Rascasse Audience Intelligence

Fairy Tail Audience in United States

A data profile of the people who buy, follow and care about Fairy Tail in United States — modelled from more than twelve digital signal sources. Fairy Tail has an estimated audience of 4,463,749 people in United States.

#3among Manga in United States#26among Book / Manga / Comic in United States#120in Literature

The average Fairy Tail fan in United States is 25.9 years old, more male, and lives primarily in California.

The audience is concentrated in California, Texas, Florida.

Top brand affinities include My Hero Academia, Inuyasha, Animated movies, with strongest over-indexing on My Hero Academia (8.36× the country average).

Demographically, the Fairy Tail audience skews more male with an average age of 25.9, and over-indexes on personality traits such as Pet Ownership, Mindfulness.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical Fairy Tail fan in United States is more male, around 25.9 years old, with strong Pet Ownership tendencies and a notable affinity for My Hero Academia.

Category: Literature · Type: Book / Manga / Comic · Subtype: Manga

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Fairy Tail profile in United States.

Audience size
4.5M
in United States
Gender
35.7%♀
64.3% male
Age
25.9
average years
Country rank
#7339
Book / Manga / Comic in United States
Fig. 01

Search interest · 12-month trend

+10%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Fairy Tail fans

35.7% are female, 64.3% are male, average age 25.9.

Fig. 02

Gender split

35.7%
Female
64.3%
Male
Demographic split for Fairy Tail audience in United States
MetricValue
Female35.7%
Male64.3%
Average age25.9
Estimated audience size4,463,749
Fig. 03

Age distribution

Ø 25.9
average years
Age distribution of the Fairy Tail audience in United States
Age bracketShare%
16-1959%
20-2923%
30-3910%
40-495%
50+3%
Fig. 04

Worldwide distribution

31.5%

of the worldwide Fairy Tail audience comes from United States.

Worldwide audience distribution share by country for Fairy Tail
CountryShare
United States31.5%
France6.3%
Germany5.4%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Fairy Tail audience in United States is strongest.

Fig. 05

Top regions by affinity

Fairy Tail fans by region: top regions in United States
#RegionReachAffinity×
01Texas~500K1.33×
02Arizona~100K1.31×
03Oklahoma~60K1.31×
04Georgia~200K1.19×
05Mississippi~40K1.19×
06Arkansas~40K1.16×
07Hawaii~20K1.14×
08Florida~300K1.13×
09Kentucky~60K1.13×
10California~500K1.11×
11Washington~100K1.11×
12Alaska~10K1.11×
13Louisiana~60K1.08×
14Kansas~40K1.08×
15South Carolina~70K1.07×
16Utah~40K1.07×
17Nevada~50K1.06×
18Maryland~80K1.05×
19New Mexico~20K1.05×
20North Carolina~100K1.04×
21Michigan~100K1.04×
22Missouri~70K1.04×
23Alabama~60K1.03×
24Indiana~80K1.01×
25Iowa~40K1.01×
26Minnesota~60K1.00×
27Idaho~20K1.00×
28Nebraska~20K1.00×
29Virginia~100K0.99×
30Tennessee~90K0.99×
31Oregon~50K0.96×
32South Dakota~10K0.95×
33North Dakota~9K0.95×
34New York~200K0.94×
35Pennsylvania~100K0.94×
36Illinois~100K0.94×
37Ohio~100K0.94×
38Delaware~10K0.94×
39West Virginia~20K0.93×
40Rhode Island~10K0.93×
41Connecticut~40K0.90×
42Colorado~60K0.89×
43Wisconsin~60K0.88×
44Wyoming~6K0.88×
45New Jersey~100K0.87×
46Montana~10K0.84×
47Massachusetts~70K0.80×
48New Hampshire~10K0.79×
49Maine~10K0.78×
50Washington, District of Columbia~10K0.71×
Fig. 06

Affinity by region

Affinity by region — Fairy Tail, United States
0.71×1.00×1.33×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Fairy Tail audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Fairy Tail audience
#·InterestCategoryAffinity×
01InuyashaLiterature10.98×
02GundamMovies & TV9.00×
03My Hero AcademiaLiterature8.36×
04GamingGames6.31×
05Yu-Gi-Oh! Trading Card GameGames5.78×
06CutenessBeauty & Wellness5.29×
07Animated cartoonMovies & TV4.71×
08Action role-playing gameGames4.70×
09WebcomicLiterature4.44×
10Pokémon (video game series)Games4.27×
11Digital illustrationArts & Culture4.27×
12Anime conventionLiterature3.55×
13Adventure gameGames3.54×
14KPop Demon HuntersMovies & TV2.96×
15Animated moviesMovies & TV2.85×
16Classical musicMusic & Radio2.13×
17Harry PotterMovies & TV2.00×
18FIFA World CupSports1.82×
19SpotifyInternet & Social Media1.68×
20MoviesMovies & TV1.51×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Fairy Tail audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by Fairy Tail audience · What stands out
TraitClusterDeviationScore
Pet OwnershipJOY1.29×
MindfulnessBALANCE1.14×
Luxury OrientationPREMIUM1.12×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by Fairy Tail audience · Rather not
TraitClusterDeviationScore
CreativityOPEN0.47×
Career OrientationPOWER0.47×
Convenience OrientationPREMIUM0.47×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

How many fans does Fairy Tail have in United States?

Fairy Tail has an estimated audience of 4,463,749 people in United States, concentrated in California and Texas.

02

What is the gender split and age of Fairy Tail fans?

35.7% of Fairy Tail fans are female, 64.3% are male, with an average age of 25.9 years.

03

Which brands do Fairy Tail fans like most?

Fairy Tail fans show strongest brand affinity for My Hero Academia (8.36×), Inuyasha (10.98×), and Animated movies (2.85×) over the country average.

04

Where do Fairy Tail fans live in United States?

Fairy Tail fans in United States are most concentrated in California (reach ~500K), Texas (reach ~500K), and Florida (reach ~300K). These three regions account for the largest share of the active audience.

05

What other brands do Fairy Tail fans also like?

Beyond Fairy Tail itself, the audience over-indexes on Inuyasha (10.98×), Animated movies (2.85×), Gaming (6.31×), and KPop Demon Hunters (2.96×) compared to the United States average.

Appendix

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See Fairy Tail audiences in other countries

How to read this data

Audience size is the estimated number of people in United States who actively search for Fairy Tail. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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