Rascasse Audience Intelligence

Maje Target Market in France

A data profile of the people who buy, follow and care about Maje in France — modelled from more than twelve digital signal sources. Maje has an estimated audience of 1,826,757 people in France.

#12among Fashion in France#306among Brand in France#96in Shopping

The average Maje fan in France is 35.5 years old, more female, and lives primarily in Île-de-France.

The audience is concentrated in Île-de-France, Auvergne-Rhône-Alpes, Provence-Alpes-Côte d'Azur.

Category: Shopping · Type: Brand · Subtype: Fashion

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-09-29.

Section 01

At a glance

The key figures that characterise the Maje profile in France.

Audience size
1.8M
in France
Gender
66.9%♀
33.1% male
Age
35.5
average years
Country rank
#2542
Brand in France
Fig. 01

Search interest · 12-month trend

-9%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Customer demographics of Maje

66.9% are female, 33.1% are male, average age 35.5.

Fig. 02

Gender split

66.9%
Female
33.1%
Male
Demographic split for Maje audience in France
MetricValue
Female66.9%
Male33.1%
Average age35.5
Estimated audience size1,826,757
Fig. 03

Age distribution

Ø 35.5
average years
Age distribution of the Maje audience in France
Age bracketShare%
16-1926%
20-2926%
30-3918%
40-4916%
50+13%
Fig. 04

Worldwide distribution

20.7%

of the worldwide Maje audience comes from France.

Worldwide audience distribution share by country for Maje
CountryShare
France20.7%
United States10.6%
Italy10.5%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the France average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Maje audience in France is strongest.

Fig. 05

Top regions by affinity

Maje customers by region in France
#RegionReachAffinity×
01Corsica~10K1.57×
02Île-de-France~500K1.53×
03Provence-Alpes-Côte d'Azur~200K1.36×
04Auvergne-Rhône-Alpes~200K1.12×
05Nouvelle-Aquitaine~200K1.01×
06Occitanie~200K0.96×
07Grand Est~100K0.95×
08Hauts-de-France~100K0.86×
09Centre-Val de Loire~50K0.77×
10Pays de la Loire~80K0.76×
11Brittany~60K0.72×
12Normandy~60K0.70×
13Bourgogne-Franche-Comté~50K0.69×
Fig. 06

Affinity by region

Affinity by region — Maje, France
0.69×1.00×1.57×
Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

More Fashion audiences in France

See Maje audiences in other countries

How to read this data

Audience size is the estimated number of people in France who actively search for Maje. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across France. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

Source: Rascasse Audience Intelligence — modeled from anonymized, multi-source behavioral signals (search, social, events), updated monthly. Data status: 09/2026.

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