Beate Uhse Audience in Germany
Beate Uhse has an estimated audience of 424,295 people in Germany. 59.7% are female, 40.3% are male, average age 38.1. Top regions: Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities: Škoda Kodiaq, Israel, KLIX (AM), Home Delivery, Goon.
The average Beate Uhse fan in Germany is 38.1 years old, more female, and lives primarily in Nordrhein-Westfalen. The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities include Škoda Kodiaq, Israel, KLIX (AM), with strongest over-indexing on Škoda Kodiaq (2.43× the country average). Demographically, the Beate Uhse audience skews more female with an average age of 38.1, and over-indexes on personality traits such as LGBTQ+ Identity, Patriotism. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.
Category: Shopping · Type: Brand · Subtype: Sex toys
Demographics of Beate Uhse fans
| Metric | Value |
|---|---|
| Female | 59.7% |
| Male | 40.3% |
| Average age | 38.1 |
| Estimated audience size | 424,295 |
Audience persona
The typical Beate Uhse fan in Germany is more female, around 38.1 years old, with strong LGBTQ+ Identity tendencies and a notable affinity for Škoda Kodiaq.
Top regions in Germany
| Region | Reach | Affinity |
|---|---|---|
| Nordrhein-Westfalen | 83,828 | 0.9× |
| Bayern | 80,558 | 1.18× |
| Baden-Württemberg | 56,584 | 0.98× |
| Niedersachsen | 40,889 | 0.99× |
| Hessen | 33,795 | 1.05× |
| Sachsen | 23,382 | 1.12× |
| Rheinland-Pfalz | 21,240 | 1× |
| Schleswig-Holstein | 15,656 | 1.03× |
| Brandenburg | 14,944 | 1.14× |
| Berlin | 13,782 | 0.73× |
| Mecklenburg-Vorpommern | 12,483 | 1.54× |
| Sachsen-Anhalt | 11,484 | 1.04× |
| Thüringen | 10,289 | 0.95× |
| Hamburg | 8,307 | 0.87× |
| Saarland | 4,148 | 0.8× |
| Bremen | 2,500 | 0.69× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Škoda Kodiaq | 2.43× | Cars & Mobility |
| Israel | 1.79× | Travel & Leisure |
| KLIX (AM) | 2.25× | Music & Radio |
| Home Delivery | 2× | Food & Beverages |
| Goon | 3.52× | Movies & TV |
| Oliver Kahn | 1.9× | Sports |
| N'Golo Kanté | 2.52× | Sports |
| Google Home | 2.48× | Technology & Electronics |
| Cachorro | 1.5× | Pets & Animals |
| Theocracy | 4.31× | Music & Radio |
| Homesteading | 2.67× | Home & Garden |
| Volvo V60 | 1.96× | Cars & Mobility |
| Buddy – The Buddy Holly Story | 1.87× | Music & Radio |
| Celtic mythology | 2.01× | Arts & Culture |
| Fantasy Earth: Zero | 2.44× | Games |
| Building insulation | 1.6× | Home & Garden |
| Jason Clarke (actor) | 1.73× | Movies & TV |
| Scratching post | 2.13× | Pets & Animals |
| No-fault divorce | 11.12× | Kids & Family |
| Liberace | 2.19× | Music & Radio |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| LGBTQ+ Identity | OPEN | 2.39 |
| Patriotism | CONSERVATISM | 1.47 |
| Travelling | THRILL | 1.33 |
| Price Sensitivity | PREMIUM | 1.27 |
| Sports Activity | POWER | 1.22 |
| Extroversion | THRILL | 1.19 |
Worldwide distribution
| Country | Share |
|---|---|
| Germany | 81.5% |
| Austria | 6.1% |
| Italy | 2.8% |
See Beate Uhse audiences in other countries
More Sex toys audiences in Germany
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Frequently asked questions
How many fans does Beate Uhse have in Germany?
Beate Uhse has an estimated audience of 424,295 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.
What is the gender split and age of Beate Uhse fans?
59.7% of Beate Uhse fans are female, 40.3% are male, with an average age of 38.1 years.
Which brands do Beate Uhse fans like most?
Beate Uhse fans show strongest brand affinity for Škoda Kodiaq (2.43×), Israel (1.79×), and KLIX (AM) (2.25×) over the country average.
Where do Beate Uhse fans live in Germany?
Beate Uhse fans in Germany are most concentrated in Nordrhein-Westfalen (reach 83,828), Bayern (reach 80,558), and Baden-Württemberg (reach 56,584). These three regions account for the largest share of the active audience.
What other brands do Beate Uhse fans also like?
Beyond Beate Uhse itself, the audience over-indexes on Israel (1.79×), KLIX (AM) (2.25×), Home Delivery (2×), and Goon (3.52×) compared to the Germany average.
How to read this data
Audience size is the estimated number of people in Germany who actively search for Beate Uhse. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.