Animated cartoon Audience in United States
Animated cartoon has an estimated audience of 16,477,619 people in United States. 51.1% are female, 48.9% are male, average age 29.1. Top brand affinities: Anime and manga fandom, Planet Fitness, Pokémon, Digital art, Otaku.
Top brand affinities include Anime and manga fandom, Planet Fitness, Pokémon, with strongest over-indexing on Anime and manga fandom (7.3× the country average). Demographically, the Animated cartoon audience skews balanced with an average age of 29.1, and over-indexes on personality traits such as LGBTQ+ Identity, Urban Lifestyle.
Category: Movies & TV · Type: Topic · Subtype: Movie genre
Demographics of Animated cartoon fans
| Metric | Value |
|---|---|
| Female | 51.1% |
| Male | 48.9% |
| Average age | 29.1 |
| Estimated audience size | 16,477,619 |
Audience persona
The typical Animated cartoon fan in United States is balanced, around 29.1 years old, with strong LGBTQ+ Identity tendencies and a notable affinity for Anime and manga fandom.
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Anime and manga fandom | 7.3× | Literature |
| Planet Fitness | 3.36× | Sports |
| Pokémon | 4.76× | Games |
| Digital art | 5.14× | Arts & Culture |
| Otaku | 4.52× | Literature |
| Metaphysics | 3.57× | Business & Career |
| Manga | 3.35× | Literature |
| Comics | 2.52× | Literature |
| Superman | 1.59× | Movies & TV |
| Bass guitar | 2.86× | Music & Radio |
| Funimation | 6.35× | Movies & TV |
| Rick and Morty | 4.07× | Movies & TV |
| Diaper bag | 3.63× | Kids & Family |
| Mobile game | 2.42× | Games |
| Carpentry | 2.99× | Home & Garden |
| Livemusic | 2.67× | Music & Radio |
| Golf Channel | 3× | Sports |
| The Legend of Zelda | 5× | Games |
| Collectible card game | 4.29× | Games |
| Musical instrument | 2.07× | Music & Radio |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| LGBTQ+ Identity | OPEN | 1.96 |
| Urban Lifestyle | OPEN | 1.31 |
| Early Adopter Mentality | POWER | 1.29 |
| Social Media Usage | JOY | 1.11 |
| Pet Ownership | JOY | 1.1 |
| Patriotism | CONSERVATISM | 1.08 |
Worldwide distribution
| Country | Share |
|---|---|
| China | 20.8% |
| Japan | 17.4% |
| United States | 15.2% |
See Animated cartoon audiences in other countries
More Movie genre audiences in United States
- Comedy movies (108,702,766)
- Drama movies (67,254,885)
- Documentary movies (63,818,584)
- Action movies (60,367,126)
- Science fiction movies (59,993,452)
How to read this data
Audience size is the estimated number of people in United States who actively search for Animated cartoon. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.