Vocal music Audience in United States

Vocal music logo

Vocal music has an estimated audience of 14,166,295 people in United States. 46.1% are female, 53.9% are male, average age 34.3. Top regions: California, Texas, New York. Top brand affinities: Combat sport, Nationality, Progressive rock, Mangaka, Nebraska Cornhuskers football.

The average Vocal music fan in United States is 34.3 years old, balanced, and lives primarily in California. The audience is concentrated in California, Texas, New York. Top brand affinities include Combat sport, Nationality, Progressive rock, with strongest over-indexing on Combat sport (2.7× the country average). Demographically, the Vocal music audience skews balanced with an average age of 34.3, and over-indexes on personality traits such as LGBTQ+ Identity, Spirituality. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Music & Radio · Type: Topic · Subtype: Musical genre

Demographics of Vocal music fans

Demographic split for Vocal music audience in United States
MetricValue
Female46.1%
Male53.9%
Average age34.3
Estimated audience size14,166,295

Audience persona

The typical Vocal music fan in United States is balanced, around 34.3 years old, with strong LGBTQ+ Identity tendencies and a notable affinity for Combat sport.

Top regions in United States

Top regions ranked by reach for Vocal music in United States
RegionReachAffinity
California1,056,1890.68×
Texas684,5070.56×
New York614,2120.78×
Florida601,3640.63×
Illinois355,8780.75×
North Carolina349,1110.82×
Pennsylvania345,2770.72×
Ohio311,7260.71×
New Jersey285,6930.79×
Michigan278,4930.75×
Georgia270,6560.62×
Virginia251,3970.73×
Massachusetts234,4600.84×
Wisconsin205,7790.97×
Colorado197,5750.88×
Washington194,7120.69×
Missouri192,2540.84×
Minnesota183,8550.91×
Tennessee182,9070.64×
Maryland181,2570.74×
Arizona175,3050.61×
Indiana172,6210.67×
Oregon166,0121.02×
South Carolina150,5930.71×
Utah124,6830.98×
Kentucky120,9440.68×
Oklahoma113,0600.72×
Kansas112,173
Louisiana110,6740.61×
Iowa110,5870.95×
Connecticut109,1260.77×
Alabama103,0200.52×
Mississippi101,8440.87×
Arkansas90,4760.78×
Idaho86,2671.21×
New Hampshire79,7721.43×
Maine76,9831.52×
Nebraska75,3741.06×
Montana70,4321.79×
West Virginia70,0641.06×
Hawaii67,4251.11×
Nevada67,2640.49×
New Mexico63,7330.9×
Alaska62,9262.08×
Vermont62,6612.52×
Rhode Island59,4611.32×
South Dakota56,1501.71×
North Dakota55,3811.9×
Delaware53,2501.36×
Wyoming51,8192.47×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Vocal music audience
BrandAffinityCategory
Combat sport2.7×Sports
Nationality3.33×Politics & Society
Progressive rock2.45×Music & Radio
Mangaka4.25×Literature
Nebraska Cornhuskers football3.1×Sports
Bank account1.77×Business & Career
Jaws3.32×Movies & TV
Staycation1.84×Home & Garden
Jesse Plemons1.91×Movies & TV
Nipsey Hussle3.13×Music & Radio
Tierra Cali4.04×Travel & Leisure
Hog Hunting1.73×Sports
Queens College, City University of New York3.64×Business & Career
Grammarly2.06×Business & Career
Homie6.32×Politics & Society
Home staging2.14×Home & Garden
Stay at Home Mum5.07×Kids & Family
Charlamagne Tha God3.59×Movies & TV
Buying and Selling Real Estate2.85×Home & Garden
UK garage1.98×Music & Radio

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Vocal music audience
TraitClusterScore
LGBTQ+ IdentityOPEN1.26
SpiritualityBALANCE1.22
ExtroversionTHRILL1.15
Social Media UsageJOY1.08
MindfulnessBALANCE1.07
Pet OwnershipJOY1.07

Worldwide distribution

Worldwide audience distribution share by country for Vocal music
CountryShare
United States20.2%
Mexico7.3%
Brazil5.1%

See Vocal music audiences in other countries

More Musical genre audiences in United States

Frequently asked questions

How many fans does Vocal music have in United States?

Vocal music has an estimated audience of 14,166,295 people in United States, concentrated in California and Texas.

What is the gender split and age of Vocal music fans?

46.1% of Vocal music fans are female, 53.9% are male, with an average age of 34.3 years.

Which brands do Vocal music fans like most?

Vocal music fans show strongest brand affinity for Combat sport (2.7×), Nationality (3.33×), and Progressive rock (2.45×) over the country average.

Where do Vocal music fans live in United States?

Vocal music fans in United States are most concentrated in California (reach 1,056,189), Texas (reach 684,507), and New York (reach 614,212). These three regions account for the largest share of the active audience.

What other brands do Vocal music fans also like?

Beyond Vocal music itself, the audience over-indexes on Nationality (3.33×), Progressive rock (2.45×), Mangaka (4.25×), and Nebraska Cornhuskers football (3.1×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Vocal music. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.