A data profile of the people who buy, follow and care about Online poker in India — modelled from more than twelve digital signal sources. Online poker has an estimated audience of 10,863,011 people in India.
The average Online poker fan in India is 31.8 years old, more male, and lives primarily in Maharashtra.
The audience is concentrated in Maharashtra, Karnataka, Uttar Pradesh.
The key figures that characterise the Online poker profile in India.
26.0% are female, 74.0% are male, average age 31.8.
| Metric | Value |
|---|---|
| Female | 26.0% |
| Male | 74.0% |
| Average age | 31.8 |
| Estimated audience size | 10,863,011 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 28% | |
| 20-29 | 39% | |
| 30-39 | 18% | |
| 40-49 | 9% | |
| 50+ | 7% |
of the worldwide Online poker audience comes from India.
| Country | Share |
|---|---|
| United States | 10.0% |
| India | 10.0% |
| Japan | 9.2% |
Where the Online poker audience in India is strongest.
| # | Region | Reach | Affinity | × |
|---|---|---|---|---|
| 01 | Karnataka | ~500K | 1.80× | |
| 02 | Mizoram | ~10K | 1.71× | |
| 03 | Maharashtra | ~700K | 1.38× | |
| 04 | Goa | ~10K | 1.20× | |
| 05 | Haryana | ~200K | 1.17× | |
| 06 | Sikkim | ~6K | 1.16× | |
| 07 | Telangana | ~200K | 1.14× | |
| 08 | Arunachal Pradesh | ~7K | 1.05× | |
| 09 | Nagaland | ~8K | 1.03× | |
| 10 | Uttarakhand | ~50K | 0.99× | |
| 11 | Manipur | ~10K | 0.99× | |
| 12 | Meghalaya | ~10K | 0.99× | |
| 13 | Gujarat | ~300K | 0.97× | |
| 14 | Tripura | ~10K | 0.95× | |
| 15 | Tamil Nadu | ~200K | 0.92× | |
| 16 | Himachal Pradesh | ~40K | 0.90× | |
| 17 | Chhattisgarh | ~60K | 0.89× | |
| 18 | Jammu and Kashmir | ~40K | 0.87× | |
| 19 | West Bengal | ~300K | 0.85× | |
| 20 | Jharkhand | ~80K | 0.85× | |
| 21 | Punjab (region) | ~100K | 0.81× | |
| 22 | Rajasthan | ~200K | 0.80× | |
| 23 | Assam | ~90K | 0.80× | |
| 24 | Odisha | ~90K | 0.77× | |
| 25 | Madhya Pradesh | ~200K | 0.76× | |
| 26 | Andhra Pradesh | ~100K | 0.76× | |
| 27 | Bihar | ~100K | 0.68× | |
| 28 | Kerala | ~100K | 0.68× | |
| 29 | Uttar Pradesh | ~400K | 0.66× |
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in India who actively search for Online poker. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across India. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
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