Rascasse Audience Intelligence

First-person shooter games Audience in United States

A data profile of the people who buy, follow and care about First-person shooter games in United States — modelled from more than twelve digital signal sources. First-person shooter games has an estimated audience of 50,840,037 people in United States.

#2among Gaming genre in United States#286among Topic in United States#6in Games

The average First-person shooter games fan in United States is 36.4 years old, balanced, and lives primarily in California.

The audience is concentrated in California, Texas, Florida.

Top brand affinities include Otaku, Anime movies, Hair Extensions, with strongest over-indexing on Otaku (2.65× the country average).

Demographically, the First-person shooter games audience skews balanced with an average age of 36.4, and over-indexes on personality traits such as Early Adopter Mentality, Social Media Usage.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical First-person shooter games fan in United States is balanced, around 36.4 years old, with strong Early Adopter Mentality tendencies and a notable affinity for Otaku.

Category: Games · Type: Topic · Subtype: Gaming genre

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the First-person shooter games profile in United States.

Audience size
50.8M
in United States
Gender
45.4%♀
54.6% male
Age
36.4
average years
Country rank
#391
Topic in United States
Fig. 01

Search interest · 12-month trend

+66%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of First-person shooter games fans

45.4% are female, 54.6% are male, average age 36.4.

Fig. 02

Gender split

45.4%
Female
54.6%
Male
Demographic split for First-person shooter games audience in United States
MetricValue
Female45.4%
Male54.6%
Average age36.4
Estimated audience size50,840,037
Fig. 03

Age distribution

Ø 36.4
average years
Age distribution of the First-person shooter games audience in United States
Age bracketShare%
16-1927%
20-2922%
30-3918%
40-4917%
50+16%
Fig. 04

Worldwide distribution

20.6%

of the worldwide First-person shooter games audience comes from United States.

Worldwide audience distribution share by country for First-person shooter games
CountryShare
United States20.6%
India6.2%
Italy4.4%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the First-person shooter games audience in United States is strongest.

Fig. 05

Top regions by affinity

First-person shooter games fans by region: top regions in United States
#RegionReachAffinity×
01Alaska~100K1.25×
02California~6.5M1.20×
03Washington~1M1.20×
04Oklahoma~700K1.17×
05Arkansas~500K1.15×
06Utah~500K1.14×
07Oregon~700K1.12×
08Kentucky~700K1.11×
09Kansas~400K1.09×
10Nevada~500K1.08×
11North Dakota~100K1.08×
12Missouri~900K1.07×
13Arizona~1M1.06×
14Idaho~300K1.06×
15Texas~4.5M1.05×
16Virginia~1.5M1.05×
17West Virginia~200K1.04×
18Indiana~900K1.02×
19New Mexico~300K1.02×
20Hawaii~200K1.02×
21Nebraska~300K1.01×
22Montana~100K1.01×
23Georgia~1.5M0.99×
24North Carolina~1.5M0.99×
25Colorado~800K0.99×
26New Hampshire~200K0.99×
27Vermont~90K0.99×
28Alabama~700K0.98×
29Iowa~400K0.98×
30South Dakota~100K0.98×
31Ohio~1.5M0.97×
32Pennsylvania~1.5M0.96×
33Illinois~1.5M0.96×
34Minnesota~700K0.96×
35Maine~200K0.95×
36Massachusetts~900K0.94×
37Michigan~1M0.93×
38Louisiana~600K0.93×
39Connecticut~500K0.93×
40New York~2.5M0.92×
41Tennessee~900K0.92×
42Wisconsin~700K0.92×
43Rhode Island~100K0.92×
44Mississippi~400K0.91×
45Delaware~100K0.90×
46Maryland~800K0.89×
47South Carolina~700K0.89×
48New Jersey~1M0.84×
49Florida~3M0.83×
50Washington, District of Columbia~100K0.77×
Fig. 06

Affinity by region

Affinity by region — First-person shooter games, United States
0.77×1.00×1.25×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the First-person shooter games audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for First-person shooter games audience
#·InterestCategoryAffinity×
01Final FantasyGames3.30×
02OtakuLiterature2.65×
03MLB.comSports2.20×
04Miami HeatSports2.05×
05Hair ExtensionsBeauty & Wellness1.98×
06Los Angeles DodgersSports1.97×
07Cleveland CavaliersSports1.95×
08Bass fishingSports1.89×
09YouTube MusicInternet & Social Media1.79×
10TwitchGames1.75×
11New York YankeesSports1.74×
12Anime and manga fandomLiterature1.73×
13Golf ballSports1.73×
14PGA TourSports1.72×
15MangaLiterature1.71×
16Anime conventionLiterature1.71×
17Internet celebrityInternet & Social Media1.70×
18Golf equipmentSports1.66×
19Anime moviesMovies & TV1.61×
20Role-playing gamesGames1.59×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the First-person shooter games audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by First-person shooter games audience · What stands out
TraitClusterDeviationScore
Early Adopter MentalityPOWER1.09×
Social Media UsageJOY1.01×
Luxury OrientationPREMIUM0.98×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by First-person shooter games audience · Rather not
TraitClusterDeviationScore
TravellingTHRILL0.78×
Urban LifestyleOPEN0.79×
Community OrientationOPEN0.80×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

How many fans does First-person shooter games have in United States?

First-person shooter games has an estimated audience of 50,840,037 people in United States, concentrated in California and Texas.

02

What is the gender split and age of First-person shooter games fans?

45.4% of First-person shooter games fans are female, 54.6% are male, with an average age of 36.4 years.

03

Which brands do First-person shooter games fans like most?

First-person shooter games fans show strongest brand affinity for Otaku (2.65×), Anime movies (1.61×), and Hair Extensions (1.98×) over the country average.

04

Where do First-person shooter games fans live in United States?

First-person shooter games fans in United States are most concentrated in California (reach ~6.5M), Texas (reach ~4.5M), and Florida (reach ~3M). These three regions account for the largest share of the active audience.

05

What other brands do First-person shooter games fans also like?

Beyond First-person shooter games itself, the audience over-indexes on Anime movies (1.61×), Hair Extensions (1.98×), PGA Tour (1.72×), and YouTube Music (1.79×) compared to the United States average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

More Gaming genre audiences in United States

See First-person shooter games audiences in other countries

How to read this data

Audience size is the estimated number of people in United States who actively search for First-person shooter games. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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