First-person shooter games Audience in Italy
First-person shooter games has an estimated audience of 10,939,591 people in Italy. 45.8% are female, 54.2% are male, average age 38.7. Top regions: Lombardy, Campania, Lazio. Top brand affinities: Twitch, Beach Party, DVD player, Call of Duty, Holiday village.
The average First-person shooter games fan in Italy is 38.7 years old, balanced, and lives primarily in Lombardy. The audience is concentrated in Lombardy, Campania, Lazio. Top brand affinities include Twitch, Beach Party, DVD player, with strongest over-indexing on Twitch (1.5× the country average). Demographically, the First-person shooter games audience skews balanced with an average age of 38.7, and over-indexes on personality traits such as Risk Appetite, Community Orientation. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 20 regions tracked by Rascasse.
Category: Games · Type: Topic · Subtype: Gaming genre
Demographics of First-person shooter games fans
| Metric | Value |
|---|---|
| Female | 45.8% |
| Male | 54.2% |
| Average age | 38.7 |
| Estimated audience size | 10,939,591 |
Audience persona
The typical First-person shooter games fan in Italy is balanced, around 38.7 years old, with strong Risk Appetite tendencies and a notable affinity for Twitch.
Top regions in Italy
| Region | Reach | Affinity |
|---|---|---|
| Lombardy | 2,398,743 | 1.25× |
| Campania | 1,023,555 | 0.83× |
| Lazio | 919,252 | 0.69× |
| Emilia-Romagna | 898,954 | 1.01× |
| Sicilia | 840,796 | 0.89× |
| Veneto | 820,740 | 0.95× |
| Piedmont | 776,631 | 0.96× |
| Puglia | 655,222 | 0.87× |
| Tuscany | 596,722 | 0.82× |
| Sardinia | 311,976 | 1.02× |
| Calabria | 264,119 | 0.79× |
| Marche | 210,389 | 0.77× |
| Basilicata | 176,976 | 1.77× |
| Friuli-Venezia Giulia | 172,565 | 0.84× |
| Liguria | 162,786 | 0.53× |
| Abruzzo | 159,075 | 0.66× |
| Trentino-Alto Adige/Südtirol | 152,272 | 0.74× |
| Umbria | 137,891 | 0.78× |
| Molise | 99,200 | 1.91× |
| Aosta Valley | 54,048 | 1.94× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Twitch | 1.5× | Games |
| Beach Party | 1.71× | Travel & Leisure |
| DVD player | 1.97× | Technology & Electronics |
| Call of Duty | 1.72× | Games |
| Holiday village | 1.54× | Travel & Leisure |
| Freestyle Motocross | 1.75× | Sports |
| League of Legends | 1.74× | Games |
| ELISABETTA FRANCHI | 1.65× | Fashion & Accessoires |
| Endurocross | 1.76× | Cars & Mobility |
| Otaku | 1.52× | Literature |
| Italian hip hop | 1.67× | Music & Radio |
| Stone Island | 1.83× | Fashion & Accessoires |
| Lega Basket Serie A | 2.15× | Sports |
| Marracash | 1.71× | Music & Radio |
| Electronic sports | 1.52× | Sports |
| The Vampire Diaries | 1.62× | Movies & TV |
| Home cinema | 1.56× | Technology & Electronics |
| Everton F.C. | 1.56× | Sports |
| Final Fantasy | 1.66× | Games |
| Streetwear Shop | 1.62× | Fashion & Accessoires |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Risk Appetite | THRILL | 1.45 |
| Community Orientation | OPEN | 1.2 |
| Extroversion | THRILL | 1.07 |
| Patriotism | CONSERVATISM | 1.03 |
| Social Media Usage | JOY | 1 |
| Luxury Orientation | PREMIUM | 0.97 |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 20.6% |
| India | 6.2% |
| Italy | 4.4% |
See First-person shooter games audiences in other countries
- First-person shooter games — Germany
- First-person shooter games — United States
- First-person shooter games — United Kingdom
- First-person shooter games — France
- First-person shooter games — Spain
- First-person shooter games — Brazil
- First-person shooter games — Japan
- First-person shooter games — South Korea
- First-person shooter games — India
- First-person shooter games — Canada
- First-person shooter games — Mexico
More Gaming genre audiences in Italy
- Video games (22,834,026)
- Mobile game (11,273,964)
- Online games (8,873,309)
- Puzzle video games (6,288,537)
- Platform game (5,808,314)
Frequently asked questions
How many fans does First-person shooter games have in Italy?
First-person shooter games has an estimated audience of 10,939,591 people in Italy, concentrated in Lombardy and Campania.
What is the gender split and age of First-person shooter games fans?
45.8% of First-person shooter games fans are female, 54.2% are male, with an average age of 38.7 years.
Which brands do First-person shooter games fans like most?
First-person shooter games fans show strongest brand affinity for Twitch (1.5×), Beach Party (1.71×), and DVD player (1.97×) over the country average.
Where do First-person shooter games fans live in Italy?
First-person shooter games fans in Italy are most concentrated in Lombardy (reach 2,398,743), Campania (reach 1,023,555), and Lazio (reach 919,252). These three regions account for the largest share of the active audience.
What other brands do First-person shooter games fans also like?
Beyond First-person shooter games itself, the audience over-indexes on Beach Party (1.71×), DVD player (1.97×), Call of Duty (1.72×), and Holiday village (1.54×) compared to the Italy average.
How to read this data
Audience size is the estimated number of people in Italy who actively search for First-person shooter games. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across Italy. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.