Rascasse Audience Intelligence

Orion (Erotik) Target Market in United States

A data profile of the people who buy, follow and care about Orion (Erotik) in United States — modelled from more than twelve digital signal sources. Orion (Erotik) has an estimated audience of 3,397,520 people in United States.

#1among Sex toys in United States
#967among Brand in United States#195in Shopping

The average Orion (Erotik) fan in United States is 33.1 years old, more female, and lives primarily in Texas.

The audience is concentrated in Texas, California, Florida.

Top brand affinities include Tinder, International education, Cultural tourism, with strongest over-indexing on Tinder (10.58× the country average).

Demographically, the Orion (Erotik) audience skews more female with an average age of 33.1, and over-indexes on personality traits such as Community Orientation, Pet Ownership.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical Orion (Erotik) fan in United States is more female, around 33.1 years old, with strong Community Orientation tendencies and a notable affinity for Tinder.

Category: Shopping · Type: Brand · Subtype: Sex toys

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Orion (Erotik) profile in United States.

Audience size
3.4M
in United States
Gender
59.6%♀
40.4% male
Age
33.1
average years
Country rank
#9263
Brand in United States
Fig. 01

Search interest · 12-month trend

-14%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Customer demographics of Orion (Erotik)

59.6% are female, 40.4% are male, average age 33.1.

Fig. 02

Gender split

59.6%
Female
40.4%
Male
Demographic split for Orion (Erotik) audience in United States
MetricValue
Female59.6%
Male40.4%
Average age33.1
Estimated audience size3,397,520
Fig. 03

Age distribution

Ø 33.1
average years
Age distribution of the Orion (Erotik) audience in United States
Age bracketShare%
16-1940%
20-2918%
30-3915%
40-4914%
50+13%
Fig. 04

Worldwide distribution

19.4%

of the worldwide Orion (Erotik) audience comes from United States.

Worldwide audience distribution share by country for Orion (Erotik)
CountryShare
Germany19.9%
United States19.4%
Brazil8.3%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Orion (Erotik) audience in United States is strongest.

Fig. 05

Top regions by affinity

Orion (Erotik) customers by region in United States
#RegionReachAffinity×
01Hawaii~10K2.15×
02Alabama~30K2.03×
03Texas~200K1.70×
04Tennessee~40K1.69×
05Washington~40K1.69×
06Nebraska~8K1.30×
07Alaska~3K1.29×
08Florida~100K1.26×
09Virginia~40K1.25×
10Mississippi~10K1.23×
11Kansas~10K1.15×
12Ohio~40K1.14×
13Arkansas~10K1.12×
14Iowa~10K1.09×
15Colorado~20K1.05×
16California~100K1.03×
17Kentucky~10K1.01×
18Oklahoma~10K1.01×
19Utah~10K1.01×
20Louisiana~20K1.00×
21Illinois~40K0.99×
22North Carolina~30K0.96×
23South Carolina~20K0.96×
24Arizona~20K0.93×
25Indiana~20K0.93×
26West Virginia~5K0.91×
27South Dakota~2K0.91×
28New Mexico~5K0.90×
29Oregon~10K0.88×
30Georgia~30K0.87×
31Idaho~5K0.87×
32Missouri~20K0.86×
33Montana~3K0.86×
34New York~60K0.84×
35North Dakota~2K0.82×
36Vermont~2K0.81×
37Pennsylvania~30K0.80×
38Wisconsin~10K0.80×
39Rhode Island~3K0.80×
40New Hampshire~4K0.79×
41Minnesota~10K0.78×
42Maine~3K0.78×
43Massachusetts~20K0.77×
44Washington, District of Columbia~3K0.77×
45Connecticut~9K0.76×
46Nevada~9K0.75×
47Delaware~2K0.75×
48Michigan~20K0.74×
49Maryland~10K0.74×
50New Jersey~20K0.73×
Fig. 06

Affinity by region

Affinity by region — Orion (Erotik), United States
0.73×1.00×2.15×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Orion (Erotik) audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Orion (Erotik) audience
#·InterestCategoryAffinity×
01Cultural tourismTravel & Leisure19.32×
02International educationBusiness & Career13.61×
03TinderInternet & Social Media10.58×
04Gender studiesPolitics & Society7.41×
05Disneyland ParisTravel & Leisure5.40×
06Portrait paintingArts & Culture4.63×
07Watercolor paintingArts & Culture3.06×
08Broadway theatreTravel & Leisure3.02×
09Oil paintingArts & Culture2.97×
10Abstract artArts & Culture2.87×
11Gay pridePolitics & Society2.85×
12Anime and manga fandomLiterature2.10×
13SnapchatInternet & Social Media1.98×
14Modern artArts & Culture1.97×
15Britney SpearsMusic & Radio1.92×
16RadioTechnology & Electronics1.90×
17Digital photographyBusiness & Career1.83×
18ActivismPolitics & Society1.75×
19RedditInternet & Social Media1.53×
20SubwayFood & Beverages1.51×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Orion (Erotik) audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by Orion (Erotik) audience · What stands out
TraitClusterDeviationScore
Community OrientationOPEN1.89×
Pet OwnershipJOY1.58×
MindfulnessBALANCE1.54×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by Orion (Erotik) audience · Rather not
TraitClusterDeviationScore
DIY MentalityTHRILL0.84×
Family OrientationCONSERVATISM0.89×
Quality AwarenessPREMIUM0.96×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

Who is Orion (Erotik)'s target market in United States?

Orion (Erotik)'s target market in United States covers an estimated 3,397,520 people, concentrated in Texas and California.

02

What is the gender split and age of Orion (Erotik) customers?

59.6% of the Orion (Erotik) audience are female, 40.4% are male, with an average age of 33.1 years.

03

Which brands do Orion (Erotik) fans like most?

Orion (Erotik) fans show strongest brand affinity for Tinder (10.58×), International education (13.61×), and Cultural tourism (19.32×) over the country average.

04

Where do Orion (Erotik) fans live in United States?

Orion (Erotik) fans in United States are most concentrated in Texas (reach ~200K), California (reach ~100K), and Florida (reach ~100K). These three regions account for the largest share of the active audience.

05

What other brands do Orion (Erotik) fans also like?

Beyond Orion (Erotik) itself, the audience over-indexes on International education (13.61×), Cultural tourism (19.32×), Broadway theatre (3.02×), and Gender studies (7.41×) compared to the United States average.

Appendix

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How to read this data

Audience size is the estimated number of people in United States who actively search for Orion (Erotik). Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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