Ecology Audience in France
Ecology has an estimated audience of 6,731,300 people in France. 58.7% are female, 41.3% are male, average age 42.5. Top brand affinities: Love & Sex, Christmas Gift, Kitchen garden, Christmas tree, Zoom lens.
Top brand affinities include Love & Sex, Christmas Gift, Kitchen garden, with strongest over-indexing on Love & Sex (330.13× the country average). Demographically, the Ecology audience skews more female with an average age of 42.5, and over-indexes on personality traits such as Mindfulness, Sustainability.
Category: Politics & Society · Type: Topic · Subtype: Field of study
Demographics of Ecology fans
| Metric | Value |
|---|---|
| Female | 58.7% |
| Male | 41.3% |
| Average age | 42.5 |
| Estimated audience size | 6,731,300 |
Audience persona
The typical Ecology fan in France is more female, around 42.5 years old, with strong Mindfulness tendencies and a notable affinity for Love & Sex.
Top brand affinities of Ecology fans
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Love & Sex | 330.13× | Kids & Family |
| Christmas Gift | 37.27× | Kids & Family |
| Kitchen garden | 22.52× | Home & Garden |
| Christmas tree | 26.49× | Kids & Family |
| Zoom lens | 15.74× | Technology & Electronics |
| Broadcasting of sports events | 13.61× | Movies & TV |
| Dentistry | 13.21× | Business & Career |
| Breast Cancer awareness | 17.97× | Health |
| Sustainable products | 13.25× | Politics & Society |
| Hormone | 12.56× | Health |
| Girl power | 14.26× | Politics & Society |
| Selfridges | 225.87× | Shopping |
| Single-lens reflex camera | 9.51× | Technology & Electronics |
| Permanent residency | 4.3× | Business & Career |
| Real property | 2.09× | Home & Garden |
| Improvisation | 4.84× | Music & Radio |
| Christmas ornament | 15.46× | Home & Garden |
| Christmas lights | 11.84× | Home & Garden |
| Rose | 7.71× | Home & Garden |
| Burnout (psychology) | 7.28× | Health |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Mindfulness | BALANCE | 3.03 |
| Sustainability | BALANCE | 1.75 |
| Quality Awareness | PREMIUM | 1.43 |
| Design Affinity | PREMIUM | 1.31 |
| Family Orientation | CONSERVATISM | 1.29 |
| DIY Mentality | THRILL | 1.22 |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 14.1% |
| Italy | 7.4% |
| France | 6.6% |
See Ecology audiences in other countries
More Field of study audiences in France
- Music (29,220,695)
- Politics and social issues (21,378,854)
- Psychology (13,481,171)
- Architecture (13,278,718)
- Advertising (13,226,715)
How to read this data
Audience size is the estimated number of people in France who actively search for Ecology. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across France. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.