Horizon Forbidden West Audience in Germany

Horizon Forbidden West has an estimated audience of 237,677 people in Germany. 29.8% are female, 70.2% are male, average age 25.8. Top regions: Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities: The Elder Scrolls, The Last of Us, Cyberpunk 2077, Harry Potter, Mortal Kombat.

The average Horizon Forbidden West fan in Germany is 25.8 years old, more male, and lives primarily in Nordrhein-Westfalen. The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities include The Elder Scrolls, The Last of Us, Cyberpunk 2077, with strongest over-indexing on The Elder Scrolls (25.79× the country average). Demographically, the Horizon Forbidden West audience skews more male with an average age of 25.8, and over-indexes on personality traits such as Patriotism, Early Adopter Mentality. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.

Category: Games · Type: Video / Board Game · Subtype: Video game

Demographics of Horizon Forbidden West fans

Demographic split for Horizon Forbidden West audience in Germany
MetricValue
Female29.8%
Male70.2%
Average age25.8
Estimated audience size237,677

Audience persona

The typical Horizon Forbidden West fan in Germany is more male, around 25.8 years old, with strong Patriotism tendencies and a notable affinity for The Elder Scrolls.

Top regions in Germany

Top regions ranked by reach for Horizon Forbidden West in Germany
RegionReachAffinity
Nordrhein-Westfalen54,1981.04×
Bayern36,5500.96×
Baden-Württemberg28,8850.89×
Niedersachsen24,1101.04×
Hessen17,4270.96×
Sachsen13,6091.17×
Rheinland-Pfalz10,6580.9×
Berlin10,2590.97×
Schleswig-Holstein8,9681.05×
Brandenburg7,4171.01×
Sachsen-Anhalt7,1681.16×
Thüringen6,8341.13×
Hamburg5,0070.93×
Mecklenburg-Vorpommern4,7841.05×
Saarland2,5620.88×
Bremen1,7530.86×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Horizon Forbidden West audience
BrandAffinityCategory
The Elder Scrolls25.79×Games
The Last of Us9.5×Games
Cyberpunk 207714.51×Games
Harry Potter2.03×Movies & TV
Mortal Kombat11.45×Games
Role-playing games4.35×Games
Ratatouille (film)8.85×Movies & TV
Batman2.59×Movies & TV
The Nutcracker10.14×Music & Radio
Superman2.85×Movies & TV
Mobile game2.94×Games
Elfen Lied21.73×Literature
World of Warcraft4.08×Games
The Witcher 3: Wild Hunt6.32×Games
Red Dead Redemption10.24×Games
Call of Duty4.12×Games
Electronic sports4.7×Sports
Magic: The Gathering8.28×Games
True Detective3.79×Movies & TV
Fallout (series)9.69×Games

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Horizon Forbidden West audience
TraitClusterScore
PatriotismCONSERVATISM1.7
Early Adopter MentalityPOWER1.45
Social Media UsageJOY1.29
Urban LifestyleOPEN0.99
ExtroversionTHRILL0.94
SpiritualityBALANCE0.88

Worldwide distribution

Worldwide audience distribution share by country for Horizon Forbidden West
CountryShare
United States19.6%
Germany10.8%
Brazil6.8%

See Horizon Forbidden West audiences in other countries

More Video game audiences in Germany

Frequently asked questions

How many fans does Horizon Forbidden West have in Germany?

Horizon Forbidden West has an estimated audience of 237,677 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.

What is the gender split and age of Horizon Forbidden West fans?

29.8% of Horizon Forbidden West fans are female, 70.2% are male, with an average age of 25.8 years.

Which brands do Horizon Forbidden West fans like most?

Horizon Forbidden West fans show strongest brand affinity for The Elder Scrolls (25.79×), The Last of Us (9.5×), and Cyberpunk 2077 (14.51×) over the country average.

Where do Horizon Forbidden West fans live in Germany?

Horizon Forbidden West fans in Germany are most concentrated in Nordrhein-Westfalen (reach 54,198), Bayern (reach 36,550), and Baden-Württemberg (reach 28,885). These three regions account for the largest share of the active audience.

What other brands do Horizon Forbidden West fans also like?

Beyond Horizon Forbidden West itself, the audience over-indexes on The Last of Us (9.5×), Cyberpunk 2077 (14.51×), Harry Potter (2.03×), and Mortal Kombat (11.45×) compared to the Germany average.

How to read this data

Audience size is the estimated number of people in Germany who actively search for Horizon Forbidden West. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.