Gossip Girl Audience in Germany

Gossip Girl has an estimated audience of 1,262,204 people in Germany. 65.9% are female, 34.1% are male, average age 32.2. Top regions: Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities: Desperate Housewives, Pretty Little Liars (TV series), The Vampire Diaries, Grey's Anatomy, Coca-Cola Zero.
The average Gossip Girl fan in Germany is 32.2 years old, more female, and lives primarily in Nordrhein-Westfalen. The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities include Desperate Housewives, Pretty Little Liars (TV series), The Vampire Diaries, with strongest over-indexing on Desperate Housewives (76.92× the country average). Demographically, the Gossip Girl audience skews more female with an average age of 32.2, and over-indexes on personality traits such as Sustainability, Urban Lifestyle. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.
Category: Movies & TV · Type: Movie / TV Show / Series · Subtype: TV series
Demographics of Gossip Girl fans
| Metric | Value |
|---|---|
| Female | 65.9% |
| Male | 34.1% |
| Average age | 32.2 |
| Estimated audience size | 1,262,204 |
Audience persona
The typical Gossip Girl fan in Germany is more female, around 32.2 years old, with strong Sustainability tendencies and a notable affinity for Desperate Housewives.
Top regions in Germany
| Region | Reach | Affinity |
|---|---|---|
| Nordrhein-Westfalen | 308,652 | 1.12× |
| Bayern | 231,672 | 1.14× |
| Baden-Württemberg | 183,962 | 1.07× |
| Niedersachsen | 134,140 | 1.09× |
| Hessen | 102,707 | 1.07× |
| Rheinland-Pfalz | 65,309 | 1.03× |
| Sachsen | 62,299 | 1.01× |
| Berlin | 60,901 | 1.08× |
| Schleswig-Holstein | 46,308 | 1.02× |
| Brandenburg | 36,611 | 0.94× |
| Hamburg | 30,119 | 1.06× |
| Sachsen-Anhalt | 28,056 | 0.86× |
| Thüringen | 27,669 | 0.86× |
| Mecklenburg-Vorpommern | 18,975 | 0.79× |
| Saarland | 14,446 | 0.93× |
| Bremen | 10,174 | 0.94× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Desperate Housewives | 76.92× | Movies & TV |
| Pretty Little Liars (TV series) | 62.08× | Movies & TV |
| The Vampire Diaries | 36.82× | Movies & TV |
| Grey's Anatomy | 40.44× | Movies & TV |
| Coca-Cola Zero | 71.54× | Food & Beverages |
| Blake Lively | 24.36× | Movies & TV |
| Divergent (novel) | 51.48× | Literature |
| Sex and the City | 10.38× | Movies & TV |
| Clipper | 46.61× | Beauty & Wellness |
| 13 Reasons Why | 31.88× | Movies & TV |
| Inventing Anna | 40.44× | Movies & TV |
| Jennifer Lawrence | 9.39× | Movies & TV |
| Gossip Girl (novel series) | 17.84× | Literature |
| Emilia Schüle | 10.26× | Movies & TV |
| Harry Potter | 2.47× | Movies & TV |
| Collien Ulmen-Fernandes | 5.03× | Movies & TV |
| Jenna Ortega | 5.25× | Movies & TV |
| Dua | 18.64× | Politics & Society |
| Aussie (shampoo) | 30.58× | Beauty & Wellness |
| Let's Dance (German TV series) | 3.85× | Movies & TV |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Sustainability | BALANCE | 1.88 |
| Urban Lifestyle | OPEN | 1.88 |
| Creativity | OPEN | 1.6 |
| Design Affinity | PREMIUM | 1.41 |
| Individualism | JOY | 1.3 |
| Price Sensitivity | PREMIUM | 1.3 |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 25.1% |
| Germany | 6.0% |
| Brazil | 5.3% |
See Gossip Girl audiences in other countries
More TV series audiences in Germany
- Euphoria (17,064,080)
- Natural World (14,669,113)
- Game of Thrones (10,121,751)
- Superman (10,006,308)
- Friends (9,772,934)
Frequently asked questions
How many fans does Gossip Girl have in Germany?
Gossip Girl has an estimated audience of 1,262,204 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.
What is the gender split and age of Gossip Girl fans?
65.9% of Gossip Girl fans are female, 34.1% are male, with an average age of 32.2 years.
Which brands do Gossip Girl fans like most?
Gossip Girl fans show strongest brand affinity for Desperate Housewives (76.92×), Pretty Little Liars (TV series) (62.08×), and The Vampire Diaries (36.82×) over the country average.
Where do Gossip Girl fans live in Germany?
Gossip Girl fans in Germany are most concentrated in Nordrhein-Westfalen (reach 308,652), Bayern (reach 231,672), and Baden-Württemberg (reach 183,962). These three regions account for the largest share of the active audience.
What other brands do Gossip Girl fans also like?
Beyond Gossip Girl itself, the audience over-indexes on Pretty Little Liars (TV series) (62.08×), The Vampire Diaries (36.82×), Grey's Anatomy (40.44×), and Coca-Cola Zero (71.54×) compared to the Germany average.
How to read this data
Audience size is the estimated number of people in Germany who actively search for Gossip Girl. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.