Oil painting Audience in United States

Oil painting logo

Oil painting has an estimated audience of 13,043,370 people in United States. 60.7% are female, 39.3% are male, average age 37.1. Top regions: California, Texas, New York. Top brand affinities: Superman, Art Collecting, Digital illustration, Computer Arts, Portrait painting.

The average Oil painting fan in United States is 37.1 years old, more female, and lives primarily in California. The audience is concentrated in California, Texas, New York. Top brand affinities include Superman, Art Collecting, Digital illustration, with strongest over-indexing on Superman (3.12× the country average). Demographically, the Oil painting audience skews more female with an average age of 37.1, and over-indexes on personality traits such as Design Affinity, LGBTQ+ Identity. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Arts & Culture · Type: Topic

Demographics of Oil painting fans

Demographic split for Oil painting audience in United States
MetricValue
Female60.7%
Male39.3%
Average age37.1
Estimated audience size13,043,370

Audience persona

The typical Oil painting fan in United States is more female, around 37.1 years old, with strong Design Affinity tendencies and a notable affinity for Superman.

Top regions in United States

Top regions ranked by reach for Oil painting in United States
RegionReachAffinity
California1,989,4301.39×
Texas1,279,6891.14×
New York850,9511.17×
Florida828,5540.94×
Georgia467,8381.16×
Illinois430,7250.99×
Pennsylvania426,1070.97×
North Carolina407,0621.04×
Ohio371,3030.92×
Virginia363,2361.14×
New Jersey346,5091.04×
Washington343,2121.31×
Michigan336,8330.99×
Tennessee288,1411.1×
Massachusetts276,5891.08×
Arizona267,2141×
Maryland225,7061.01×
Indiana220,1420.92×
Colorado212,7531.03×
Missouri207,9310.99×
Alabama204,8151.12×
Oregon181,7511.22×
South Carolina177,8330.91×
Louisiana176,6111.05×
Minnesota171,7880.92×
Kentucky167,9621.03×
Utah167,1511.43×
Wisconsin157,3490.8×
Oklahoma148,7381.03×
Connecticut130,2811×
Nevada120,3180.95×
Arkansas108,2181.01×
Kansas105,4391.03×
Mississippi100,9630.94×
Iowa79,8400.74×
Idaho72,7861.11×
New Mexico59,9910.92×
Nebraska53,7270.82×
West Virginia52,5470.87×
New Hampshire51,8811.01×
Hawaii50,3500.9×
Washington, District of Columbia48,9391.25×
Maine40,3420.86×
Montana37,0421.02×
Rhode Island36,0410.87×
Delaware27,7570.77×
Alaska26,2190.94×
South Dakota20,6150.68×
Vermont19,4970.85×
North Dakota18,9360.71×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Oil painting audience
BrandAffinityCategory
Superman3.12×Movies & TV
Art Collecting11.71×Arts & Culture
Digital illustration6.94×Arts & Culture
Computer Arts13.66×Technology & Electronics
Portrait painting10.85×Arts & Culture
ANTHEM12.73×Music & Radio
Watercolor Artist13.8×Arts & Culture
Digital painting10.45×Arts & Culture
Anime convention4.66×Literature
Digital art5.17×Arts & Culture
Beauty1.75×Beauty & Wellness
Contemporary art gallery8.76×Arts & Culture
Painting2.39×Arts & Culture
Figure drawing12.45×Arts & Culture
Watercolor painting5×Arts & Culture
TikTok2.02×Internet & Social Media
Livemusic3.47×Music & Radio
Abstract art5.4×Arts & Culture
Sketchbook10.06×Literature
Contemporary art3.85×Arts & Culture

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Oil painting audience
TraitClusterScore
Design AffinityPREMIUM2.1
LGBTQ+ IdentityOPEN1.93
SustainabilityBALANCE1.92
Urban LifestyleOPEN1.74
Luxury OrientationPREMIUM1.67
MindfulnessBALANCE1.5

Worldwide distribution

Worldwide audience distribution share by country for Oil painting
CountryShare
United States14.9%
Japan12.5%
China10.7%

See Oil painting audiences in other countries

More Arts & Culture audiences in United States

Frequently asked questions

How many fans does Oil painting have in United States?

Oil painting has an estimated audience of 13,043,370 people in United States, concentrated in California and Texas.

What is the gender split and age of Oil painting fans?

60.7% of Oil painting fans are female, 39.3% are male, with an average age of 37.1 years.

Which brands do Oil painting fans like most?

Oil painting fans show strongest brand affinity for Superman (3.12×), Art Collecting (11.71×), and Digital illustration (6.94×) over the country average.

Where do Oil painting fans live in United States?

Oil painting fans in United States are most concentrated in California (reach 1,989,430), Texas (reach 1,279,689), and New York (reach 850,951). These three regions account for the largest share of the active audience.

What other brands do Oil painting fans also like?

Beyond Oil painting itself, the audience over-indexes on Art Collecting (11.71×), Digital illustration (6.94×), Computer Arts (13.66×), and Portrait painting (10.85×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Oil painting. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.