Cyberpunk 2077 Audience in United States

Cyberpunk 2077 logo

Cyberpunk 2077 has an estimated audience of 2,711,216 people in United States. 23.0% are female, 77.0% are male, average age 28.1. Top regions: California, Texas, Florida. Top brand affinities: Harmonica, Pokémon (video game series), Hair Extensions, Tabletop role-playing game, MLB.com.

The average Cyberpunk 2077 fan in United States is 28.1 years old, more male, and lives primarily in California. The audience is concentrated in California, Texas, Florida. Top brand affinities include Harmonica, Pokémon (video game series), Hair Extensions, with strongest over-indexing on Harmonica (24.67× the country average). Demographically, the Cyberpunk 2077 audience skews more male with an average age of 28.1, and over-indexes on personality traits such as Early Adopter Mentality, LGBTQ+ Identity. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Games · Type: Video / Board Game · Subtype: Video game

Demographics of Cyberpunk 2077 fans

Demographic split for Cyberpunk 2077 audience in United States
MetricValue
Female23.0%
Male77.0%
Average age28.1
Estimated audience size2,711,216

Audience persona

The typical Cyberpunk 2077 fan in United States is more male, around 28.1 years old, with strong Early Adopter Mentality tendencies and a notable affinity for Harmonica.

Top regions in United States

Top regions ranked by reach for Cyberpunk 2077 in United States
RegionReachAffinity
California314,9941.06×
Texas241,4751.04×
Florida178,7520.97×
New York143,3380.95×
Illinois92,8361.03×
Pennsylvania87,9330.96×
Ohio85,1651.02×
Washington82,6431.52×
Georgia80,3190.96×
North Carolina79,8420.98×
Michigan73,7621.04×
Virginia68,9921.04×
New Jersey58,7700.85×
Arizona58,0551.05×
Tennessee56,9901.05×
Indiana52,2021.05×
Colorado48,2341.13×
Massachusetts47,7700.89×
Missouri47,1311.08×
Oregon46,5021.5×
Maryland42,8260.92×
Wisconsin38,9210.95×
Oklahoma38,9001.29×
Minnesota37,9720.98×
Kentucky37,0531.09×
South Carolina35,3010.87×
Alabama34,9390.92×
Louisiana34,1230.98×
Utah29,2271.2×
Nevada27,3541.04×
Connecticut24,5670.9×
Arkansas24,5481.1×
Kansas22,4361.05×
Iowa21,1840.95×
Mississippi19,0290.85×
New Mexico14,6011.07×
Idaho14,0921.04×
Nebraska13,2500.97×
West Virginia13,0691.04×
Hawaii9,7240.83×
New Hampshire9,5070.89×
Maine8,8170.91×
Rhode Island7,4260.86×
Montana7,3730.98×
Delaware6,0390.81×
Washington, District of Columbia5,9220.73×
Alaska5,9021.02×
North Dakota5,2980.95×
South Dakota5,0220.8×
Wyoming4,0901.02×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Cyberpunk 2077 audience
BrandAffinityCategory
Harmonica24.67×Music & Radio
Pokémon (video game series)19.93×Games
Hair Extensions14.75×Beauty & Wellness
Tabletop role-playing game20.36×Games
MLB.com15.48×Sports
Final Fantasy21.45×Games
Gothic fashion16.49×Fashion & Accessoires
Superman4.85×Movies & TV
Tyler, The Creator22.25×Music & Radio
Sabrina Carpenter11.33×Music & Radio
G&L Musical Instruments23.81×Music & Radio
Fairy Tail24.98×Literature
Final Fantasy VII23.66×Games
Gossip Girl (novel series)34.12×Literature
Wind instrument36.15×Music & Radio
Love & Hip Hop: Atlanta15.2×Movies & TV
Rick and Morty11.19×Movies & TV
Miniature wargaming18.53×Games
Corsair49.23×Technology & Electronics
hannah montana29.35×Movies & TV

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Cyberpunk 2077 audience
TraitClusterScore
Early Adopter MentalityPOWER2.04
LGBTQ+ IdentityOPEN2
PatriotismCONSERVATISM1.34
Social Media UsageJOY1.27
IndividualismJOY1.07
ExtroversionTHRILL1.06

Worldwide distribution

Worldwide audience distribution share by country for Cyberpunk 2077
CountryShare
United States25.6%
France6.5%
Germany6.0%

See Cyberpunk 2077 audiences in other countries

More Video game audiences in United States

Frequently asked questions

How many fans does Cyberpunk 2077 have in United States?

Cyberpunk 2077 has an estimated audience of 2,711,216 people in United States, concentrated in California and Texas.

What is the gender split and age of Cyberpunk 2077 fans?

23.0% of Cyberpunk 2077 fans are female, 77.0% are male, with an average age of 28.1 years.

Which brands do Cyberpunk 2077 fans like most?

Cyberpunk 2077 fans show strongest brand affinity for Harmonica (24.67×), Pokémon (video game series) (19.93×), and Hair Extensions (14.75×) over the country average.

Where do Cyberpunk 2077 fans live in United States?

Cyberpunk 2077 fans in United States are most concentrated in California (reach 314,994), Texas (reach 241,475), and Florida (reach 178,752). These three regions account for the largest share of the active audience.

What other brands do Cyberpunk 2077 fans also like?

Beyond Cyberpunk 2077 itself, the audience over-indexes on Pokémon (video game series) (19.93×), Hair Extensions (14.75×), Tabletop role-playing game (20.36×), and MLB.com (15.48×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Cyberpunk 2077. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.