Cyberpunk 2077 Audience in Germany

Cyberpunk 2077 has an estimated audience of 640,521 people in Germany. 29.4% are female, 70.6% are male, average age 27.2. Top regions: Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities: The Last of Us, Genshin Impact, The Witcher, Ghost of Tsushima, Action role-playing game.
The average Cyberpunk 2077 fan in Germany is 27.2 years old, more male, and lives primarily in Nordrhein-Westfalen. The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities include The Last of Us, Genshin Impact, The Witcher, with strongest over-indexing on The Last of Us (10.52× the country average). Demographically, the Cyberpunk 2077 audience skews more male with an average age of 27.2, and over-indexes on personality traits such as Early Adopter Mentality, Patriotism. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.
Category: Games · Type: Video / Board Game · Subtype: Video game
Demographics of Cyberpunk 2077 fans
| Metric | Value |
|---|---|
| Female | 29.4% |
| Male | 70.6% |
| Average age | 27.2 |
| Estimated audience size | 640,521 |
Audience persona
The typical Cyberpunk 2077 fan in Germany is more male, around 27.2 years old, with strong Early Adopter Mentality tendencies and a notable affinity for The Last of Us.
Top regions in Germany
| Region | Reach | Affinity |
|---|---|---|
| Nordrhein-Westfalen | 145,800 | 1.04× |
| Bayern | 87,722 | 0.85× |
| Baden-Württemberg | 77,260 | 0.88× |
| Niedersachsen | 67,533 | 1.09× |
| Hessen | 49,864 | 1.02× |
| Sachsen | 34,243 | 1.09× |
| Berlin | 30,595 | 1.07× |
| Rheinland-Pfalz | 29,460 | 0.92× |
| Schleswig-Holstein | 23,349 | 1.02× |
| Brandenburg | 18,210 | 0.92× |
| Sachsen-Anhalt | 17,809 | 1.07× |
| Thüringen | 17,391 | 1.07× |
| Hamburg | 12,979 | 0.9× |
| Mecklenburg-Vorpommern | 11,914 | 0.97× |
| Saarland | 7,313 | 0.93× |
| Bremen | 6,403 | 1.17× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| The Last of Us | 10.52× | Games |
| Genshin Impact | 11.46× | Games |
| The Witcher | 10.85× | Games |
| Ghost of Tsushima | 18.02× | Games |
| Action role-playing game | 6.94× | Games |
| Instant Gaming | 6.74× | Games |
| Epic Games | 6.23× | Games |
| Superman | 3.6× | Movies & TV |
| Elden Ring | 10.26× | Games |
| Horizon Forbidden West | 22.11× | Games |
| Harry Potter | 2.02× | Movies & TV |
| TikTok | 2.1× | Internet & Social Media |
| Super Mario Bros. | 10.4× | Games |
| 3.24× | Internet & Social Media | |
| Hovercraft | 8.21× | Cars & Mobility |
| Outdoor recreation | 1.81× | Sports |
| Pokémon (video game series) | 5.82× | Games |
| The Witcher 3: Wild Hunt | 7.53× | Games |
| Final Fantasy | 7.92× | Games |
| World of Warcraft | 4.68× | Games |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Early Adopter Mentality | POWER | 1.66 |
| Patriotism | CONSERVATISM | 1.55 |
| Social Media Usage | JOY | 1.39 |
| Urban Lifestyle | OPEN | 1.13 |
| Individualism | JOY | 1.09 |
| Extroversion | THRILL | 0.94 |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 25.6% |
| France | 6.5% |
| Germany | 6.0% |
See Cyberpunk 2077 audiences in other countries
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Frequently asked questions
How many fans does Cyberpunk 2077 have in Germany?
Cyberpunk 2077 has an estimated audience of 640,521 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.
What is the gender split and age of Cyberpunk 2077 fans?
29.4% of Cyberpunk 2077 fans are female, 70.6% are male, with an average age of 27.2 years.
Which brands do Cyberpunk 2077 fans like most?
Cyberpunk 2077 fans show strongest brand affinity for The Last of Us (10.52×), Genshin Impact (11.46×), and The Witcher (10.85×) over the country average.
Where do Cyberpunk 2077 fans live in Germany?
Cyberpunk 2077 fans in Germany are most concentrated in Nordrhein-Westfalen (reach 145,800), Bayern (reach 87,722), and Baden-Württemberg (reach 77,260). These three regions account for the largest share of the active audience.
What other brands do Cyberpunk 2077 fans also like?
Beyond Cyberpunk 2077 itself, the audience over-indexes on Genshin Impact (11.46×), The Witcher (10.85×), Ghost of Tsushima (18.02×), and Action role-playing game (6.94×) compared to the Germany average.
How to read this data
Audience size is the estimated number of people in Germany who actively search for Cyberpunk 2077. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.