Rascasse Audience Intelligence

Uttarakhand Audience in India

A data profile of the people who buy, follow and care about Uttarakhand in India — modelled from more than twelve digital signal sources. Uttarakhand has an estimated audience of 4,360,199 people in India.

Uttarakhand has an estimated audience of 4,360,199 people in India. 19.5% are female, 80.5% are male, average age 31.8. Top brand affinities: True Detective, Scarlett Johansson, Game of Thrones, Stranger Things, NASDAQ.

Top brand affinities include True Detective, Scarlett Johansson, Game of Thrones, with strongest over-indexing on True Detective (3.73× the country average).

Demographically, the Uttarakhand audience skews more male with an average age of 31.8, and over-indexes on personality traits such as Quality Awareness, Career Orientation.

The typical Uttarakhand fan in India is more male, around 31.8 years old, with strong Quality Awareness tendencies and a notable affinity for True Detective.

Category: Travel & Leisure · Type: POI

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-17.

Section 01

At a glance

The key figures that characterise the Uttarakhand profile in India.

Audience size
4.4M
in India
Gender
19.5%
80.5% male
Age
31.8
average years
Country rank
#1412
POI in India
Fig. 01

Search interest · 12-month trend

+18%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Uttarakhand fans

19.5% are female, 80.5% are male, average age 31.8.

Fig. 02

Gender split

19.5%
Female
80.5%
Male
Demographic split for Uttarakhand audience in India
MetricValue
Female19.5%
Male80.5%
Average age31.8
Estimated audience size4,360,199
Fig. 03

Age distribution

Ø 31.8
average years
Age distribution of the Uttarakhand audience in India
Age bracketShare%
16-1933%
20-2932%
30-3917%
40-4911%
50+7%
Fig. 04

Worldwide distribution

65.4%

of the worldwide Uttarakhand audience comes from India.

Worldwide audience distribution share by country for Uttarakhand
CountryShare
India65.4%
Saudi Arabia14.0%
United Arab Emirates8.0%
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Uttarakhand audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Uttarakhand audience
#·InterestCategoryAffinity×
01Scarlett JohanssonMovies & TV4.19×
02Christopher NolanMovies & TV4.19×
03Megan FoxMovies & TV4.19×
04Chris Evans (actor)Movies & TV4.19×
05Christian BaleMovies & TV4.19×
06Robert PattinsonMovies & TV4.19×
07Charles LeclercSports4.19×
08Pedro PascalMovies & TV4.19×
09Natalie PortmanMovies & TV4.19×
10Nicole KidmanMovies & TV4.19×
11Prison BreakMovies & TV4.19×
12Auto showCars & Mobility4.12×
13American AirlinesTravel & Leisure4.10×
14True DetectiveMovies & TV3.73×
15NASDAQBusiness & Career3.66×
16Pirates of the Caribbean (film series)Movies & TV3.57×
17Breaking BadMovies & TV2.81×
18Stranger ThingsMovies & TV1.98×
19Career developmentBusiness & Career1.85×
20Game of ThronesMovies & TV1.74×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Uttarakhand audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

What stands out
The strongest tendencies
Top personality traits over-indexed by Uttarakhand audience · What stands out
TraitClusterDeviationScore
Quality AwarenessPREMIUM1.46×
Career OrientationPOWER1.40×
IndulgenceJOY1.32×
1.00× baseline
Rather not
The weakest tendencies
Top personality traits over-indexed by Uttarakhand audience · Rather not
TraitClusterDeviationScore
Social Media UsageJOY0.76×
Design AffinityPREMIUM0.78×
MindfulnessBALANCE0.80×
1.00× baseline
Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

How to read this data

Audience size is the estimated number of people in India who actively search for Uttarakhand. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across India. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

Scale & coverage
500,000+ ready-to-use audiences across 170+ countries

From global mass-market brands to niche local segments — explore the full library and see which intelligence layers are included.

See pricing →