A data profile of the people who buy, follow and care about Tanssii tähtien kanssa in Finland — modelled from more than twelve digital signal sources. Tanssii tähtien kanssa has an estimated audience of 853,473 people in Finland.
Tanssii tähtien kanssa has an estimated audience of 853,473 people in Finland. 77.5% are female, 22.5% are male, average age 47.1. Top brand affinities: IKEA, Momondo, Schlager music, Pay television, Trivago.
Top brand affinities include IKEA, Momondo, Schlager music, with strongest over-indexing on IKEA (1.89× the country average).
Demographically, the Tanssii tähtien kanssa audience skews more female with an average age of 47.1, and over-indexes on personality traits such as Quality Awareness, Convenience Orientation.
The typical Tanssii tähtien kanssa fan in Finland is more female, around 47.1 years old, with strong Quality Awareness tendencies and a notable affinity for IKEA.
The key figures that characterise the Tanssii tähtien kanssa profile in Finland.
77.5% are female, 22.5% are male, average age 47.1.
| Metric | Value |
|---|---|
| Female | 77.5% |
| Male | 22.5% |
| Average age | 47.1 |
| Estimated audience size | 853,473 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 7% | |
| 20-29 | 11% | |
| 30-39 | 16% | |
| 40-49 | 28% | |
| 50+ | 39% |
The strongest cross-interests of the Tanssii tähtien kanssa audience — brands, topics and people combined.
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | Miele | Home & Garden | 5.45× | ||
| 02 | Home automation | Technology & Electronics | 3.04× | ||
| 03 | Renault | Cars & Mobility | 2.68× | ||
| 04 | Schlager music | Music & Radio | 2.11× | ||
| 05 | Momondo | Travel & Leisure | 1.97× | ||
| 06 | Pay television | Movies & TV | 1.92× | ||
| 07 | IKEA | Home & Garden | 1.89× | ||
| 08 | Kitchenware | Home & Garden | 1.89× | ||
| 09 | Day spa | Beauty & Wellness | 1.88× | ||
| 10 | Hardware store | Home & Garden | 1.85× | ||
| 11 | Nissan | Cars & Mobility | 1.81× | ||
| 12 | Trivago | Travel & Leisure | 1.79× | ||
| 13 | Home insurance | Business & Career | 1.72× | ||
| 14 | Discount stores | Shopping | 1.69× | ||
| 15 | Flea market | Home & Garden | 1.66× | ||
| 16 | Gluten-free diet | Food & Beverages | 1.66× | ||
| 17 | Home Appliances | Home & Garden | 1.58× | ||
| 18 | Single-family detached home | Home & Garden | 1.53× | ||
| 19 | Terraced house | Home & Garden | 1.52× | ||
| 20 | Shopping malls | Shopping | 1.52× |
Values above 1.00× are above the country average, values below 1.00× below it.
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Quality Awareness | PREMIUM | 3.35× | |
| Convenience Orientation | PREMIUM | 2.16× | |
| Family Orientation | CONSERVATISM | 1.44× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Early Adopter Mentality | POWER | 0.51× | |
| Extroversion | THRILL | 0.52× | |
| Luxury Orientation | PREMIUM | 0.78× |
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in Finland who actively search for Tanssii tähtien kanssa. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across Finland. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
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