Horizon Forbidden West Audience in Germany

Horizon Forbidden West logo

Horizon Forbidden West has an estimated audience of 237,677 people in Germany. 29.8% are female, 70.2% are male, average age 25.8. Top regions: Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities: Dog breed, Home construction, Progressive rock, Grinch, Loincloth.

The average Horizon Forbidden West fan in Germany is 25.8 years old, more male, and lives primarily in Nordrhein-Westfalen. The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities include Dog breed, Home construction, Progressive rock, with strongest over-indexing on Dog breed (2.77× the country average). Demographically, the Horizon Forbidden West audience skews more male with an average age of 25.8, and over-indexes on personality traits such as Patriotism, Early Adopter Mentality. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.

Category: Games · Type: Video / Board Game · Subtype: Video game

Demographics of Horizon Forbidden West fans

Demographic split for Horizon Forbidden West audience in Germany
MetricValue
Female29.8%
Male70.2%
Average age25.8
Estimated audience size237,677

Audience persona

The typical Horizon Forbidden West fan in Germany is more male, around 25.8 years old, with strong Patriotism tendencies and a notable affinity for Dog breed.

Top regions in Germany

Top regions ranked by reach for Horizon Forbidden West in Germany
RegionReachAffinity
Nordrhein-Westfalen54,1981.04×
Bayern36,5500.96×
Baden-Württemberg28,8850.89×
Niedersachsen24,1101.04×
Hessen17,4270.96×
Sachsen13,6091.17×
Rheinland-Pfalz10,6580.9×
Berlin10,2590.97×
Schleswig-Holstein8,9681.05×
Brandenburg7,4171.01×
Sachsen-Anhalt7,1681.16×
Thüringen6,8341.13×
Hamburg5,0070.93×
Mecklenburg-Vorpommern4,7841.05×
Saarland2,5620.88×
Bremen1,7530.86×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Horizon Forbidden West audience
BrandAffinityCategory
Dog breed2.77×Pets & Animals
Home construction1.67×Home & Garden
Progressive rock2.43×Music & Radio
Grinch2.81×Movies & TV
Loincloth3.22×Fashion & Accessoires
Mido (footballer)6.67×Sports
Urban Outfitters1.6×Shopping
Stradivarius1.53×Shopping
Personalised Gifts1.79×Home & Garden
KLIX (AM)2.24×Music & Radio
Handmade Gifts1.8×Kids & Family
Minestrone2.11×Food & Beverages
Moroccan riad4.9×Politics & Society
Bridget Jones: The Edge of Reason14.51×Movies & TV
3D printing1.51×Technology & Electronics
Prozis2.98×Shopping
Keeper (password manager)2.84×Technology & Electronics
Home lift11.47×Health
Hypertext1.85×Technology & Electronics
Goon3.75×Movies & TV

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Horizon Forbidden West audience
TraitClusterScore
PatriotismCONSERVATISM1.7
Early Adopter MentalityPOWER1.45
Social Media UsageJOY1.29
Urban LifestyleOPEN0.99
ExtroversionTHRILL0.94
SpiritualityBALANCE0.88

Worldwide distribution

Worldwide audience distribution share by country for Horizon Forbidden West
CountryShare
United States19.6%
Germany10.8%
Brazil6.8%

See Horizon Forbidden West audiences in other countries

More Video game audiences in Germany

Frequently asked questions

How many fans does Horizon Forbidden West have in Germany?

Horizon Forbidden West has an estimated audience of 237,677 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.

What is the gender split and age of Horizon Forbidden West fans?

29.8% of Horizon Forbidden West fans are female, 70.2% are male, with an average age of 25.8 years.

Which brands do Horizon Forbidden West fans like most?

Horizon Forbidden West fans show strongest brand affinity for Dog breed (2.77×), Home construction (1.67×), and Progressive rock (2.43×) over the country average.

Where do Horizon Forbidden West fans live in Germany?

Horizon Forbidden West fans in Germany are most concentrated in Nordrhein-Westfalen (reach 54,198), Bayern (reach 36,550), and Baden-Württemberg (reach 28,885). These three regions account for the largest share of the active audience.

What other brands do Horizon Forbidden West fans also like?

Beyond Horizon Forbidden West itself, the audience over-indexes on Home construction (1.67×), Progressive rock (2.43×), Grinch (2.81×), and Loincloth (3.22×) compared to the Germany average.

How to read this data

Audience size is the estimated number of people in Germany who actively search for Horizon Forbidden West. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.