Gossip Girl Audience in Germany

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Gossip Girl has an estimated audience of 1,262,204 people in Germany. 65.9% are female, 34.1% are male, average age 32.2. Top regions: Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities: Desperate Housewives, Pretty Little Liars (TV series), The Vampire Diaries, Grey's Anatomy, Coca-Cola Zero.

The average Gossip Girl fan in Germany is 32.2 years old, more female, and lives primarily in Nordrhein-Westfalen. The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities include Desperate Housewives, Pretty Little Liars (TV series), The Vampire Diaries, with strongest over-indexing on Desperate Housewives (76.92× the country average). Demographically, the Gossip Girl audience skews more female with an average age of 32.2, and over-indexes on personality traits such as Sustainability, Urban Lifestyle. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.

Category: Movies & TV · Type: Movie / TV Show / Series · Subtype: TV series

Demographics of Gossip Girl fans

Demographic split for Gossip Girl audience in Germany
MetricValue
Female65.9%
Male34.1%
Average age32.2
Estimated audience size1,262,204

Audience persona

The typical Gossip Girl fan in Germany is more female, around 32.2 years old, with strong Sustainability tendencies and a notable affinity for Desperate Housewives.

Top regions in Germany

Top regions ranked by reach for Gossip Girl in Germany
RegionReachAffinity
Nordrhein-Westfalen308,6521.12×
Bayern231,6721.14×
Baden-Württemberg183,9621.07×
Niedersachsen134,1401.09×
Hessen102,7071.07×
Rheinland-Pfalz65,3091.03×
Sachsen62,2991.01×
Berlin60,9011.08×
Schleswig-Holstein46,3081.02×
Brandenburg36,6110.94×
Hamburg30,1191.06×
Sachsen-Anhalt28,0560.86×
Thüringen27,6690.86×
Mecklenburg-Vorpommern18,9750.79×
Saarland14,4460.93×
Bremen10,1740.94×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Gossip Girl audience
BrandAffinityCategory
Desperate Housewives76.92×Movies & TV
Pretty Little Liars (TV series)62.08×Movies & TV
The Vampire Diaries36.82×Movies & TV
Grey's Anatomy40.44×Movies & TV
Coca-Cola Zero71.54×Food & Beverages
Blake Lively24.36×Movies & TV
Divergent (novel)51.48×Literature
Sex and the City10.38×Movies & TV
Clipper46.61×Beauty & Wellness
13 Reasons Why31.88×Movies & TV
Inventing Anna40.44×Movies & TV
Jennifer Lawrence9.39×Movies & TV
Gossip Girl (novel series)17.84×Literature
Emilia Schüle10.26×Movies & TV
Harry Potter2.47×Movies & TV
Collien Ulmen-Fernandes5.03×Movies & TV
Jenna Ortega5.25×Movies & TV
Dua18.64×Politics & Society
Aussie (shampoo)30.58×Beauty & Wellness
Let's Dance (German TV series)3.85×Movies & TV

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Gossip Girl audience
TraitClusterScore
SustainabilityBALANCE1.88
Urban LifestyleOPEN1.88
CreativityOPEN1.6
Design AffinityPREMIUM1.41
IndividualismJOY1.3
Price SensitivityPREMIUM1.3

Worldwide distribution

Worldwide audience distribution share by country for Gossip Girl
CountryShare
United States25.1%
Germany6.0%
Brazil5.3%

See Gossip Girl audiences in other countries

More TV series audiences in Germany

Frequently asked questions

How many fans does Gossip Girl have in Germany?

Gossip Girl has an estimated audience of 1,262,204 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.

What is the gender split and age of Gossip Girl fans?

65.9% of Gossip Girl fans are female, 34.1% are male, with an average age of 32.2 years.

Which brands do Gossip Girl fans like most?

Gossip Girl fans show strongest brand affinity for Desperate Housewives (76.92×), Pretty Little Liars (TV series) (62.08×), and The Vampire Diaries (36.82×) over the country average.

Where do Gossip Girl fans live in Germany?

Gossip Girl fans in Germany are most concentrated in Nordrhein-Westfalen (reach 308,652), Bayern (reach 231,672), and Baden-Württemberg (reach 183,962). These three regions account for the largest share of the active audience.

What other brands do Gossip Girl fans also like?

Beyond Gossip Girl itself, the audience over-indexes on Pretty Little Liars (TV series) (62.08×), The Vampire Diaries (36.82×), Grey's Anatomy (40.44×), and Coca-Cola Zero (71.54×) compared to the Germany average.

How to read this data

Audience size is the estimated number of people in Germany who actively search for Gossip Girl. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.