A data profile of the people who buy, follow and care about Eye liner in France — modelled from more than twelve digital signal sources. Eye liner has an estimated audience of 2,364,316 people in France.
The average Eye liner fan in France is 35.6 years old, more female, and lives primarily in Île-de-France.
The audience is concentrated in Île-de-France, Auvergne-Rhône-Alpes, Hauts-de-France.
Top brand affinities include Eye shadow, Face powder, Mascara, with strongest over-indexing on Eye shadow (7.65× the country average).
Demographically, the Eye liner audience skews more female with an average age of 35.6, and over-indexes on personality traits such as Extroversion, Price Sensitivity.
Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 13 regions tracked by Rascasse.
The typical Eye liner fan in France is more female, around 35.6 years old, with strong Extroversion tendencies and a notable affinity for Eye shadow.
The key figures that characterise the Eye liner profile in France.
74.7% are female, 25.3% are male, average age 35.6.
| Metric | Value |
|---|---|
| Female | 74.7% |
| Male | 25.3% |
| Average age | 35.6 |
| Estimated audience size | 2,364,316 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 25% | |
| 20-29 | 27% | |
| 30-39 | 19% | |
| 40-49 | 17% | |
| 50+ | 13% |
of the worldwide Eye liner audience comes from France.
| Country | Share |
|---|---|
| Japan | 15.7% |
| United States | 12.5% |
| China | 12.2% |
Where the Eye liner audience in France is strongest.
| # | Region | Reach | Affinity | × |
|---|---|---|---|---|
| 01 | Île-de-France | ~500K | 1.25× | |
| 02 | Grand Est | ~200K | 1.14× | |
| 03 | Hauts-de-France | ~200K | 1.11× | |
| 04 | Auvergne-Rhône-Alpes | ~300K | 1.08× | |
| 05 | Normandy | ~100K | 1.01× | |
| 06 | Occitanie | ~200K | 1.00× | |
| 07 | Provence-Alpes-Côte d'Azur | ~200K | 1.00× | |
| 08 | Bourgogne-Franche-Comté | ~90K | 0.99× | |
| 09 | Centre-Val de Loire | ~90K | 0.99× | |
| 10 | Pays de la Loire | ~100K | 0.96× | |
| 11 | Nouvelle-Aquitaine | ~200K | 0.94× | |
| 12 | Brittany | ~100K | 0.92× | |
| 13 | Corsica | ~10K | 0.84× |
The strongest cross-interests of the Eye liner audience — brands, topics and people combined.
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | Face powder | Beauty & Wellness | 10.20× | ||
| 02 | Lip balm | Beauty & Wellness | 9.78× | ||
| 03 | Cleanser | Beauty & Wellness | 9.69× | ||
| 04 | BB cream | Beauty & Wellness | 9.56× | ||
| 05 | CC cream | Beauty & Wellness | 8.40× | ||
| 06 | Lip gloss | Beauty & Wellness | 8.06× | ||
| 07 | Foundation (cosmetics) | Beauty & Wellness | 7.68× | ||
| 08 | Concealer | Beauty & Wellness | 7.68× | ||
| 09 | Eye shadow | Beauty & Wellness | 7.65× | ||
| 10 | Mascara | Beauty & Wellness | 6.64× | ||
| 11 | Long Lashes | Beauty & Wellness | 6.21× | ||
| 12 | Microblade technology | Business & Career | 5.93× | ||
| 13 | Microblading | Beauty & Wellness | 5.58× | ||
| 14 | Lip | Beauty & Wellness | 5.35× | ||
| 15 | Eyelash extensions | Beauty & Wellness | 5.30× | ||
| 16 | Lipstick | Beauty & Wellness | 4.17× | ||
| 17 | Eyelash | Beauty & Wellness | 3.98× | ||
| 18 | Eyebrow | Beauty & Wellness | 3.75× | ||
| 19 | Skin care | Beauty & Wellness | 2.99× | ||
| 20 | Sephora | Shopping | 2.40× |
Values above 1.00× are above the country average, values below 1.00× below it.
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Extroversion | THRILL | 1.99× | |
| Price Sensitivity | PREMIUM | 1.26× | |
| Mindfulness | BALANCE | 1.16× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Patriotism | CONSERVATISM | 0.48× | |
| Need for Security | CONSERVATISM | 0.55× | |
| Risk Appetite | THRILL | 0.66× |
Eye liner has an estimated audience of 2,364,316 people in France, concentrated in Île-de-France and Auvergne-Rhône-Alpes.
74.7% of Eye liner fans are female, 25.3% are male, with an average age of 35.6 years.
Eye liner fans show strongest brand affinity for Eye shadow (7.65×), Face powder (10.2×), and Mascara (6.64×) over the country average.
Eye liner fans in France are most concentrated in Île-de-France (reach ~500K), Auvergne-Rhône-Alpes (reach ~300K), and Hauts-de-France (reach ~200K). These three regions account for the largest share of the active audience.
Beyond Eye liner itself, the audience over-indexes on Face powder (10.2×), Mascara (6.64×), Lip gloss (8.06×), and Foundation (cosmetics) (7.68×) compared to the France average.
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in France who actively search for Eye liner. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across France. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
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