Google News Audience in France
Google News has an estimated audience of 8,759,202 people in France. 53.6% are female, 46.4% are male, average age 47.8. Top regions: Île-de-France, Auvergne-Rhône-Alpes, Occitanie. Top brand affinities: France Info, Ouest France, News magazine, Google Maps, Oscaro.
The average Google News fan in France is 47.8 years old, balanced, and lives primarily in Île-de-France. The audience is concentrated in Île-de-France, Auvergne-Rhône-Alpes, Occitanie. Top brand affinities include France Info, Ouest France, News magazine, with strongest over-indexing on France Info (3.5× the country average). Demographically, the Google News audience skews balanced with an average age of 47.8, and over-indexes on personality traits such as Patriotism, Urban Lifestyle. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 13 regions tracked by Rascasse.
Category: News · Type: Website / Newspaper / Magazine
Demographics of Google News fans
| Metric | Value |
|---|---|
| Female | 53.6% |
| Male | 46.4% |
| Average age | 47.8 |
| Estimated audience size | 8,759,202 |
Audience persona
The typical Google News fan in France is balanced, around 47.8 years old, with strong Patriotism tendencies and a notable affinity for France Info.
Top regions in France
| Region | Reach | Affinity |
|---|---|---|
| Île-de-France | 2,990,982 | 1.27× |
| Auvergne-Rhône-Alpes | 2,004,273 | 1.29× |
| Occitanie | 1,363,046 | 1.2× |
| Nouvelle-Aquitaine | 1,304,802 | 1.12× |
| Provence-Alpes-Côte d'Azur | 1,244,862 | 1.27× |
| Grand Est | 958,900 | 0.9× |
| Hauts-de-France | 742,145 | 0.64× |
| Brittany | 712,588 | 1.11× |
| Pays de la Loire | 710,737 | 0.97× |
| Normandy | 566,927 | 0.88× |
| Bourgogne-Franche-Comté | 419,541 | 0.79× |
| Centre-Val de Loire | 389,392 | 0.78× |
| Corsica | 51,507 | 0.79× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| France Info | 3.5× | Movies & TV |
| Ouest France | 1.62× | News |
| News magazine | 4.36× | News |
| Google Maps | 2.45× | Internet & Social Media |
| Oscaro | 2.41× | Cars & Mobility |
| France Télévisions | 1.83× | Movies & TV |
| MSN | 1.87× | News |
| France 3 | 1.78× | Movies & TV |
| Google Images | 3.22× | Internet & Social Media |
| Online newspaper | 2.27× | News |
| Science (journal) | 3.56× | Business & Career |
| Democracy | 2.79× | Politics & Society |
| Bayard Presse | 10.35× | Literature |
| L'Équipe | 1.66× | Sports |
| Google Earth | 3.25× | Internet & Social Media |
| Finance | 1.53× | Business & Career |
| France 2 | 1.68× | Movies & TV |
| Firefox | 4.21× | Internet & Social Media |
| Indeed.com | 1.51× | Business & Career |
| Charlotte Cardin | 1.59× | Music & Radio |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Patriotism | CONSERVATISM | 6.28 |
| Urban Lifestyle | OPEN | 1.71 |
| Tradition | CONSERVATISM | 1.55 |
| Mindfulness | BALANCE | 1.28 |
| Price Sensitivity | PREMIUM | 1.19 |
| Community Orientation | OPEN | 1.12 |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 37.9% |
| France | 11.7% |
| Italy | 10.4% |
See Google News audiences in other countries
More News audiences in France
- Ouest France (31,177,608)
- Instagram (21,937,231)
- YouTube (20,956,662)
- TikTok (20,881,985)
- Le Monde (15,672,120)
Frequently asked questions
How many fans does Google News have in France?
Google News has an estimated audience of 8,759,202 people in France, concentrated in Île-de-France and Auvergne-Rhône-Alpes.
What is the gender split and age of Google News fans?
53.6% of Google News fans are female, 46.4% are male, with an average age of 47.8 years.
Which brands do Google News fans like most?
Google News fans show strongest brand affinity for France Info (3.5×), Ouest France (1.62×), and News magazine (4.36×) over the country average.
Where do Google News fans live in France?
Google News fans in France are most concentrated in Île-de-France (reach 2,990,982), Auvergne-Rhône-Alpes (reach 2,004,273), and Occitanie (reach 1,363,046). These three regions account for the largest share of the active audience.
What other brands do Google News fans also like?
Beyond Google News itself, the audience over-indexes on Ouest France (1.62×), News magazine (4.36×), Google Maps (2.45×), and Oscaro (2.41×) compared to the France average.
How to read this data
Audience size is the estimated number of people in France who actively search for Google News. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across France. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.