Action-adventure game Audience in United States

Action-adventure game logo

Action-adventure game has an estimated audience of 18,320,601 people in United States. 35.5% are female, 64.5% are male, average age 30.5. Top regions: California, Texas, Florida. Top brand affinities: Superman, Peacemaker, Action role-playing game, Epic Games, TikTok.

The average Action-adventure game fan in United States is 30.5 years old, more male, and lives primarily in California. The audience is concentrated in California, Texas, Florida. Top brand affinities include Superman, Peacemaker, Action role-playing game, with strongest over-indexing on Superman (2.71× the country average). Demographically, the Action-adventure game audience skews more male with an average age of 30.5, and over-indexes on personality traits such as LGBTQ+ Identity, Early Adopter Mentality. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Games · Type: Topic · Subtype: Gaming genre

Demographics of Action-adventure game fans

Demographic split for Action-adventure game audience in United States
MetricValue
Female35.5%
Male64.5%
Average age30.5
Estimated audience size18,320,601

Audience persona

The typical Action-adventure game fan in United States is more male, around 30.5 years old, with strong LGBTQ+ Identity tendencies and a notable affinity for Superman.

Top regions in United States

Top regions ranked by reach for Action-adventure game in United States
RegionReachAffinity
California2,383,6331.18×
Texas1,746,3901.11×
Florida1,186,8860.96×
New York979,4320.96×
Pennsylvania599,3940.97×
Illinois590,7930.97×
Georgia569,1681.01×
North Carolina562,0961.02×
Ohio555,4350.98×
Michigan493,3511.03×
Washington476,6311.3×
Virginia474,4291.06×
New Jersey455,7150.98×
Arizona386,2781.03×
Tennessee373,1491.02×
Indiana372,0021.11×
Missouri327,4501.11×
Massachusetts324,0200.9×
Colorado306,7061.06×
Maryland303,2220.96×
Wisconsin287,6411.04×
Oregon272,1951.3×
South Carolina270,1740.98×
Minnesota269,2641.03×
Kentucky257,9871.12×
Alabama251,4310.98×
Oklahoma248,6751.22×
Utah223,0191.36×
Louisiana212,2300.9×
Nevada187,6771.06×
Connecticut162,8720.89×
Iowa152,5951.01×
Arkansas151,4661×
Kansas147,3421.02×
Mississippi139,4970.92×
Idaho102,4071.11×
West Virginia86,1581.01×
Nebraska84,6570.92×
New Mexico82,1610.89×
Hawaii72,9940.93×
New Hampshire64,6650.9×
Maine55,6210.85×
Rhode Island50,2250.86×
Delaware48,0170.95×
Alaska44,2661.13×
Montana43,0410.85×
Washington, District of Columbia41,2530.75×
North Dakota33,5200.89×
South Dakota32,9610.78×
Vermont24,6990.77×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Action-adventure game audience
BrandAffinityCategory
Superman2.71×Movies & TV
Peacemaker3.52×Movies & TV
Action role-playing game7.1×Games
Epic Games6.73×Games
TikTok2.36×Internet & Social Media
Twitch4.09×Games
Call of Duty: World at War11.94×Games
Pokémon (video game series)5.28×Games
Call of Duty8.38×Games
Mobile game3.04×Games
YouTube Music3.67×Internet & Social Media
Call of Duty: Zombies13.98×Games
Final Fantasy XIV10.24×Games
Doom (series)19.88×Games
The Witcher7.43×Games
Movies1.51×Movies & TV
Call of Duty: Modern Warfare 213.13×Games
Call of Duty: Modern Warfare 310.03×Games
The Last of Us5.99×Games
World of Warcraft5×Games

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Action-adventure game audience
TraitClusterScore
LGBTQ+ IdentityOPEN1.67
Early Adopter MentalityPOWER1.45
PatriotismCONSERVATISM1.38
IndividualismJOY1.17
Social Media UsageJOY1.13
TraditionCONSERVATISM1.11

Worldwide distribution

Worldwide audience distribution share by country for Action-adventure game
CountryShare
United States19.2%
China16.4%
Japan11.2%

See Action-adventure game audiences in other countries

More Gaming genre audiences in United States

Frequently asked questions

How many fans does Action-adventure game have in United States?

Action-adventure game has an estimated audience of 18,320,601 people in United States, concentrated in California and Texas.

What is the gender split and age of Action-adventure game fans?

35.5% of Action-adventure game fans are female, 64.5% are male, with an average age of 30.5 years.

Which brands do Action-adventure game fans like most?

Action-adventure game fans show strongest brand affinity for Superman (2.71×), Peacemaker (3.52×), and Action role-playing game (7.1×) over the country average.

Where do Action-adventure game fans live in United States?

Action-adventure game fans in United States are most concentrated in California (reach 2,383,633), Texas (reach 1,746,390), and Florida (reach 1,186,886). These three regions account for the largest share of the active audience.

What other brands do Action-adventure game fans also like?

Beyond Action-adventure game itself, the audience over-indexes on Peacemaker (3.52×), Action role-playing game (7.1×), Epic Games (6.73×), and TikTok (2.36×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Action-adventure game. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.