Gossip Girl (novel series) Audience in Germany
A data profile of the people who buy, follow and care about Gossip Girl (novel series) in Germany — modelled from more than twelve digital signal sources. Gossip Girl (novel series) has an estimated audience of 573,991 people in Germany.
The average Gossip Girl (novel series) fan in Germany is 24.8 years old, more female, and lives primarily in Nordrhein-Westfalen.
The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg.
Top brand affinities include Gossip Girl, Pimkie, paul smith, with strongest over-indexing on Gossip Girl (17.84× the country average).
Demographically, the Gossip Girl (novel series) audience skews more female with an average age of 24.8, and over-indexes on personality traits such as Sustainability, Design Affinity.
Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.
The typical Gossip Girl (novel series) fan in Germany is more female, around 24.8 years old, with strong Sustainability tendencies and a notable affinity for Gossip Girl.
At a glance
The key figures that characterise the Gossip Girl (novel series) profile in Germany.
Search interest · 12-month trend
Demographics of Gossip Girl (novel series) fans
77.8% are female, 22.2% are male, average age 24.8.
Gender split
| Metric | Value |
|---|---|
| Female | 77.8% |
| Male | 22.2% |
| Average age | 24.8 |
| Estimated audience size | 573,991 |
Age distribution
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 66% | |
| 20-29 | 20% | |
| 30-39 | 6% | |
| 40-49 | 5% | |
| 50+ | 3% |
Worldwide distribution
of the worldwide Gossip Girl (novel series) audience comes from Germany.
| Country | Share |
|---|---|
| United States | 24.1% |
| Brazil | 7.5% |
| Italy | 7.1% |
Geography
Where the Gossip Girl (novel series) audience in Germany is strongest.
Top regions by affinity
| # | Region | Reach | Affinity | × |
|---|---|---|---|---|
| 01 | Bayern | ~100K | 1.10× | |
| 02 | Nordrhein-Westfalen | ~100K | 1.09× | |
| 03 | Niedersachsen | ~60K | 1.07× | |
| 04 | Hamburg | ~10K | 1.06× | |
| 05 | Baden-Württemberg | ~90K | 1.05× | |
| 06 | Hessen | ~50K | 1.05× | |
| 07 | Berlin | ~30K | 1.04× | |
| 08 | Schleswig-Holstein | ~20K | 1.03× | |
| 09 | Rheinland-Pfalz | ~30K | 1.02× | |
| 10 | Sachsen | ~30K | 1.01× | |
| 11 | Saarland | ~8K | 0.98× | |
| 12 | Bremen | ~5K | 0.98× | |
| 13 | Brandenburg | ~20K | 0.94× | |
| 14 | Sachsen-Anhalt | ~10K | 0.89× | |
| 15 | Thüringen | ~10K | 0.89× | |
| 16 | Mecklenburg-Vorpommern | ~10K | 0.84× |
Affinity by region
Audience interests & affinities
The strongest cross-interests of the Gossip Girl (novel series) audience — brands, topics and people combined.
Top cross-interests, ranked by affinity
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | Pimkie | Shopping | 45.62× | ||
| 02 | paul smith | Fashion & Accessoires | 20.00× | ||
| 03 | Vaseline | Beauty & Wellness | 20.00× | ||
| 04 | Donatella Versace | Fashion & Accessoires | 20.00× | ||
| 05 | Pinko (fashion) | Fashion & Accessoires | 20.00× | ||
| 06 | ELISABETTA FRANCHI | Fashion & Accessoires | 20.00× | ||
| 07 | Revenge (TV series) | Movies & TV | 18.70× | ||
| 08 | Dan Stevens | Movies & TV | 18.48× | ||
| 09 | Gossip Girl | Movies & TV | 17.84× | ||
| 10 | Juliette Lewis | Movies & TV | 17.54× | ||
| 11 | Victoria Beckham | Fashion & Accessoires | 15.09× | ||
| 12 | Suitsupply | Fashion & Accessoires | 13.28× | ||
| 13 | FIFA Club World Cup | Sports | 13.27× | ||
| 14 | Maison Margiela | Fashion & Accessoires | 12.59× | ||
| 15 | Spar (retailer) | Shopping | 10.32× | ||
| 16 | Pretty Little Liars (TV series) | Movies & TV | 9.91× | ||
| 17 | Solidarity | Politics & Society | 8.66× | ||
| 18 | Dailymotion | Movies & TV | 8.63× | ||
| 19 | Social shopping | Shopping | 7.87× | ||
| 20 | Cher | Music & Radio | 7.21× |
Personality of the Gossip Girl (novel series) audience
Values above 1.00× are above the country average, values below 1.00× below it.
Deviation from the national baseline
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Sustainability | BALANCE | 1.55× | |
| Design Affinity | PREMIUM | 1.38× | |
| Mindfulness | BALANCE | 1.31× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Patriotism | CONSERVATISM | 0.76× | |
| DIY Mentality | THRILL | 0.78× | |
| Need for Security | CONSERVATISM | 0.78× |
Frequently asked questions
How many fans does Gossip Girl (novel series) have in Germany?
Gossip Girl (novel series) has an estimated audience of 573,991 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.
What is the gender split and age of Gossip Girl (novel series) fans?
77.8% of Gossip Girl (novel series) fans are female, 22.2% are male, with an average age of 24.8 years.
Which brands do Gossip Girl (novel series) fans like most?
Gossip Girl (novel series) fans show strongest brand affinity for Gossip Girl (17.84×), Pimkie (45.62×), and paul smith (20×) over the country average.
Where do Gossip Girl (novel series) fans live in Germany?
Gossip Girl (novel series) fans in Germany are most concentrated in Nordrhein-Westfalen (reach ~100K), Bayern (reach ~100K), and Baden-Württemberg (reach ~90K). These three regions account for the largest share of the active audience.
What other brands do Gossip Girl (novel series) fans also like?
Beyond Gossip Girl (novel series) itself, the audience over-indexes on Pimkie (45.62×), paul smith (20×), Solidarity (8.66×), and Victoria Beckham (15.09×) compared to the Germany average.
Explore more audiences
Related profiles, rankings and the same audience in other markets.
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See Gossip Girl (novel series) audiences in other countries
- Gossip Girl (novel series) — United States
- Gossip Girl (novel series) — United Kingdom
- Gossip Girl (novel series) — France
- Gossip Girl (novel series) — Italy
- Gossip Girl (novel series) — Spain
- Gossip Girl (novel series) — Brazil
- Gossip Girl (novel series) — Japan
- Gossip Girl (novel series) — South Korea
- Gossip Girl (novel series) — India
- Gossip Girl (novel series) — Canada
- Gossip Girl (novel series) — Mexico
How to read this data
Audience size is the estimated number of people in Germany who actively search for Gossip Girl (novel series). Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
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