Rascasse Audience Intelligence

Horizon Forbidden West Audience in Germany

A data profile of the people who buy, follow and care about Horizon Forbidden West in Germany — modelled from more than twelve digital signal sources. Horizon Forbidden West has an estimated audience of 236,917 people in Germany.

The average Horizon Forbidden West fan in Germany is 26.3 years old, more male, and lives primarily in Nordrhein-Westfalen.

The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg.

Top brand affinities include The Elder Scrolls, Red Dead Redemption, The Last of Us, with strongest over-indexing on The Elder Scrolls (29.49× the country average).

Demographically, the Horizon Forbidden West audience skews more male with an average age of 26.3, and over-indexes on personality traits such as Patriotism, Early Adopter Mentality.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.

The typical Horizon Forbidden West fan in Germany is more male, around 26.3 years old, with strong Patriotism tendencies and a notable affinity for The Elder Scrolls.

Category: Games · Type: Video / Board Game · Subtype: Video game

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Horizon Forbidden West profile in Germany.

Audience size
237K
in Germany
Gender
25.2%
74.8% male
Age
26.3
average years
Country rank
#20365
Video / Board Game in Germany
Fig. 01

Search interest · 12-month trend

-38%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Horizon Forbidden West fans

25.2% are female, 74.8% are male, average age 26.3.

Fig. 02

Gender split

25.2%
Female
74.8%
Male
Demographic split for Horizon Forbidden West audience in Germany
MetricValue
Female25.2%
Male74.8%
Average age26.3
Estimated audience size236,917
Fig. 03

Age distribution

Ø 26.3
average years
Age distribution of the Horizon Forbidden West audience in Germany
Age bracketShare%
16-1961%
20-2916%
30-3913%
40-497%
50+2%
Fig. 04

Worldwide distribution

10.4%

of the worldwide Horizon Forbidden West audience comes from Germany.

Worldwide audience distribution share by country for Horizon Forbidden West
CountryShare
United States19.6%
Germany10.4%
Brazil6.4%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the Germany average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Horizon Forbidden West audience in Germany is strongest.

Fig. 05

Top regions by affinity

Horizon Forbidden West fans by region: top regions in Germany
#RegionReachAffinity×
01Sachsen~10K1.17×
02Sachsen-Anhalt~8K1.17×
03Thüringen~8K1.15×
04Mecklenburg-Vorpommern~5K1.08×
05Schleswig-Holstein~10K1.04×
06Nordrhein-Westfalen~60K1.03×
07Niedersachsen~30K1.03×
08Brandenburg~8K1.02×
09Hessen~20K0.94×
10Berlin~10K0.93×
11Saarland~3K0.93×
12Bremen~2K0.93×
13Bayern~40K0.92×
14Hamburg~5K0.91×
15Rheinland-Pfalz~10K0.90×
16Baden-Württemberg~30K0.87×
Fig. 06

Affinity by region

Affinity by region — Horizon Forbidden West, Germany
0.87×1.00×1.17×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Horizon Forbidden West audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Horizon Forbidden West audience
#·InterestCategoryAffinity×
01The Elder ScrollsGames29.49×
02Red Dead RedemptionGames22.36×
03Cyberpunk 2077Games22.11×
04AlienwareTechnology & Electronics15.68×
05The Last of UsGames14.05×
06Multiplayer online battle arenaGames10.37×
07Ratatouille (film)Movies & TV8.80×
08Battlefield (series)Games8.74×
09PlayStation StoreGames8.37×
10Action role-playing gameGames7.74×
11Epic GamesGames6.53×
12The Witcher 3: Wild HuntGames6.30×
13Action-adventure gameGames5.22×
14SteamGames5.12×
15Real-time strategyGames4.87×
16Mobile gameGames4.45×
17PokémonGames3.65×
18RedditInternet & Social Media3.26×
19TwitchGames2.84×
20Harry PotterMovies & TV1.67×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Horizon Forbidden West audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

What stands out
The strongest tendencies
Top personality traits over-indexed by Horizon Forbidden West audience · What stands out
TraitClusterDeviationScore
PatriotismCONSERVATISM1.81×
Early Adopter MentalityPOWER1.48×
Social Media UsageJOY1.36×
1.00× baseline
Rather not
The weakest tendencies
Top personality traits over-indexed by Horizon Forbidden West audience · Rather not
TraitClusterDeviationScore
CreativityOPEN0.59×
Design AffinityPREMIUM0.59×
DIY MentalityTHRILL0.63×
1.00× baseline
Section 06

Frequently asked questions

01

How many fans does Horizon Forbidden West have in Germany?

Horizon Forbidden West has an estimated audience of 236,917 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.

02

What is the gender split and age of Horizon Forbidden West fans?

25.2% of Horizon Forbidden West fans are female, 74.8% are male, with an average age of 26.3 years.

03

Which brands do Horizon Forbidden West fans like most?

Horizon Forbidden West fans show strongest brand affinity for The Elder Scrolls (29.49×), Red Dead Redemption (22.36×), and The Last of Us (14.05×) over the country average.

04

Where do Horizon Forbidden West fans live in Germany?

Horizon Forbidden West fans in Germany are most concentrated in Nordrhein-Westfalen (reach ~60K), Bayern (reach ~40K), and Baden-Württemberg (reach ~30K). These three regions account for the largest share of the active audience.

05

What other brands do Horizon Forbidden West fans also like?

Beyond Horizon Forbidden West itself, the audience over-indexes on Red Dead Redemption (22.36×), The Last of Us (14.05×), Cyberpunk 2077 (22.11×), and Mobile game (4.45×) compared to the Germany average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

How to read this data

Audience size is the estimated number of people in Germany who actively search for Horizon Forbidden West. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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