Rascasse Audience Intelligence

Caribbean Audience in Mexico

A data profile of the people who buy, follow and care about Caribbean in Mexico — modelled from more than twelve digital signal sources. Caribbean has an estimated audience of 4,787,448 people in Mexico.

Caribbean has an estimated audience of 4,787,448 people in Mexico. 50.0% are female, 50.0% are male, average age 33.9.

Category: Travel & Leisure · Type: POI · Subtype: Region

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Caribbean profile in Mexico.

Audience size
4.8M
in Mexico
Gender
50.0%
50.0% male
Age
33.9
average years
Country rank
#533
POI in Mexico
Fig. 01

Search interest · 12-month trend

+20%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Caribbean fans

50.0% are female, 50.0% are male, average age 33.9.

Fig. 02

Gender split

50.0%
Female
50.0%
Male
Demographic split for Caribbean audience in Mexico
MetricValue
Female50.0%
Male50.0%
Average age33.9
Estimated audience size4,787,448
Fig. 03

Age distribution

Ø 33.9
average years
Age distribution of the Caribbean audience in Mexico
Age bracketShare%
16-1933%
20-2922%
30-3918%
40-4916%
50+10%
Fig. 04

Worldwide distribution

5.3%

of the worldwide Caribbean audience comes from Mexico.

Worldwide audience distribution share by country for Caribbean
CountryShare
United States34.8%
United Kingdom5.9%
Mexico5.3%
Appendix

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How to read this data

Audience size is the estimated number of people in Mexico who actively search for Caribbean. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across Mexico. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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