Horizon Forbidden West Audience in United States
Horizon Forbidden West has an estimated audience of 431,654 people in United States. 32.4% are female, 67.6% are male, average age 26.6. Top regions: California, Texas, Florida. Top brand affinities: Wikia, Grinch, Monogram, Dog breed, Urban Outfitters.
The average Horizon Forbidden West fan in United States is 26.6 years old, more male, and lives primarily in California. The audience is concentrated in California, Texas, Florida. Top brand affinities include Wikia, Grinch, Monogram, with strongest over-indexing on Wikia (15.76× the country average). Demographically, the Horizon Forbidden West audience skews more male with an average age of 26.6, and over-indexes on personality traits such as LGBTQ+ Identity, Early Adopter Mentality. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.
Category: Games · Type: Video / Board Game · Subtype: Video game
Demographics of Horizon Forbidden West fans
| Metric | Value |
|---|---|
| Female | 32.4% |
| Male | 67.6% |
| Average age | 26.6 |
| Estimated audience size | 431,654 |
Audience persona
The typical Horizon Forbidden West fan in United States is more male, around 26.6 years old, with strong LGBTQ+ Identity tendencies and a notable affinity for Wikia.
Top regions in United States
| Region | Reach | Affinity |
|---|---|---|
| California | 50,267 | 1.06× |
| Texas | 36,261 | 0.98× |
| Florida | 27,160 | 0.93× |
| New York | 21,579 | 0.89× |
| Pennsylvania | 14,160 | 0.97× |
| Illinois | 14,044 | 0.98× |
| Ohio | 13,143 | 0.99× |
| Virginia | 12,607 | 1.2× |
| Washington | 12,504 | 1.44× |
| Georgia | 11,951 | 0.9× |
| North Carolina | 11,820 | 0.91× |
| Michigan | 11,207 | 0.99× |
| Arizona | 9,907 | 1.12× |
| New Jersey | 9,256 | 0.84× |
| Tennessee | 8,560 | 0.99× |
| Colorado | 8,426 | 1.24× |
| Massachusetts | 8,206 | 0.96× |
| Indiana | 7,577 | 0.96× |
| Missouri | 7,171 | 1.03× |
| Oregon | 7,026 | 1.42× |
| Alabama | 6,863 | 1.14× |
| Maryland | 6,801 | 0.92× |
| Wisconsin | 6,383 | 0.98× |
| Minnesota | 6,168 | 1× |
| Kentucky | 5,734 | 1.06× |
| Oklahoma | 5,560 | 1.16× |
| South Carolina | 5,421 | 0.83× |
| Utah | 5,118 | 1.32× |
| Louisiana | 4,582 | 0.82× |
| Nevada | 4,269 | 1.02× |
| Connecticut | 3,917 | 0.9× |
| Arkansas | 3,744 | 1.05× |
| Kansas | 3,584 | 1.05× |
| Iowa | 3,168 | 0.89× |
| Mississippi | 2,840 | 0.8× |
| Idaho | 2,418 | 1.12× |
| New Mexico | 2,096 | 0.97× |
| Nebraska | 2,080 | 0.96× |
| West Virginia | 2,017 | 1× |
| New Hampshire | 1,766 | 1.04× |
| Maine | 1,551 | 1× |
| Alaska | 1,540 | 1.67× |
| Hawaii | 1,479 | 0.8× |
| Rhode Island | 1,180 | 0.86× |
| Montana | 1,174 | 0.98× |
| Washington, District of Columbia | 986 | 0.76× |
| Delaware | 866 | 0.73× |
| South Dakota | 740 | 0.74× |
| North Dakota | 681 | 0.77× |
| Vermont | 674 | 0.89× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Wikia | 15.76× | Internet & Social Media |
| Grinch | 10.87× | Movies & TV |
| Monogram | 8.09× | Home & Garden |
| Dog breed | 1.84× | Pets & Animals |
| Urban Outfitters | 2.6× | Shopping |
| Pro-Ject | 5.07× | Music & Radio |
| Bridget Jones: The Edge of Reason | 24.06× | Movies & TV |
| Product design | 2.23× | Business & Career |
| Home construction | 1.61× | Home & Garden |
| Combat sport | 1.74× | Sports |
| Harmony Korine | 11.81× | Movies & TV |
| Zach Ertz | 8.32× | Sports |
| Grammarly | 4.51× | Business & Career |
| Progressive rock | 1.95× | Music & Radio |
| Nuts (film) | 4.69× | Movies & TV |
| UK garage | 4.38× | Music & Radio |
| Passaic County, New Jersey | 7.74× | Travel & Leisure |
| Vocal harmony | 3.26× | Music & Radio |
| Personalised Gifts | 3.15× | Home & Garden |
| Home staging | 3.71× | Home & Garden |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| LGBTQ+ Identity | OPEN | 2.54 |
| Early Adopter Mentality | POWER | 1.83 |
| Patriotism | CONSERVATISM | 1.44 |
| Social Media Usage | JOY | 1.21 |
| Family Orientation | CONSERVATISM | 1.14 |
| Extroversion | THRILL | 1.12 |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 19.6% |
| Germany | 10.8% |
| Brazil | 6.8% |
See Horizon Forbidden West audiences in other countries
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Frequently asked questions
How many fans does Horizon Forbidden West have in United States?
Horizon Forbidden West has an estimated audience of 431,654 people in United States, concentrated in California and Texas.
What is the gender split and age of Horizon Forbidden West fans?
32.4% of Horizon Forbidden West fans are female, 67.6% are male, with an average age of 26.6 years.
Which brands do Horizon Forbidden West fans like most?
Horizon Forbidden West fans show strongest brand affinity for Wikia (15.76×), Grinch (10.87×), and Monogram (8.09×) over the country average.
Where do Horizon Forbidden West fans live in United States?
Horizon Forbidden West fans in United States are most concentrated in California (reach 50,267), Texas (reach 36,261), and Florida (reach 27,160). These three regions account for the largest share of the active audience.
What other brands do Horizon Forbidden West fans also like?
Beyond Horizon Forbidden West itself, the audience over-indexes on Grinch (10.87×), Monogram (8.09×), Dog breed (1.84×), and Urban Outfitters (2.6×) compared to the United States average.
How to read this data
Audience size is the estimated number of people in United States who actively search for Horizon Forbidden West. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.