Rascasse Audience Intelligence

Skirt Audience in Italy

A data profile of the people who buy, follow and care about Skirt in Italy — modelled from more than twelve digital signal sources. Skirt has an estimated audience of 10,243,642 people in Italy.

#340among Topic in Italy#24in Fashion & Accessoires

The average Skirt fan in Italy is 43.1 years old, more female, and lives primarily in Lombardy.

The audience is concentrated in Lombardy, Lazio, Campania.

Category: Fashion & Accessoires · Type: Topic

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Skirt profile in Italy.

Audience size
10.2M
in Italy
Gender
83.1%♀
16.9% male
Age
43.1
average years
Country rank
#481
Topic in Italy
Fig. 01

Search interest · 12-month trend

+84%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Skirt fans

83.1% are female, 16.9% are male, average age 43.1.

Fig. 02

Gender split

83.1%
Female
16.9%
Male
Demographic split for Skirt audience in Italy
MetricValue
Female83.1%
Male16.9%
Average age43.1
Estimated audience size10,243,642
Fig. 03

Age distribution

Ø 43.1
average years
Age distribution of the Skirt audience in Italy
Age bracketShare%
16-1911%
20-2916%
30-3922%
40-4924%
50+27%
Fig. 04

Worldwide distribution

4.4%

of the worldwide Skirt audience comes from Italy.

Worldwide audience distribution share by country for Skirt
CountryShare
United States14.3%
Japan7.9%
Italy4.4%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the Italy average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Skirt audience in Italy is strongest.

Fig. 05

Top regions by affinity

Skirt fans by region: top regions in Italy
#RegionReachAffinity×
01Lombardy~2.5M1.36×
02Veneto~900K1.15×
03Tuscany~800K1.13×
04Sicilia~1M1.12×
05Emilia-Romagna~900K1.12×
06Lazio~1.5M1.10×
07Piedmont~800K1.09×
08Campania~1M1.07×
09Friuli-Venezia Giulia~200K1.02×
10Puglia~700K1.01×
11Trentino-Alto Adige/Südtirol~200K1.00×
12Aosta Valley~30K0.99×
13Marche~200K0.98×
14Abruzzo~200K0.97×
15Molise~50K0.97×
16Umbria~200K0.95×
17Liguria~300K0.94×
18Basilicata~90K0.94×
19Sardinia~300K0.93×
20Calabria~300K0.92×
Appendix

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How to read this data

Audience size is the estimated number of people in Italy who actively search for Skirt. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across Italy. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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