A data profile of the people who buy, follow and care about Fork in France — modelled from more than twelve digital signal sources. Fork has an estimated audience of 2,619,456 people in France.
Fork has an estimated audience of 2,619,456 people in France. 73.6% are female, 26.4% are male, average age 44.8. Top brand affinities: Love & Sex, Christmas Gift, Pitchfork, Kitchen garden, Hugh Grant.
Top brand affinities include Love & Sex, Christmas Gift, Pitchfork, with strongest over-indexing on Love & Sex (114.73× the country average).
Demographically, the Fork audience skews more female with an average age of 44.8, and over-indexes on personality traits such as Quality Awareness, Mindfulness.
The typical Fork fan in France is more female, around 44.8 years old, with strong Quality Awareness tendencies and a notable affinity for Love & Sex.
The key figures that characterise the Fork profile in France.
73.6% are female, 26.4% are male, average age 44.8.
| Metric | Value |
|---|---|
| Female | 73.6% |
| Male | 26.4% |
| Average age | 44.8 |
| Estimated audience size | 2,619,456 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 6% | |
| 20-29 | 18% | |
| 30-39 | 21% | |
| 40-49 | 24% | |
| 50+ | 32% |
of the worldwide Fork audience comes from France.
| Country | Share |
|---|---|
| United States | 34.6% |
| Japan | 11.7% |
| France | 9.7% |
The strongest cross-interests of the Fork audience — brands, topics and people combined.
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | Love & Sex | Kids & Family | 114.73× | ||
| 02 | Pitchfork | Music & Radio | 28.56× | ||
| 03 | Christmas Gift | Kids & Family | 27.35× | ||
| 04 | Hugh Grant | Movies & TV | 20.00× | ||
| 05 | Naomi Watts | Movies & TV | 20.00× | ||
| 06 | Christmas tree | Kids & Family | 13.60× | ||
| 07 | Kitchen garden | Home & Garden | 12.16× | ||
| 08 | Breast Cancer awareness | Health | 11.58× | ||
| 09 | Hormone | Health | 10.23× | ||
| 10 | Zoom lens | Technology & Electronics | 8.21× | ||
| 11 | Passive income | Business & Career | 6.91× | ||
| 12 | Dentistry | Business & Career | 6.77× | ||
| 13 | Sex and the City | Movies & TV | 6.62× | ||
| 14 | Bikini | Fashion & Accessoires | 6.07× | ||
| 15 | Broadcasting of sports events | Movies & TV | 5.74× | ||
| 16 | Thermomix | Home & Garden | 5.28× | ||
| 17 | Genetics | Kids & Family | 3.20× | ||
| 18 | Volotea | Travel & Leisure | 3.05× | ||
| 19 | Lidl | Shopping | 1.75× | ||
| 20 | Ouest France | News | 1.55× |
Values above 1.00× are above the country average, values below 1.00× below it.
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Quality Awareness | PREMIUM | 2.54× | |
| Mindfulness | BALANCE | 2.52× | |
| Patriotism | CONSERVATISM | 2.49× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Risk Appetite | THRILL | 0.86× | |
| Need for Security | CONSERVATISM | 0.90× | |
| Design Affinity | PREMIUM | 0.97× |
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in France who actively search for Fork. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across France. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
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