Rascasse Audience Intelligence

Tesla Supercharger Audience in Denmark

A data profile of the people who buy, follow and care about Tesla Supercharger in Denmark — modelled from more than twelve digital signal sources. Tesla Supercharger has an estimated audience of 693,720 people in Denmark.

Tesla Supercharger has an estimated audience of 693,720 people in Denmark. 33.7% are female, 66.3% are male, average age 46.6. Top brand affinities: Elgiganten, Tesla Motors, Charging station, Biltema, SUVs.

Top brand affinities include Elgiganten, Tesla Motors, Charging station, with strongest over-indexing on Elgiganten (2.01× the country average).

Demographically, the Tesla Supercharger audience skews more male with an average age of 46.6, and over-indexes on personality traits such as Family Orientation, Urban Lifestyle.

The typical Tesla Supercharger fan in Denmark is more male, around 46.6 years old, with strong Family Orientation tendencies and a notable affinity for Elgiganten.

Category: Cars & Mobility · Type: Topic

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-17.

Section 01

At a glance

The key figures that characterise the Tesla Supercharger profile in Denmark.

Audience size
694K
in Denmark
Gender
33.7%
66.3% male
Age
46.6
average years
Country rank
#680
Topic in Denmark
Fig. 01

Search interest · 12-month trend

+4%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Tesla Supercharger fans

33.7% are female, 66.3% are male, average age 46.6.

Fig. 02

Gender split

33.7%
Female
66.3%
Male
Demographic split for Tesla Supercharger audience in Denmark
MetricValue
Female33.7%
Male66.3%
Average age46.6
Estimated audience size693,720
Fig. 03

Age distribution

Ø 46.6
average years
Age distribution of the Tesla Supercharger audience in Denmark
Age bracketShare%
16-196%
20-2914%
30-3917%
40-4924%
50+39%
Fig. 04

Worldwide distribution

1.4%

of the worldwide Tesla Supercharger audience comes from Denmark.

Worldwide audience distribution share by country for Tesla Supercharger
CountryShare
United States48.2%
Germany9.4%
United Kingdom6.0%
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Tesla Supercharger audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Tesla Supercharger audience
#·InterestCategoryAffinity×
01Charging stationTechnology & Electronics6.69×
02Hybrid electric vehicleCars & Mobility5.15×
03Tesla MotorsCars & Mobility4.06×
04Vehicle insuranceCars & Mobility4.00×
05MazdaCars & Mobility3.72×
06OpelCars & Mobility3.72×
07PeugeotCars & Mobility3.39×
08HatchbackCars & Mobility3.33×
09Vehicle leasingCars & Mobility3.29×
10VolvoCars & Mobility3.14×
11Renewable energyBusiness & Career2.86×
12ToyotaCars & Mobility2.85×
13Used carCars & Mobility2.72×
14SUVsCars & Mobility2.69×
15MotorboatCars & Mobility2.51×
16Škoda AutoCars & Mobility2.21×
17VolkswagenCars & Mobility2.07×
18ElgigantenShopping2.01×
19GermanyTravel & Leisure1.64×
20BiltemaBusiness & Career1.55×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Tesla Supercharger audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

What stands out
The strongest tendencies
Top personality traits over-indexed by Tesla Supercharger audience · What stands out
TraitClusterDeviationScore
Family OrientationCONSERVATISM1.68×
Urban LifestyleOPEN1.55×
Need for SecurityCONSERVATISM1.46×
1.00× baseline
Rather not
The weakest tendencies
Top personality traits over-indexed by Tesla Supercharger audience · Rather not
TraitClusterDeviationScore
MindfulnessBALANCE0.60×
CreativityOPEN0.65×
Design AffinityPREMIUM0.66×
1.00× baseline
Appendix

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How to read this data

Audience size is the estimated number of people in Denmark who actively search for Tesla Supercharger. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across Denmark. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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