Yuna Audience in Germany
Yuna has an estimated audience of 304,294 people in Germany. 55.0% are female, 45.0% are male, average age 34.6. Top regions: Berlin, Nordrhein-Westfalen, Bayern. Top brand affinities: Circular Quay, Loincloth, KLIX (AM), Sukhoi, Israel.
The average Yuna fan in Germany is 34.6 years old, balanced, and lives primarily in Berlin. The audience is concentrated in Berlin, Nordrhein-Westfalen, Bayern. Top brand affinities include Circular Quay, Loincloth, KLIX (AM), with strongest over-indexing on Circular Quay (178.63× the country average). Demographically, the Yuna audience skews balanced with an average age of 34.6, and over-indexes on personality traits such as Patriotism, Mindfulness. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.
Category: Music & Radio · Type: Person · Subtype: Singer-songwriter
Demographics of Yuna fans
| Metric | Value |
|---|---|
| Female | 55.0% |
| Male | 45.0% |
| Average age | 34.6 |
| Estimated audience size | 304,294 |
Audience persona
The typical Yuna fan in Germany is balanced, around 34.6 years old, with strong Patriotism tendencies and a notable affinity for Circular Quay.
Top regions in Germany
| Region | Reach | Affinity |
|---|---|---|
| Berlin | 128,037 | 9.41× |
| Nordrhein-Westfalen | 37,258 | 0.56× |
| Bayern | 23,454 | 0.48× |
| Baden-Württemberg | 22,817 | 0.55× |
| Hessen | 16,475 | 0.71× |
| Niedersachsen | 15,612 | 0.53× |
| Brandenburg | 8,518 | 0.9× |
| Rheinland-Pfalz | 7,895 | 0.52× |
| Sachsen | 7,696 | 0.52× |
| Schleswig-Holstein | 5,852 | 0.54× |
| Hamburg | 3,914 | 0.57× |
| Sachsen-Anhalt | 3,853 | 0.49× |
| Thüringen | 3,347 | 0.43× |
| Mecklenburg-Vorpommern | 2,336 | 0.4× |
| Saarland | 1,601 | 0.43× |
| Bremen | 1,580 | 0.61× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Circular Quay | 178.63× | Travel & Leisure |
| Loincloth | 10.81× | Fashion & Accessoires |
| KLIX (AM) | 9.44× | Music & Radio |
| Sukhoi | 63.01× | Cars & Mobility |
| Israel | 6.37× | Travel & Leisure |
| Horb am Neckar | 26.2× | Travel & Leisure |
| Motorhome stopover | 14.28× | Travel & Leisure |
| Hauptschule | 16.17× | Kids & Family |
| Craiova | 15.96× | Travel & Leisure |
| Hornitos Tequila | 127.5× | Food & Beverages |
| Harlow | 29.91× | Travel & Leisure |
| Progressive rock | 2.43× | Music & Radio |
| Yeo Jin-goo | 19.86× | Movies & TV |
| Whataburger | 5.92× | Food & Beverages |
| Product design | 1.61× | Business & Career |
| Turner & Hooch | 18.84× | Movies & TV |
| Home Delivery | 2.63× | Food & Beverages |
| Fantasy Earth: Zero | 6.17× | Games |
| James Kottak | 19.46× | Music & Radio |
| Kafr Qasim | 19.43× | Sports |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Patriotism | CONSERVATISM | 1.13 |
| Mindfulness | BALANCE | 1.12 |
| Extroversion | THRILL | 1.12 |
| Sports Activity | POWER | 1.11 |
| Tradition | CONSERVATISM | 1.1 |
| Sustainability | BALANCE | 1.09 |
Worldwide distribution
| Country | Share |
|---|---|
| Germany | 20.7% |
| United States | 13.9% |
| Japan | 11.4% |
See Yuna audiences in other countries
More Singer-songwriter audiences in Germany
- Wirtz (6,981,640)
- Gil Ofarim (5,360,176)
- Billie Eilish (2,623,353)
- Diesel (2,382,819)
- Chris Rea (2,309,197)
Frequently asked questions
How many fans does Yuna have in Germany?
Yuna has an estimated audience of 304,294 people in Germany, concentrated in Berlin and Nordrhein-Westfalen.
What is the gender split and age of Yuna fans?
55.0% of Yuna fans are female, 45.0% are male, with an average age of 34.6 years.
Which brands do Yuna fans like most?
Yuna fans show strongest brand affinity for Circular Quay (178.63×), Loincloth (10.81×), and KLIX (AM) (9.44×) over the country average.
Where do Yuna fans live in Germany?
Yuna fans in Germany are most concentrated in Berlin (reach 128,037), Nordrhein-Westfalen (reach 37,258), and Bayern (reach 23,454). These three regions account for the largest share of the active audience.
What other brands do Yuna fans also like?
Beyond Yuna itself, the audience over-indexes on Loincloth (10.81×), KLIX (AM) (9.44×), Sukhoi (63.01×), and Israel (6.37×) compared to the Germany average.
How to read this data
Audience size is the estimated number of people in Germany who actively search for Yuna. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.