Orion (Erotik) Audience in Germany

Orion (Erotik) has an estimated audience of 1,594,288 people in Germany. 55.6% are female, 44.4% are male, average age 38.5. Top regions: Nordrhein-Westfalen, Bayern, Niedersachsen. Top brand affinities: Goop, Inductive charging, Gordita, Goosebumps (film), Goof.
The average Orion (Erotik) fan in Germany is 38.5 years old, more female, and lives primarily in Nordrhein-Westfalen. The audience is concentrated in Nordrhein-Westfalen, Bayern, Niedersachsen. Top brand affinities include Goop, Inductive charging, Gordita, with strongest over-indexing on Goop (19.93× the country average). Demographically, the Orion (Erotik) audience skews more female with an average age of 38.5, and over-indexes on personality traits such as LGBTQ+ Identity, Patriotism. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.
Category: Shopping · Type: Brand · Subtype: Sex toys
Demographics of Orion (Erotik) fans
| Metric | Value |
|---|---|
| Female | 55.6% |
| Male | 44.4% |
| Average age | 38.5 |
| Estimated audience size | 1,594,288 |
Audience persona
The typical Orion (Erotik) fan in Germany is more female, around 38.5 years old, with strong LGBTQ+ Identity tendencies and a notable affinity for Goop.
Top regions in Germany
| Region | Reach | Affinity |
|---|---|---|
| Nordrhein-Westfalen | 292,009 | 0.84× |
| Bayern | 238,088 | 0.93× |
| Niedersachsen | 178,880 | 1.16× |
| Baden-Württemberg | 164,491 | 0.76× |
| Hessen | 122,638 | 1.01× |
| Sachsen | 103,786 | 1.33× |
| Schleswig-Holstein | 75,886 | 1.33× |
| Berlin | 64,207 | 0.9× |
| Rheinland-Pfalz | 61,644 | 0.77× |
| Thüringen | 53,629 | 1.32× |
| Brandenburg | 50,915 | 1.03× |
| Sachsen-Anhalt | 45,119 | 1.09× |
| Mecklenburg-Vorpommern | 39,265 | 1.29× |
| Hamburg | 32,608 | 0.91× |
| Bremen | 10,934 | 0.8× |
| Saarland | 10,741 | 0.55× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Goop | 19.93× | Internet & Social Media |
| Inductive charging | 18.06× | Home & Garden |
| Gordita | 49.25× | Food & Beverages |
| Goosebumps (film) | 14.05× | Movies & TV |
| Goof | 15.69× | Movies & TV |
| Škoda Kodiaq | 2.58× | Cars & Mobility |
| Emil Bulls | 15.27× | Music & Radio |
| Progressive rock | 1.65× | Music & Radio |
| Israel | 1.81× | Travel & Leisure |
| KLIX (AM) | 2.28× | Music & Radio |
| Oliver Kahn | 3.19× | Sports |
| Goon | 5.25× | Movies & TV |
| Home Delivery | 2.15× | Food & Beverages |
| Song Il-gook | 17.92× | Movies & TV |
| Buddy – The Buddy Holly Story | 2.86× | Music & Radio |
| Tracey Emin | 5.62× | Arts & Culture |
| N'Golo Kanté | 3.1× | Sports |
| Loincloth | 1.51× | Fashion & Accessoires |
| Alaska | 1.78× | Travel & Leisure |
| Haitian Vodou | 1.58× | Politics & Society |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| LGBTQ+ Identity | OPEN | 2.8 |
| Patriotism | CONSERVATISM | 2.01 |
| Travelling | THRILL | 1.4 |
| Extroversion | THRILL | 1.28 |
| Sports Activity | POWER | 1.26 |
| Career Orientation | POWER | 1.16 |
Worldwide distribution
| Country | Share |
|---|---|
| Germany | 17.1% |
| United States | 14.2% |
| Brazil | 6.2% |
See Orion (Erotik) audiences in other countries
More Sex toys audiences in Germany
- Amorelie (1,298,918)
- Beate Uhse (424,295)
- Fun Factory (131,045)
Frequently asked questions
How many fans does Orion (Erotik) have in Germany?
Orion (Erotik) has an estimated audience of 1,594,288 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.
What is the gender split and age of Orion (Erotik) fans?
55.6% of Orion (Erotik) fans are female, 44.4% are male, with an average age of 38.5 years.
Which brands do Orion (Erotik) fans like most?
Orion (Erotik) fans show strongest brand affinity for Goop (19.93×), Inductive charging (18.06×), and Gordita (49.25×) over the country average.
Where do Orion (Erotik) fans live in Germany?
Orion (Erotik) fans in Germany are most concentrated in Nordrhein-Westfalen (reach 292,009), Bayern (reach 238,088), and Niedersachsen (reach 178,880). These three regions account for the largest share of the active audience.
What other brands do Orion (Erotik) fans also like?
Beyond Orion (Erotik) itself, the audience over-indexes on Inductive charging (18.06×), Gordita (49.25×), Goosebumps (film) (14.05×), and Goof (15.69×) compared to the Germany average.
How to read this data
Audience size is the estimated number of people in Germany who actively search for Orion (Erotik). Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.