Amorelie Target Market in Germany
A data profile of the people who buy, follow and care about Amorelie in Germany — modelled from more than twelve digital signal sources. Amorelie has an estimated audience of 1,235,898 people in Germany.
The average Amorelie fan in Germany is 30.9 years old, balanced, and lives primarily in Nordrhein-Westfalen.
The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg.
Top brand affinities include Tinder, Gay-friendly, Kelly Osbourne, with strongest over-indexing on Tinder (26.97× the country average).
Demographically, the Amorelie audience skews balanced with an average age of 30.9, and over-indexes on personality traits such as Patriotism, Extroversion.
Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.
The typical Amorelie fan in Germany is balanced, around 30.9 years old, with strong Patriotism tendencies and a notable affinity for Tinder.
At a glance
The key figures that characterise the Amorelie profile in Germany.
Search interest · 12-month trend
Customer demographics of Amorelie
53.7% are female, 46.3% are male, average age 30.9.
Gender split
| Metric | Value |
|---|---|
| Female | 53.7% |
| Male | 46.3% |
| Average age | 30.9 |
| Estimated audience size | 1,235,898 |
Age distribution
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 43% | |
| 20-29 | 21% | |
| 30-39 | 16% | |
| 40-49 | 14% | |
| 50+ | 6% |
Worldwide distribution
of the worldwide Amorelie audience comes from Germany.
| Country | Share |
|---|---|
| Germany | 77.4% |
| Austria | 12.0% |
| Switzerland | 4.7% |
Geography
Where the Amorelie audience in Germany is strongest.
Top regions by affinity
| # | Region | Reach | Affinity | × |
|---|---|---|---|---|
| 01 | Bayern | ~300K | 1.33× | |
| 02 | Hamburg | ~30K | 1.20× | |
| 03 | Baden-Württemberg | ~200K | 1.13× | |
| 04 | Berlin | ~60K | 1.12× | |
| 05 | Hessen | ~100K | 1.04× | |
| 06 | Niedersachsen | ~100K | 1.02× | |
| 07 | Rheinland-Pfalz | ~60K | 1.00× | |
| 08 | Schleswig-Holstein | ~40K | 0.99× | |
| 09 | Nordrhein-Westfalen | ~300K | 0.98× | |
| 10 | Sachsen | ~60K | 0.98× | |
| 11 | Thüringen | ~30K | 0.96× | |
| 12 | Saarland | ~10K | 0.95× | |
| 13 | Brandenburg | ~30K | 0.92× | |
| 14 | Mecklenburg-Vorpommern | ~20K | 0.85× | |
| 15 | Sachsen-Anhalt | ~30K | 0.81× | |
| 16 | Bremen | ~8K | 0.77× |
Affinity by region
Audience interests & affinities
The strongest cross-interests of the Amorelie audience — brands, topics and people combined.
Top cross-interests, ranked by affinity
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | Tinder | Internet & Social Media | 26.97× | ||
| 02 | Hollywood Sign | Travel & Leisure | 17.89× | ||
| 03 | Gay-friendly | Politics & Society | 15.17× | ||
| 04 | Vagabond (manga) | Literature | 13.68× | ||
| 05 | Christopher Walken | Movies & TV | 11.33× | ||
| 06 | Cracked (magazine) | Internet & Social Media | 10.94× | ||
| 07 | Gender studies | Politics & Society | 10.92× | ||
| 08 | Cobie Smulders | Movies & TV | 10.83× | ||
| 09 | James Marsden | Movies & TV | 9.63× | ||
| 10 | James Franco | Movies & TV | 7.73× | ||
| 11 | Jennifer Love Hewitt | Movies & TV | 7.65× | ||
| 12 | Beck | Music & Radio | 7.30× | ||
| 13 | Kelly Osbourne | Music & Radio | 6.96× | ||
| 14 | Dua Lipa | Music & Radio | 6.29× | ||
| 15 | Hinge | Internet & Social Media | 6.28× | ||
| 16 | Teddy bear | Kids & Family | 5.48× | ||
| 17 | Julia Roberts | Movies & TV | 4.39× | ||
| 18 | Crime fiction | Literature | 3.25× | ||
| 19 | Master's degree | Business & Career | 2.46× | ||
| 20 | Hugendubel | Shopping | 2.41× |
Personality of the Amorelie audience
Values above 1.00× are above the country average, values below 1.00× below it.
Deviation from the national baseline
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Patriotism | CONSERVATISM | 2.13× | |
| Extroversion | THRILL | 1.77× | |
| Individualism | JOY | 1.56× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| DIY Mentality | THRILL | 0.77× | |
| Healthy Lifestyle | BALANCE | 0.92× | |
| Family Orientation | CONSERVATISM | 0.96× |
Frequently asked questions
Who is Amorelie's target market in Germany?
Amorelie's target market in Germany covers an estimated 1,235,898 people, concentrated in Nordrhein-Westfalen and Bayern.
What is the gender split and age of Amorelie customers?
53.7% of the Amorelie audience are female, 46.3% are male, with an average age of 30.9 years.
Which brands do Amorelie fans like most?
Amorelie fans show strongest brand affinity for Tinder (26.97×), Gay-friendly (15.17×), and Kelly Osbourne (6.96×) over the country average.
Where do Amorelie fans live in Germany?
Amorelie fans in Germany are most concentrated in Nordrhein-Westfalen (reach ~300K), Bayern (reach ~300K), and Baden-Württemberg (reach ~200K). These three regions account for the largest share of the active audience.
What other brands do Amorelie fans also like?
Beyond Amorelie itself, the audience over-indexes on Gay-friendly (15.17×), Kelly Osbourne (6.96×), Vagabond (manga) (13.68×), and Dua Lipa (6.29×) compared to the Germany average.
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How to read this data
Audience size is the estimated number of people in Germany who actively search for Amorelie. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
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