early Adopter Mentality tendencies and a notable affinity for Logistics (musician).

Top regions in United States

Top regions ranked by reach for Arturia in United States
RegionReachAffinity
California105,7001.72×
Texas47,8500.99×
New York42,5381.36×
Florida38,5011.02×
Illinois21,9791.18×
Georgia20,0401.16×
Pennsylvania18,5660.99×
Washington18,5651.65×
Ohio16,9790.98×
North Carolina16,8151×
Michigan15,5941.07×
New Jersey15,4801.09×
Tennessee15,1851.35×
Virginia14,7981.09×
Massachusetts14,1681.28×
Oregon11,8441.85×
Colorado11,8371.34×
Arizona11,7931.03×
Maryland9,9321.03×
Indiana9,3200.91×
Missouri8,9991×
Minnesota8,3421.04×
Wisconsin7,8830.94×
South Carolina6,1680.73×
Alabama6,1580.79×
Utah5,8871.17×
Nevada5,8301.08×
Connecticut5,7741.03×
Kentucky5,4890.78×
Oklahoma5,4510.88×
Louisiana5,3190.74×
Kansas4,2280.96×
Arkansas3,2730.71×
Iowa2,9840.65×
Hawaii2,7631.15×
Mississippi2,7360.59×
New Mexico2,7310.97×
New Hampshire2,6051.18×
Idaho2,4750.88×
Maine1,9630.98×
Nebraska1,8950.68×
Washington, District of Columbia1,8281.09×
Rhode Island1,7731×
West Virginia1,6260.62×
Vermont1,2251.25×
Delaware1,1800.76×
Montana1,1530.74×
Alaska1,0220.85×
South Dakota7760.6×
North Dakota6290.55×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Arturia audience
BrandAffinityCategory
Logistics (musician)60.28×Music & Radio
Synthesizer32.39×Music & Radio
Vox (musical equipment)38.17×Music & Radio
Effects unit23.92×Technology & Electronics
APEX26.33×Music & Radio
Eddie Van Halen29.72×Music & Radio
Korg48.43×Music & Radio
Reverb.com27.57×Shopping
FL Studio21.45×Technology & Electronics
Analog synthesizer53.4×Music & Radio
Whitesnake37.85×Music & Radio
Modular synthesizer55.58×Music & Radio
Epiphone26.98×Music & Radio
Digital synthesizer57.91×Technology & Electronics
MIDI23.22×Technology & Electronics
Digital audio workstation15.47×Technology & Electronics
Audio Engineering Society31.46×Cars & Mobility
Gibson Explorer46.48×Music & Radio
Roland Corporation29.47×Music & Radio
John Mayer15.47×Music & Radio

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Arturia audience
TraitClusterScore
Early Adopter MentalityPOWER2.54
SustainabilityBALANCE2.52
LGBTQ+ IdentityOPEN2.01
Luxury OrientationPREMIUM1.46
Sports ActivityPOWER1.32
Urban LifestyleOPEN1.26

Worldwide distribution

Worldwide audience distribution share by country for Arturia
CountryShare
United States23.9%
Italy7.6%
France6.7%

See Arturia audiences in other countries

More Music & Radio audiences in United States

Frequently asked questions

How many fans does Arturia have in United States?

Arturia has an estimated audience of 559,649 people in United States, concentrated in California and Texas.

What is the gender split and age of Arturia fans?

15.7% of Arturia fans are female, 84.3% are male, with an average age of 38.5 years.

Which brands do Arturia fans like most?

Arturia fans show strongest brand affinity for Logistics (musician) (60.28×), Synthesizer (32.39×), and Vox (musical equipment) (38.17×) over the country average.

Where do Arturia fans live in United States?

Arturia fans in United States are most concentrated in California (reach 105,700), Texas (reach 47,850), and New York (reach 42,538). These three regions account for the largest share of the active audience.

What other brands do Arturia fans also like?

Beyond Arturia itself, the audience over-indexes on Synthesizer (32.39×), Vox (musical equipment) (38.17×), Effects unit (23.92×), and APEX (26.33×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Arturia. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.