Gossip Girl (novel series) Audience in United States

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Gossip Girl (novel series) has an estimated audience of 2,282,466 people in United States. 60.6% are female, 39.4% are male, average age 27.5. Top regions: California, Texas, Florida. Top brand affinities: Rick and Morty, Toyota Supra, Cyberpunk 2077, Lego Star Wars, Pokémon Trading Card Game.

The average Gossip Girl (novel series) fan in United States is 27.5 years old, more female, and lives primarily in California. The audience is concentrated in California, Texas, Florida. Top brand affinities include Rick and Morty, Toyota Supra, Cyberpunk 2077, with strongest over-indexing on Rick and Morty (25.04× the country average). Demographically, the Gossip Girl (novel series) audience skews more female with an average age of 27.5, and over-indexes on personality traits such as Tradition, LGBTQ+ Identity. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Literature · Type: Book / Manga / Comic · Subtype: Novel

Demographics of Gossip Girl (novel series) fans

Demographic split for Gossip Girl (novel series) audience in United States
MetricValue
Female60.6%
Male39.4%
Average age27.5
Estimated audience size2,282,466

Audience persona

The typical Gossip Girl (novel series) fan in United States is more female, around 27.5 years old, with strong Tradition tendencies and a notable affinity for Rick and Morty.

Top regions in United States

Top regions ranked by reach for Gossip Girl (novel series) in United States
RegionReachAffinity
California265,4131.06×
Texas253,0821.29×
Florida174,9521.13×
New York171,5021.34×
Illinois87,6501.15×
Pennsylvania83,0201.08×
Georgia78,5981.12×
North Carolina73,4271.07×
New Jersey73,0931.26×
Ohio69,3920.99×
Michigan62,5401.05×
Virginia58,0311.04×
Arizona53,7531.15×
Massachusetts50,6651.13×
Tennessee48,9541.07×
Washington48,9011.07×
Indiana42,1741.01×
Maryland40,8011.04×
Missouri37,5841.02×
Colorado36,3121.01×
South Carolina33,7660.98×
Minnesota33,3621.02×
Wisconsin32,9740.96×
Alabama31,6130.99×
Louisiana30,2061.03×
Kentucky29,8371.04×
Connecticut27,0391.18×
Oklahoma26,6301.05×
Oregon25,8340.99×
Utah22,7481.11×
Nevada22,087
Arkansas18,9141.01×
Kansas18,5331.03×
Mississippi18,2790.97×
Iowa18,2130.97×
Idaho11,2420.98×
New Mexico10,7670.94×
Nebraska10,6180.93×
West Virginia8,9650.84×
Hawaii8,4920.87×
New Hampshire8,2570.92×
Rhode Island7,1770.99×
Maine6,7020.82×
Washington, District of Columbia6,0360.88×
Delaware5,4370.86×
Montana5,1200.81×
North Dakota4,0480.86×
South Dakota4,0230.76×
Alaska3,6000.74×
Vermont3,1680.79×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Gossip Girl (novel series) audience
BrandAffinityCategory
Rick and Morty25.04×Movies & TV
Toyota Supra33.88×Cars & Mobility
Cyberpunk 207732.09×Games
Lego Star Wars37.68×Kids & Family
Pokémon Trading Card Game27.49×Games
Dungeons & Dragons13.96×Games
Hair Extensions4.52×Beauty & Wellness
Superman1.97×Movies & TV
Bella Thorne12.51×Movies & TV
Lego Creator45.37×Kids & Family
Khabib Nurmagomedov15.87×Sports
Folk music4.68×Music & Radio
Taylor Swift2.85×Music & Radio
Harry Potter2.1×Movies & TV
Haribo13.49×Food & Beverages
Christmas tree3.28×Kids & Family
H&M3.2×Shopping
Helen Hunt9.43×Movies & TV
Anastasia Beverly Hills9.33×Beauty & Wellness
Do it yourself (DIY)1.69×Home & Garden

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Gossip Girl (novel series) audience
TraitClusterScore
TraditionCONSERVATISM2.19
LGBTQ+ IdentityOPEN1.75
Family OrientationCONSERVATISM1.48
MindfulnessBALANCE1.46
PatriotismCONSERVATISM1.36
SustainabilityBALANCE1.33

Worldwide distribution

Worldwide audience distribution share by country for Gossip Girl (novel series)
CountryShare
United States24.6%
Brazil7.9%
Italy7.3%

See Gossip Girl (novel series) audiences in other countries

More Novel audiences in United States

Frequently asked questions

How many fans does Gossip Girl (novel series) have in United States?

Gossip Girl (novel series) has an estimated audience of 2,282,466 people in United States, concentrated in California and Texas.

What is the gender split and age of Gossip Girl (novel series) fans?

60.6% of Gossip Girl (novel series) fans are female, 39.4% are male, with an average age of 27.5 years.

Which brands do Gossip Girl (novel series) fans like most?

Gossip Girl (novel series) fans show strongest brand affinity for Rick and Morty (25.04×), Toyota Supra (33.88×), and Cyberpunk 2077 (32.09×) over the country average.

Where do Gossip Girl (novel series) fans live in United States?

Gossip Girl (novel series) fans in United States are most concentrated in California (reach 265,413), Texas (reach 253,082), and Florida (reach 174,952). These three regions account for the largest share of the active audience.

What other brands do Gossip Girl (novel series) fans also like?

Beyond Gossip Girl (novel series) itself, the audience over-indexes on Toyota Supra (33.88×), Cyberpunk 2077 (32.09×), Lego Star Wars (37.68×), and Pokémon Trading Card Game (27.49×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Gossip Girl (novel series). Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.