Rascasse Audience Intelligence

Love & Hip Hop: Atlanta Audience in United States

A data profile of the people who buy, follow and care about Love & Hip Hop: Atlanta in United States — modelled from more than twelve digital signal sources. Love & Hip Hop: Atlanta has an estimated audience of 9,735,669 people in United States.

#46among TV series in United States#76among Movie / TV Show / Series in United States#274in Movies & TV

The average Love & Hip Hop: Atlanta fan in United States is 33.2 years old, more female, and lives primarily in Texas.

The audience is concentrated in Texas, Georgia, Florida.

Top brand affinities include Hair Extensions, Rick and Morty, Clothing, with strongest over-indexing on Hair Extensions (13.61× the country average).

Demographically, the Love & Hip Hop: Atlanta audience skews more female with an average age of 33.2, and over-indexes on personality traits such as Tradition, Community Orientation.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical Love & Hip Hop: Atlanta fan in United States is more female, around 33.2 years old, with strong Tradition tendencies and a notable affinity for Hair Extensions.

Category: Movies & TV · Type: Movie / TV Show / Series · Subtype: TV series

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Love & Hip Hop: Atlanta profile in United States.

Audience size
9.7M
in United States
Gender
60.7%♀
39.3% male
Age
33.2
average years
Country rank
#3681
Movie / TV Show / Series in United States
Fig. 01

Search interest · 12-month trend

-45%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Love & Hip Hop: Atlanta viewers

60.7% are female, 39.3% are male, average age 33.2.

Fig. 02

Gender split

60.7%
Female
39.3%
Male
Demographic split for Love & Hip Hop: Atlanta audience in United States
MetricValue
Female60.7%
Male39.3%
Average age33.2
Estimated audience size9,735,669
Fig. 03

Age distribution

Ø 33.2
average years
Age distribution of the Love & Hip Hop: Atlanta audience in United States
Age bracketShare%
16-1936%
20-2922%
30-3917%
40-4914%
50+11%
Fig. 04

Worldwide distribution

96.9%

of the worldwide Love & Hip Hop: Atlanta audience comes from United States.

Worldwide audience distribution share by country for Love & Hip Hop: Atlanta
CountryShare
United States96.9%
South Africa1.1%
United Kingdom0.4%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Love & Hip Hop: Atlanta audience in United States is strongest.

Fig. 05

Top regions by affinity

Love & Hip Hop: Atlanta fans by region: top regions in United States
#RegionReachAffinity×
01Mississippi~200K3.04×
02Georgia~900K2.95×
03Alabama~400K2.85×
04Louisiana~300K2.58×
05South Carolina~400K2.52×
06North Carolina~600K2.01×
07Maryland~300K1.88×
08Washington, District of Columbia~50K1.84×
09Tennessee~400K1.78×
10Virginia~400K1.47×
11Illinois~500K1.44×
12Delaware~40K1.44×
13Texas~1M1.39×
14Arkansas~100K1.35×
15Pennsylvania~400K1.28×
16Florida~800K1.21×
17Michigan~300K1.16×
18Indiana~200K1.12×
19New York~600K1.07×
20Missouri~200K1.01×
21Ohio~300K0.98×
22Rhode Island~30K0.90×
23New Jersey~200K0.86×
24Connecticut~80K0.84×
25Oklahoma~90K0.81×
26Montana~20K0.79×
27Vermont~10K0.79×
28Alaska~20K0.78×
29Kentucky~90K0.77×
30South Dakota~20K0.76×
31North Dakota~20K0.76×
32Kansas~60K0.75×
33Nevada~70K0.74×
34New Mexico~40K0.73×
35California~800K0.71×
36West Virginia~30K0.70×
37Massachusetts~100K0.67×
38Idaho~30K0.66×
39Maine~20K0.66×
40New Hampshire~30K0.65×
41Hawaii~30K0.63×
42Wisconsin~90K0.62×
43Nebraska~30K0.62×
44Iowa~50K0.60×
45Arizona~100K0.57×
46Colorado~80K0.53×
47Minnesota~70K0.53×
48Utah~40K0.50×
49Oregon~50K0.45×
50Washington~80K0.40×
Fig. 06

Affinity by region

Affinity by region — Love & Hip Hop: Atlanta, United States
0.40×1.00×3.04×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Love & Hip Hop: Atlanta audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Love & Hip Hop: Atlanta audience
#·InterestCategoryAffinity×
01Toyota SupraCars & Mobility19.63×
02Celebrity GossipNews19.47×
03Rick and MortyMovies & TV16.59×
04Dungeons & DragonsGames16.39×
05Anthony JoshuaSports16.24×
06Winnie-the-PoohKids & Family14.44×
07International educationBusiness & Career14.04×
08Doctor StrangeLiterature13.68×
09Hair ExtensionsBeauty & Wellness13.61×
10Jersey Shore (TV series)Movies & TV13.53×
11BeijingTravel & Leisure13.34×
12Teyana TaylorMovies & TV10.10×
13ClothingFashion & Accessoires4.51×
14High-definition televisionTechnology & Electronics4.23×
15Consumer electronicsTechnology & Electronics3.75×
16TikTokInternet & Social Media3.22×
17CosmeticsBeauty & Wellness3.21×
18VehiclesCars & Mobility3.03×
19Online shoppingShopping2.87×
20Video gamesGames2.45×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Love & Hip Hop: Atlanta audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by Love & Hip Hop: Atlanta audience · What stands out
TraitClusterDeviationScore
TraditionCONSERVATISM2.07×
Community OrientationOPEN2.02×
PatriotismCONSERVATISM1.93×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by Love & Hip Hop: Atlanta audience · Rather not
TraitClusterDeviationScore
Convenience OrientationPREMIUM0.68×
Quality AwarenessPREMIUM0.71×
SustainabilityBALANCE0.81×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

How many fans does Love & Hip Hop: Atlanta have in United States?

Love & Hip Hop: Atlanta has an estimated audience of 9,735,669 people in United States, concentrated in Texas and Georgia.

02

What is the gender split and age of Love & Hip Hop: Atlanta viewers?

60.7% of Love & Hip Hop: Atlanta fans are female, 39.3% are male, with an average age of 33.2 years.

03

Which brands do Love & Hip Hop: Atlanta fans like most?

Love & Hip Hop: Atlanta fans show strongest brand affinity for Hair Extensions (13.61×), Rick and Morty (16.59×), and Clothing (4.51×) over the country average.

04

Where do Love & Hip Hop: Atlanta fans live in United States?

Love & Hip Hop: Atlanta fans in United States are most concentrated in Texas (reach ~1M), Georgia (reach ~900K), and Florida (reach ~800K). These three regions account for the largest share of the active audience.

05

What other brands do Love & Hip Hop: Atlanta fans also like?

Beyond Love & Hip Hop: Atlanta itself, the audience over-indexes on Rick and Morty (16.59×), Clothing (4.51×), Consumer electronics (3.75×), and Dungeons & Dragons (16.39×) compared to the United States average.

Appendix

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How to read this data

Audience size is the estimated number of people in United States who actively search for Love & Hip Hop: Atlanta. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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