G&L Musical Instruments Audience in United States

G&L Musical Instruments logo

G&L Musical Instruments has an estimated audience of 11,526 people in United States. 41.8% are female, 58.2% are male, average age 28.6. Top brand affinities: Pro-Ject, UK garage, Product design, Combat sport, Urban Outfitters.

Top brand affinities include Pro-Ject, UK garage, Product design, with strongest over-indexing on Pro-Ject (8.93× the country average). Demographically, the G&L Musical Instruments audience skews more male with an average age of 28.6, and over-indexes on personality traits such as LGBTQ+ Identity, Tradition.

Category: Music & Radio · Type: Brand

Demographics of G&L Musical Instruments fans

Demographic split for G&L Musical Instruments audience in United States
MetricValue
Female41.8%
Male58.2%
Average age28.6
Estimated audience size11,526

Audience persona

The typical G&L Musical Instruments fan in United States is more male, around 28.6 years old, with strong LGBTQ+ Identity tendencies and a notable affinity for Pro-Ject.

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for G&L Musical Instruments audience
BrandAffinityCategory
Pro-Ject8.93×Music & Radio
UK garage10.23×Music & Radio
Product design2.87×Business & Career
Combat sport2.13×Sports
Urban Outfitters2.34×Shopping
Home construction1.62×Home & Garden
Springfield, Illinois11.47×Travel & Leisure
Isometric exercise8.04×Sports
JDSU2.77×Business & Career
Monogram3.38×Home & Garden
Home staging4.57×Home & Garden
Bridget Jones: The Edge of Reason17.82×Movies & TV
Nebraska Cornhuskers football2.98×Sports
Natural rubber1.71×Cars & Mobility
Nuts (film)4.69×Movies & TV
Stamp collecting3.67×Home & Garden
Emilio Estefan11.27×Music & Radio
Joshua Jackson3.43×Movies & TV
Winemaking3.3×Food & Beverages
Jaws3.63×Movies & TV

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by G&L Musical Instruments audience
TraitClusterScore
LGBTQ+ IdentityOPEN2.61
TraditionCONSERVATISM1.25
Pet OwnershipJOY1.17
DIY MentalityTHRILL1.11
Early Adopter MentalityPOWER1.11
PatriotismCONSERVATISM1.11

Worldwide distribution

Worldwide audience distribution share by country for G&L Musical Instruments
CountryShare
Japan12.0%
Brazil8.6%
Canada8.6%

See G&L Musical Instruments audiences in other countries

More Music & Radio audiences in United States

How to read this data

Audience size is the estimated number of people in United States who actively search for G&L Musical Instruments. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.