Yu-Gi-Oh! Trading Card Game Audience in United States

Yu-Gi-Oh! Trading Card Game has an estimated audience of 7,823,468 people in United States. 32.1% are female, 67.9% are male, average age 28.9. Top regions: California, Texas, Florida. Top brand affinities: Pokémon Trading Card Game, Pokémon, Collectible card game, Autism Awareness, Diabetes mellitus awareness.

The average Yu-Gi-Oh! Trading Card Game fan in United States is 28.9 years old, more male, and lives primarily in California. The audience is concentrated in California, Texas, Florida. Top brand affinities include Pokémon Trading Card Game, Pokémon, Collectible card game, with strongest over-indexing on Pokémon Trading Card Game (53.07× the country average). Demographically, the Yu-Gi-Oh! Trading Card Game audience skews more male with an average age of 28.9, and over-indexes on personality traits such as LGBTQ+ Identity, Early Adopter Mentality. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Games · Type: Video / Board Game

Demographics of Yu-Gi-Oh! Trading Card Game fans

Demographic split for Yu-Gi-Oh! Trading Card Game audience in United States
MetricValue
Female32.1%
Male67.9%
Average age28.9
Estimated audience size7,823,468

Audience persona

The typical Yu-Gi-Oh! Trading Card Game fan in United States is more male, around 28.9 years old, with strong LGBTQ+ Identity tendencies and a notable affinity for Pokémon Trading Card Game.

Top regions in United States

Top regions ranked by reach for Yu-Gi-Oh! Trading Card Game in United States
RegionReachAffinity
California1,233,6921.43×
Texas881,9161.31×
Florida513,0340.97×
New York505,1081.16×
Illinois289,6751.11×
Georgia259,4341.08×
Pennsylvania249,0950.95×
North Carolina233,8900.99×
Ohio232,0020.96×
Michigan209,1381.02×
New Jersey194,9200.98×
Virginia180,3940.95×
Washington178,7681.14×
Indiana175,4671.23×
Arizona171,9701.08×
Tennessee155,1760.99×
Massachusetts143,9290.93×
Maryland131,4920.98×
Arkansas131,1302.03×
Missouri126,7141×
Minnesota117,4441.05×
Colorado115,8220.94×
Wisconsin113,4680.96×
South Carolina108,2620.92×
Alabama107,8560.99×
Oklahoma104,7481.21×
Kentucky102,3301.04×
Nevada96,6091.28×
Oregon96,5321.08×
Louisiana95,7690.95×
Connecticut78,4161×
Utah71,2481.02×
Iowa69,6301.08×
Kansas64,8951.05×
Mississippi58,0670.9×
New Mexico44,6431.14×
Nebraska39,2681×
West Virginia37,6911.03×
Hawaii34,5401.03×
Idaho30,4130.78×
New Hampshire25,0250.81×
Maine21,2410.76×
Delaware19,2940.89×
Rhode Island18,9240.76×
Washington, District of Columbia17,5080.74×
Montana15,5980.72×
Alaska14,6070.87×
North Dakota12,5430.78×
South Dakota11,9400.66×
Vermont9,4500.69×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Yu-Gi-Oh! Trading Card Game audience
BrandAffinityCategory
Pokémon Trading Card Game53.07×Games
Pokémon15.89×Games
Collectible card game19.73×Games
Autism Awareness19.03×Health
Diabetes mellitus awareness12.48×Health
The Legend of Zelda16.67×Games
Magic: The Gathering18.49×Games
Microblogging12.67×Technology & Electronics
Singer-songwriter5.51×Music & Radio
Pokémon Go20.74×Games
Income tax13.19×Business & Career
Anime and manga fandom6.4×Literature
GameStop5.28×Games
Superman2.39×Movies & TV
Rick and Morty6.44×Movies & TV
Lego Mindstorms38.21×Kids & Family
Doctor Strange12.88×Literature
Funimation8.89×Movies & TV
Super Smash Bros.12.09×Games
Call of Duty5.83×Games

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Yu-Gi-Oh! Trading Card Game audience
TraitClusterScore
LGBTQ+ IdentityOPEN2.1
Early Adopter MentalityPOWER1.59
Pet OwnershipJOY1.16
Urban LifestyleOPEN1.15
PatriotismCONSERVATISM1.15
Social Media UsageJOY1.12

Worldwide distribution

Worldwide audience distribution share by country for Yu-Gi-Oh! Trading Card Game
CountryShare
United States94.0%
Japan1.5%
Germany0.4%

See Yu-Gi-Oh! Trading Card Game audiences in other countries

More Games audiences in United States

Frequently asked questions

How many fans does Yu-Gi-Oh! Trading Card Game have in United States?

Yu-Gi-Oh! Trading Card Game has an estimated audience of 7,823,468 people in United States, concentrated in California and Texas.

What is the gender split and age of Yu-Gi-Oh! Trading Card Game fans?

32.1% of Yu-Gi-Oh! Trading Card Game fans are female, 67.9% are male, with an average age of 28.9 years.

Which brands do Yu-Gi-Oh! Trading Card Game fans like most?

Yu-Gi-Oh! Trading Card Game fans show strongest brand affinity for Pokémon Trading Card Game (53.07×), Pokémon (15.89×), and Collectible card game (19.73×) over the country average.

Where do Yu-Gi-Oh! Trading Card Game fans live in United States?

Yu-Gi-Oh! Trading Card Game fans in United States are most concentrated in California (reach 1,233,692), Texas (reach 881,916), and Florida (reach 513,034). These three regions account for the largest share of the active audience.

What other brands do Yu-Gi-Oh! Trading Card Game fans also like?

Beyond Yu-Gi-Oh! Trading Card Game itself, the audience over-indexes on Pokémon (15.89×), Collectible card game (19.73×), Autism Awareness (19.03×), and Diabetes mellitus awareness (12.48×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Yu-Gi-Oh! Trading Card Game. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.