ELISABETTA FRANCHI Audience in Germany
ELISABETTA FRANCHI has an estimated audience of 287,362 people in Germany. 48.1% are female, 51.9% are male, average age 30.1. Top regions: Bayern, Nordrhein-Westfalen, Baden-Württemberg. Top brand affinities: Saturn (store), Tinder, Spar (retailer), Uomini e Donne, Euronics.
The average ELISABETTA FRANCHI fan in Germany is 30.1 years old, balanced, and lives primarily in Bayern. The audience is concentrated in Bayern, Nordrhein-Westfalen, Baden-Württemberg. Top brand affinities include Saturn (store), Tinder, Spar (retailer), with strongest over-indexing on Saturn (store) (20× the country average). Demographically, the ELISABETTA FRANCHI audience skews balanced with an average age of 30.1, and over-indexes on personality traits such as Design Affinity, Creativity. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.
Category: Fashion & Accessoires · Type: Brand
Demographics of ELISABETTA FRANCHI fans
| Metric | Value |
|---|---|
| Female | 48.1% |
| Male | 51.9% |
| Average age | 30.1 |
| Estimated audience size | 287,362 |
Audience persona
The typical ELISABETTA FRANCHI fan in Germany is balanced, around 30.1 years old, with strong Design Affinity tendencies and a notable affinity for Saturn (store).
Top regions in Germany
| Region | Reach | Affinity |
|---|---|---|
| Bayern | 63,336 | 1.37× |
| Nordrhein-Westfalen | 56,762 | 0.9× |
| Baden-Württemberg | 41,344 | 1.05× |
| Hessen | 34,591 | 1.58× |
| Niedersachsen | 22,357 | 0.8× |
| Berlin | 18,572 | 1.45× |
| Rheinland-Pfalz | 15,614 | 1.08× |
| Hamburg | 12,469 | 1.92× |
| Sachsen | 9,739 | 0.69× |
| Schleswig-Holstein | 8,787 | 0.85× |
| Brandenburg | 6,397 | 0.72× |
| Mecklenburg-Vorpommern | 4,339 | 0.79× |
| Thüringen | 3,714 | 0.51× |
| Sachsen-Anhalt | 3,490 | 0.47× |
| Saarland | 2,676 | 0.76× |
| Bremen | 2,593 | 1.06× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Saturn (store) | 20× | Shopping |
| Tinder | 20× | Internet & Social Media |
| Spar (retailer) | 21.69× | Shopping |
| Uomini e Donne | 41.76× | Movies & TV |
| Euronics | 20× | Shopping |
| Miss Sixty | 47.06× | Fashion & Accessoires |
| Zadar | 11.03× | Travel & Leisure |
| Illustrator | 13.93× | Business & Career |
| Desigual | 16.54× | Fashion & Accessoires |
| Gossip Girl (novel series) | 20× | Literature |
| Made in Italy | 6.99× | Business & Career |
| Portrait painting | 13.99× | Arts & Culture |
| OmeTV | 10.24× | Internet & Social Media |
| Auchan | 25.61× | Shopping |
| Conad | 42.05× | Shopping |
| Travel Blogger | 9.56× | Travel & Leisure |
| Shopping | 2.07× | Shopping |
| Gala | 2.94× | News |
| Historic preservation | 14.07× | Travel & Leisure |
| Beach house | 20× | Travel & Leisure |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Design Affinity | PREMIUM | 1.99 |
| Creativity | OPEN | 1.9 |
| Sports Activity | POWER | 1.4 |
| Sustainability | BALANCE | 1.38 |
| DIY Mentality | THRILL | 1.36 |
| Luxury Orientation | PREMIUM | 1.32 |
Worldwide distribution
| Country | Share |
|---|---|
| Italy | 55.7% |
| Spain | 7.6% |
| Germany | 5.7% |
See ELISABETTA FRANCHI audiences in other countries
More Fashion & Accessoires audiences in Germany
- Obi (store) (19,461,870)
- IKEA (19,312,673)
- Lidl (19,126,505)
- Amazon.com (18,995,336)
- REWE (18,725,823)
Frequently asked questions
How many fans does ELISABETTA FRANCHI have in Germany?
ELISABETTA FRANCHI has an estimated audience of 287,362 people in Germany, concentrated in Bayern and Nordrhein-Westfalen.
What is the gender split and age of ELISABETTA FRANCHI fans?
48.1% of ELISABETTA FRANCHI fans are female, 51.9% are male, with an average age of 30.1 years.
Which brands do ELISABETTA FRANCHI fans like most?
ELISABETTA FRANCHI fans show strongest brand affinity for Saturn (store) (20×), Tinder (20×), and Spar (retailer) (21.69×) over the country average.
Where do ELISABETTA FRANCHI fans live in Germany?
ELISABETTA FRANCHI fans in Germany are most concentrated in Bayern (reach 63,336), Nordrhein-Westfalen (reach 56,762), and Baden-Württemberg (reach 41,344). These three regions account for the largest share of the active audience.
What other brands do ELISABETTA FRANCHI fans also like?
Beyond ELISABETTA FRANCHI itself, the audience over-indexes on Tinder (20×), Spar (retailer) (21.69×), Uomini e Donne (41.76×), and Euronics (20×) compared to the Germany average.
How to read this data
Audience size is the estimated number of people in Germany who actively search for ELISABETTA FRANCHI. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.