Orion (Erotik) Audience in Germany

Orion (Erotik) logo

Orion (Erotik) has an estimated audience of 1,594,288 people in Germany. 55.6% are female, 44.4% are male, average age 38.5. Top regions: Nordrhein-Westfalen, Bayern, Niedersachsen. Top brand affinities: Goop, Inductive charging, Gordita, Goosebumps (film), Goof.

The average Orion (Erotik) fan in Germany is 38.5 years old, more female, and lives primarily in Nordrhein-Westfalen. The audience is concentrated in Nordrhein-Westfalen, Bayern, Niedersachsen. Top brand affinities include Goop, Inductive charging, Gordita, with strongest over-indexing on Goop (19.93× the country average). Demographically, the Orion (Erotik) audience skews more female with an average age of 38.5, and over-indexes on personality traits such as LGBTQ+ Identity, Patriotism. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.

Category: Shopping · Type: Brand · Subtype: Sex toys

Demographics of Orion (Erotik) fans

Demographic split for Orion (Erotik) audience in Germany
MetricValue
Female55.6%
Male44.4%
Average age38.5
Estimated audience size1,594,288

Audience persona

The typical Orion (Erotik) fan in Germany is more female, around 38.5 years old, with strong LGBTQ+ Identity tendencies and a notable affinity for Goop.

Top regions in Germany

Top regions ranked by reach for Orion (Erotik) in Germany
RegionReachAffinity
Nordrhein-Westfalen292,0090.84×
Bayern238,0880.93×
Niedersachsen178,8801.16×
Baden-Württemberg164,4910.76×
Hessen122,6381.01×
Sachsen103,7861.33×
Schleswig-Holstein75,8861.33×
Berlin64,2070.9×
Rheinland-Pfalz61,6440.77×
Thüringen53,6291.32×
Brandenburg50,9151.03×
Sachsen-Anhalt45,1191.09×
Mecklenburg-Vorpommern39,2651.29×
Hamburg32,6080.91×
Bremen10,9340.8×
Saarland10,7410.55×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Orion (Erotik) audience
BrandAffinityCategory
Goop19.93×Internet & Social Media
Inductive charging18.06×Home & Garden
Gordita49.25×Food & Beverages
Goosebumps (film)14.05×Movies & TV
Goof15.69×Movies & TV
Škoda Kodiaq2.58×Cars & Mobility
Emil Bulls15.27×Music & Radio
Progressive rock1.65×Music & Radio
Israel1.81×Travel & Leisure
KLIX (AM)2.28×Music & Radio
Oliver Kahn3.19×Sports
Goon5.25×Movies & TV
Home Delivery2.15×Food & Beverages
Song Il-gook17.92×Movies & TV
Buddy – The Buddy Holly Story2.86×Music & Radio
Tracey Emin5.62×Arts & Culture
N'Golo Kanté3.1×Sports
Loincloth1.51×Fashion & Accessoires
Alaska1.78×Travel & Leisure
Haitian Vodou1.58×Politics & Society

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Orion (Erotik) audience
TraitClusterScore
LGBTQ+ IdentityOPEN2.8
PatriotismCONSERVATISM2.01
TravellingTHRILL1.4
ExtroversionTHRILL1.28
Sports ActivityPOWER1.26
Career OrientationPOWER1.16

Worldwide distribution

Worldwide audience distribution share by country for Orion (Erotik)
CountryShare
Germany17.1%
United States14.2%
Brazil6.2%

See Orion (Erotik) audiences in other countries

More Sex toys audiences in Germany

Frequently asked questions

How many fans does Orion (Erotik) have in Germany?

Orion (Erotik) has an estimated audience of 1,594,288 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.

What is the gender split and age of Orion (Erotik) fans?

55.6% of Orion (Erotik) fans are female, 44.4% are male, with an average age of 38.5 years.

Which brands do Orion (Erotik) fans like most?

Orion (Erotik) fans show strongest brand affinity for Goop (19.93×), Inductive charging (18.06×), and Gordita (49.25×) over the country average.

Where do Orion (Erotik) fans live in Germany?

Orion (Erotik) fans in Germany are most concentrated in Nordrhein-Westfalen (reach 292,009), Bayern (reach 238,088), and Niedersachsen (reach 178,880). These three regions account for the largest share of the active audience.

What other brands do Orion (Erotik) fans also like?

Beyond Orion (Erotik) itself, the audience over-indexes on Inductive charging (18.06×), Gordita (49.25×), Goosebumps (film) (14.05×), and Goof (15.69×) compared to the Germany average.

How to read this data

Audience size is the estimated number of people in Germany who actively search for Orion (Erotik). Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.