A data profile of the people who buy, follow and care about Animated cartoon in Italy — modelled from more than twelve digital signal sources. Animated cartoon has an estimated audience of 5,429,968 people in Italy.
Animated cartoon has an estimated audience of 5,429,968 people in Italy. 53.7% are female, 46.3% are male, average age 35.2. Top brand affinities: Superhero film, Genetics, Wikipedia, Twitch, DAZN.
Top brand affinities include Superhero film, Genetics, Wikipedia, with strongest over-indexing on Superhero film (3.78× the country average).
Demographically, the Animated cartoon audience skews balanced with an average age of 35.2, and over-indexes on personality traits such as Convenience Orientation, Urban Lifestyle.
The typical Animated cartoon fan in Italy is balanced, around 35.2 years old, with strong Convenience Orientation tendencies and a notable affinity for Superhero film.
The key figures that characterise the Animated cartoon profile in Italy.
53.7% are female, 46.3% are male, average age 35.2.
| Metric | Value |
|---|---|
| Female | 53.7% |
| Male | 46.3% |
| Average age | 35.2 |
| Estimated audience size | 5,429,968 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 29% | |
| 20-29 | 21% | |
| 30-39 | 20% | |
| 40-49 | 16% | |
| 50+ | 13% |
of the worldwide Animated cartoon audience comes from Italy.
| Country | Share |
|---|---|
| China | 20.8% |
| Japan | 17.4% |
| United States | 15.2% |
The strongest cross-interests of the Animated cartoon audience — brands, topics and people combined.
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | Ghostbusters (franchise) | Movies & TV | 4.80× | ||
| 02 | My Hero Academia | Literature | 3.80× | ||
| 03 | Superhero film | Movies & TV | 3.78× | ||
| 04 | Hunter × Hunter | Literature | 3.71× | ||
| 05 | Crunchyroll | Games | 3.35× | ||
| 06 | Strategy video game | Games | 2.65× | ||
| 07 | DAZN | Movies & TV | 2.37× | ||
| 08 | YouTube Music | Internet & Social Media | 2.32× | ||
| 09 | Antonio Conte | Sports | 2.26× | ||
| 10 | Brazil national football team | Sports | 2.10× | ||
| 11 | Board games | Games | 1.96× | ||
| 12 | Twitch | Games | 1.93× | ||
| 13 | Genetics | Kids & Family | 1.84× | ||
| 14 | Anime and manga fandom | Literature | 1.82× | ||
| 15 | Satire | Literature | 1.79× | ||
| 16 | Piano | Music & Radio | 1.76× | ||
| 17 | Wikipedia | Internet & Social Media | 1.67× | ||
| 18 | Robert Redford | Movies & TV | 1.67× | ||
| 19 | Virtual reality | Technology & Electronics | 1.64× | ||
| 20 | Lego | Kids & Family | 1.61× |
Values above 1.00× are above the country average, values below 1.00× below it.
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Convenience Orientation | PREMIUM | 1.38× | |
| Urban Lifestyle | OPEN | 1.16× | |
| Spirituality | BALANCE | 1.13× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Luxury Orientation | PREMIUM | 0.71× | |
| Quality Awareness | PREMIUM | 0.81× | |
| Travelling | THRILL | 0.82× |
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in Italy who actively search for Animated cartoon. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across Italy. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
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