A data profile of the people who buy, follow and care about Pretty Little Liars (TV series) in Germany — modelled from more than twelve digital signal sources. Pretty Little Liars (TV series) has an estimated audience of 1,338,915 people in Germany.
The average Pretty Little Liars (TV series) fan in Germany is 29.8 years old, more female, and lives primarily in Nordrhein-Westfalen.
The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg.
Top brand affinities include Jenna Ortega, Ashley Benson, Sports, with strongest over-indexing on Jenna Ortega (5.88× the country average).
Demographically, the Pretty Little Liars (TV series) audience skews more female with an average age of 29.8, and over-indexes on personality traits such as Design Affinity, Mindfulness.
Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.
The typical Pretty Little Liars (TV series) fan in Germany is more female, around 29.8 years old, with strong Design Affinity tendencies and a notable affinity for Jenna Ortega.
The key figures that characterise the Pretty Little Liars (TV series) profile in Germany.
72.3% are female, 27.7% are male, average age 29.8.
| Metric | Value |
|---|---|
| Female | 72.3% |
| Male | 27.7% |
| Average age | 29.8 |
| Estimated audience size | 1,338,915 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 46% | |
| 20-29 | 22% | |
| 30-39 | 14% | |
| 40-49 | 11% | |
| 50+ | 6% |
of the worldwide Pretty Little Liars (TV series) audience comes from Germany.
| Country | Share |
|---|---|
| United States | 29.1% |
| Germany | 8.0% |
| Brazil | 7.4% |
Where the Pretty Little Liars (TV series) audience in Germany is strongest.
| # | Region | Reach | Affinity | × |
|---|---|---|---|---|
| 01 | Niedersachsen | ~100K | 1.12× | |
| 02 | Nordrhein-Westfalen | ~300K | 1.08× | |
| 03 | Brandenburg | ~40K | 1.07× | |
| 04 | Rheinland-Pfalz | ~60K | 1.06× | |
| 05 | Schleswig-Holstein | ~50K | 1.06× | |
| 06 | Sachsen | ~60K | 1.05× | |
| 07 | Sachsen-Anhalt | ~30K | 1.01× | |
| 08 | Saarland | ~20K | 1.01× | |
| 09 | Thüringen | ~30K | 0.99× | |
| 10 | Bayern | ~200K | 0.98× | |
| 11 | Baden-Württemberg | ~200K | 0.97× | |
| 12 | Bremen | ~10K | 0.96× | |
| 13 | Mecklenburg-Vorpommern | ~20K | 0.94× | |
| 14 | Hessen | ~90K | 0.92× | |
| 15 | Berlin | ~50K | 0.89× | |
| 16 | Hamburg | ~20K | 0.89× |
The strongest cross-interests of the Pretty Little Liars (TV series) audience — brands, topics and people combined.
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | Ashley Benson | Movies & TV | 25.28× | ||
| 02 | Keegan Allen | Movies & TV | 22.00× | ||
| 03 | Sasha Pieterse | Movies & TV | 15.47× | ||
| 04 | Shay Mitchell | Movies & TV | 15.29× | ||
| 05 | Troian Bellisario | Movies & TV | 15.14× | ||
| 06 | 13 Reasons Why | Movies & TV | 13.66× | ||
| 07 | Lucy Hale | Movies & TV | 13.44× | ||
| 08 | Gossip Girl (novel series) | Literature | 9.91× | ||
| 09 | True crime | Movies & TV | 6.07× | ||
| 10 | Gossip Girl | Movies & TV | 5.90× | ||
| 11 | Jenna Ortega | Movies & TV | 5.88× | ||
| 12 | The Vampire Diaries | Movies & TV | 4.91× | ||
| 13 | Angelina Jolie | Movies & TV | 4.42× | ||
| 14 | Dakota Johnson | Movies & TV | 4.31× | ||
| 15 | Sex and the City | Movies & TV | 3.91× | ||
| 16 | Hunkemöller | Shopping | 3.74× | ||
| 17 | Stranger Things | Movies & TV | 2.35× | ||
| 18 | Fielmann | Health | 2.15× | ||
| 19 | Sports | Sports | 1.91× | ||
| 20 | Shopping | Shopping | 1.56× |
Values above 1.00× are above the country average, values below 1.00× below it.
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Design Affinity | PREMIUM | 1.27× | |
| Mindfulness | BALANCE | 1.26× | |
| Sustainability | BALANCE | 1.15× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Need for Security | CONSERVATISM | 0.70× | |
| Social Media Usage | JOY | 0.84× | |
| Sports Activity | POWER | 0.84× |
Pretty Little Liars (TV series) has an estimated audience of 1,338,915 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.
72.3% of Pretty Little Liars (TV series) fans are female, 27.7% are male, with an average age of 29.8 years.
Pretty Little Liars (TV series) fans show strongest brand affinity for Jenna Ortega (5.88×), Ashley Benson (25.28×), and Sports (1.91×) over the country average.
Pretty Little Liars (TV series) fans in Germany are most concentrated in Nordrhein-Westfalen (reach ~300K), Bayern (reach ~200K), and Baden-Württemberg (reach ~200K). These three regions account for the largest share of the active audience.
Beyond Pretty Little Liars (TV series) itself, the audience over-indexes on Ashley Benson (25.28×), Sports (1.91×), Sex and the City (3.91×), and Shopping (1.56×) compared to the Germany average.
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in Germany who actively search for Pretty Little Liars (TV series). Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
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