Orion (Erotik) Target Market in Germany
A data profile of the people who buy, follow and care about Orion (Erotik) in Germany — modelled from more than twelve digital signal sources. Orion (Erotik) has an estimated audience of 3,496,326 people in Germany.
The average Orion (Erotik) fan in Germany is 31.8 years old, balanced, and lives primarily in Nordrhein-Westfalen.
The audience is concentrated in Nordrhein-Westfalen, Bayern, Niedersachsen.
Top brand affinities include Tinder, Gay-friendly, Julia Roberts, with strongest over-indexing on Tinder (26.68× the country average).
Demographically, the Orion (Erotik) audience skews balanced with an average age of 31.8, and over-indexes on personality traits such as Patriotism, Extroversion.
Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.
The typical Orion (Erotik) fan in Germany is balanced, around 31.8 years old, with strong Patriotism tendencies and a notable affinity for Tinder.
At a glance
The key figures that characterise the Orion (Erotik) profile in Germany.
Search interest · 12-month trend
Customer demographics of Orion (Erotik)
54.9% are female, 45.1% are male, average age 31.8.
Gender split
| Metric | Value |
|---|---|
| Female | 54.9% |
| Male | 45.1% |
| Average age | 31.8 |
| Estimated audience size | 3,496,326 |
Age distribution
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 41% | |
| 20-29 | 20% | |
| 30-39 | 17% | |
| 40-49 | 14% | |
| 50+ | 8% |
Worldwide distribution
of the worldwide Orion (Erotik) audience comes from Germany.
| Country | Share |
|---|---|
| Germany | 19.9% |
| United States | 19.4% |
| Brazil | 8.3% |
Geography
Where the Orion (Erotik) audience in Germany is strongest.
Top regions by affinity
| # | Region | Reach | Affinity | × |
|---|---|---|---|---|
| 01 | Sachsen | ~80K | 1.36× | |
| 02 | Thüringen | ~40K | 1.33× | |
| 03 | Schleswig-Holstein | ~60K | 1.31× | |
| 04 | Mecklenburg-Vorpommern | ~30K | 1.31× | |
| 05 | Niedersachsen | ~100K | 1.14× | |
| 06 | Sachsen-Anhalt | ~40K | 1.12× | |
| 07 | Brandenburg | ~40K | 1.04× | |
| 08 | Hessen | ~90K | 0.98× | |
| 09 | Bayern | ~200K | 0.89× | |
| 10 | Berlin | ~50K | 0.88× | |
| 11 | Hamburg | ~30K | 0.88× | |
| 12 | Bremen | ~9K | 0.86× | |
| 13 | Nordrhein-Westfalen | ~200K | 0.84× | |
| 14 | Rheinland-Pfalz | ~50K | 0.76× | |
| 15 | Baden-Württemberg | ~100K | 0.75× | |
| 16 | Saarland | ~9K | 0.59× |
Affinity by region
Audience interests & affinities
The strongest cross-interests of the Orion (Erotik) audience — brands, topics and people combined.
Top cross-interests, ranked by affinity
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | Tinder | Internet & Social Media | 26.68× | ||
| 02 | Gay-friendly | Politics & Society | 15.05× | ||
| 03 | Gender studies | Politics & Society | 13.82× | ||
| 04 | Cracked (magazine) | Internet & Social Media | 11.01× | ||
| 05 | Vagabond (manga) | Literature | 10.58× | ||
| 06 | Christopher Walken | Movies & TV | 10.42× | ||
| 07 | American Beauty (1999 film) | Movies & TV | 8.47× | ||
| 08 | James Franco | Movies & TV | 7.67× | ||
| 09 | Cobie Smulders | Movies & TV | 7.64× | ||
| 10 | Dua Lipa | Music & Radio | 7.61× | ||
| 11 | Jennifer Love Hewitt | Movies & TV | 7.50× | ||
| 12 | Julia Roberts | Movies & TV | 7.39× | ||
| 13 | Beck | Music & Radio | 5.36× | ||
| 14 | Teddy bear | Kids & Family | 5.25× | ||
| 15 | Smallville | Movies & TV | 4.96× | ||
| 16 | Blake Lively | Movies & TV | 4.94× | ||
| 17 | Crime fiction | Literature | 2.93× | ||
| 18 | Master's degree | Business & Career | 2.51× | ||
| 19 | Hugendubel | Shopping | 2.43× | ||
| 20 | Tour de France | Sports | 2.23× |
Personality of the Orion (Erotik) audience
Values above 1.00× are above the country average, values below 1.00× below it.
Deviation from the national baseline
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Patriotism | CONSERVATISM | 2.34× | |
| Extroversion | THRILL | 1.65× | |
| Individualism | JOY | 1.54× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| DIY Mentality | THRILL | 0.74× | |
| Healthy Lifestyle | BALANCE | 0.87× | |
| Indulgence | JOY | 0.97× |
Frequently asked questions
Who is Orion (Erotik)'s target market in Germany?
Orion (Erotik)'s target market in Germany covers an estimated 3,496,326 people, concentrated in Nordrhein-Westfalen and Bayern.
What is the gender split and age of Orion (Erotik) customers?
54.9% of the Orion (Erotik) audience are female, 45.1% are male, with an average age of 31.8 years.
Which brands do Orion (Erotik) fans like most?
Orion (Erotik) fans show strongest brand affinity for Tinder (26.68×), Gay-friendly (15.05×), and Julia Roberts (7.39×) over the country average.
Where do Orion (Erotik) fans live in Germany?
Orion (Erotik) fans in Germany are most concentrated in Nordrhein-Westfalen (reach ~200K), Bayern (reach ~200K), and Niedersachsen (reach ~100K). These three regions account for the largest share of the active audience.
What other brands do Orion (Erotik) fans also like?
Beyond Orion (Erotik) itself, the audience over-indexes on Gay-friendly (15.05×), Julia Roberts (7.39×), Dua Lipa (7.61×), and Gender studies (13.82×) compared to the Germany average.
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How to read this data
Audience size is the estimated number of people in Germany who actively search for Orion (Erotik). Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
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