A data profile of the people who buy, follow and care about User (computing) in India — modelled from more than twelve digital signal sources. User (computing) has an estimated audience of 3,712,536 people in India.
User (computing) has an estimated audience of 3,712,536 people in India. 15.2% are female, 84.8% are male, average age 31.0. Top brand affinities: Virtual private network, OnePlus, Innovation, Credit (finance), Real property.
Top brand affinities include Virtual private network, OnePlus, Innovation, with strongest over-indexing on Virtual private network (2.12× the country average).
Demographically, the User (computing) audience skews more male with an average age of 31.0, and over-indexes on personality traits such as Convenience Orientation, Indulgence.
The typical User (computing) fan in India is more male, around 31.0 years old, with strong Convenience Orientation tendencies and a notable affinity for Virtual private network.
The key figures that characterise the User (computing) profile in India.
15.2% are female, 84.8% are male, average age 31.0.
| Metric | Value |
|---|---|
| Female | 15.2% |
| Male | 84.8% |
| Average age | 31.0 |
| Estimated audience size | 3,712,536 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 40% | |
| 20-29 | 26% | |
| 30-39 | 15% | |
| 40-49 | 10% | |
| 50+ | 8% |
of the worldwide User (computing) audience comes from India.
| Country | Share |
|---|---|
| United States | 11.3% |
| India | 8.2% |
| China | 4.5% |
The strongest cross-interests of the User (computing) audience — brands, topics and people combined.
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | Block chain (database) | Technology & Electronics | 4.38× | ||
| 02 | Image scanner | Technology & Electronics | 3.17× | ||
| 03 | Thai Airways | Travel & Leisure | 2.74× | ||
| 04 | Ryan Gosling | Movies & TV | 2.56× | ||
| 05 | Monopoly (game) | Games | 2.32× | ||
| 06 | Privacy policy | Technology & Electronics | 2.15× | ||
| 07 | Virtual private network | Technology & Electronics | 2.12× | ||
| 08 | Credit (finance) | Business & Career | 2.08× | ||
| 09 | NASDAQ | Business & Career | 1.94× | ||
| 10 | Virtual reality | Technology & Electronics | 1.94× | ||
| 11 | Private equity | Business & Career | 1.76× | ||
| 12 | OnePlus | Technology & Electronics | 1.74× | ||
| 13 | Real property | Home & Garden | 1.72× | ||
| 14 | Sustainable energy | Home & Garden | 1.71× | ||
| 15 | Renewable energy | Business & Career | 1.66× | ||
| 16 | Tom Cruise | Movies & TV | 1.57× | ||
| 17 | Employment agency | Business & Career | 1.56× | ||
| 18 | Amazon Web Services | Technology & Electronics | 1.56× | ||
| 19 | Innovation | Business & Career | 1.55× | ||
| 20 | Mobile payment | Business & Career | 1.55× |
Values above 1.00× are above the country average, values below 1.00× below it.
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Convenience Orientation | PREMIUM | 1.55× | |
| Indulgence | JOY | 1.50× | |
| Career Orientation | POWER | 1.46× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Price Sensitivity | PREMIUM | 0.68× | |
| Design Affinity | PREMIUM | 0.71× | |
| Pet Ownership | JOY | 0.73× |
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in India who actively search for User (computing). Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across India. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
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