Rascasse Audience Intelligence

Fashion design Audience in Indonesia

A data profile of the people who buy, follow and care about Fashion design in Indonesia — modelled from more than twelve digital signal sources. Fashion design has an estimated audience of 5,096,422 people in Indonesia.

#16among Field of study in Indonesia
#229among Topic in Indonesia
#33in Business & Career

The average Fashion design fan in Indonesia is 34.9 years old, more female, and lives primarily in West Java.

The audience is concentrated in West Java, East Java, Jakarta.

Category: Business & Career · Type: Topic · Subtype: Field of study

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-18.

Section 01

At a glance

The key figures that characterise the Fashion design profile in Indonesia.

Audience size
5.1M
in Indonesia
Gender
55.4%
44.6% male
Age
34.9
average years
Country rank
#310
Topic in Indonesia
Fig. 01

Search interest · 12-month trend

-13%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Fashion design fans

55.4% are female, 44.6% are male, average age 34.9.

Fig. 02

Gender split

55.4%
Female
44.6%
Male
Demographic split for Fashion design audience in Indonesia
MetricValue
Female55.4%
Male44.6%
Average age34.9
Estimated audience size5,096,422
Fig. 03

Age distribution

Ø 34.9
average years
Age distribution of the Fashion design audience in Indonesia
Age bracketShare%
16-1923%
20-2929%
30-3922%
40-4916%
50+9%
Fig. 04

Worldwide distribution

1.4%

of the worldwide Fashion design audience comes from Indonesia.

Worldwide audience distribution share by country for Fashion design
CountryShare
United States16.4%
Japan6.6%
Italy5.3%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the Indonesia average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Fashion design audience in Indonesia is strongest.

Fig. 05

Top regions by affinity

Fashion design fans by region: top regions in Indonesia
#RegionReachAffinity×
01Gorontalo (disambiguation)(2)~20K1.11×
02Bangka-Belitung Islands~30K1.10×
03West Sulawesi~20K1.10×
04Maluku~30K1.08×
05Bengkulu~40K1.07×
06Papua (province)~30K1.06×
07North Kalimantan~20K1.05×
08Jakarta~400K1.02×
09Southeast Sulawesi~40K1.01×
10West Papua~20K1.01×
11Central Sulawesi~50K1.00×
12North Sulawesi~50K0.99×
13Central Kalimantan~40K0.99×
14North Maluku~20K0.99×
15Jambi~60K0.98×
16East Nusa Tenggara~50K0.98×
17Riau Islands~50K0.97×
18Special Region of Yogyakarta~80K0.96×
19Aceh~70K0.96×
20West Nusa Tenggara~60K0.96×
21Banten~200K0.95×
22Bali~100K0.95×
23West Kalimantan~70K0.95×
24South Kalimantan~60K0.95×
25West Sumatra~80K0.94×
26South Sumatra~100K0.93×
27Riau~100K0.93×
28Lampung~100K0.93×
29East Kalimantan~80K0.93×
30North Sumatra~200K0.92×
31South Sulawesi~100K0.91×
32East Java~500K0.84×
33West Java~700K0.81×
34Central Java~400K0.80×
Appendix

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How to read this data

Audience size is the estimated number of people in Indonesia who actively search for Fashion design. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across Indonesia. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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